Director, GTM Video (Remote - Florida)

This position is posted by Jobgether on behalf of Hopin. We are currently looking for a Director, GTM Video in Florida (USA).

This leadership role is key to driving the go-to-market (GTM) strategy for a comprehensive suite of video products including events, meetings, webinars, and rooms. You will oversee a multi-disciplinary team focused on sales, customer success, technical enablement, and channel partnerships, ensuring seamless alignment across departments to accelerate growth and customer adoption. The role offers a dynamic, fast-paced environment where you will shape the sales engineering function and lead strategic initiatives that influence the entire customer lifecycle. This position demands a visionary leader with a strong track record in GTM execution and cross-functional collaboration.

Accountabilities

• Own and execute the end-to-end GTM strategy for the full video portfolio, ensuring alignment across Sales, Marketing, Product, and Customer Success teams.
• Develop scalable programs to drive customer acquisition, expansion, and retention across market segments.
• Lead and support a team of Account Executives acting as product specialists, focusing on technical discovery and solution validation.
• Collaborate with Customer Success leadership to drive onboarding, adoption, renewal, and reduce churn.
• Manage channel partnerships by developing co-sell initiatives and joint campaigns with key technology alliances.
• Represent the video product suite at industry events, supporting field marketing and thought leadership initiatives.
• Partner with Sales Operations to build forecasting, reporting, and performance management frameworks.
• Drive talent development across GTM teams, including hiring, onboarding, and coaching.

• Proven experience leading GTM strategies for video or SaaS product portfolios in fast-growing environments.
• Strong leadership skills with the ability to manage cross-functional teams including sales, customer success, and channel partners.
• Experience building and scaling sales engineering or technical enablement functions.
• Excellent strategic thinking and operational execution abilities.
• Strong communication and interpersonal skills to work effectively across multiple teams and with external partners.
• Data-driven mindset with experience using analytics to measure success and inform decision-making.
• Ability to represent the company confidently at public events and forums.

• Competitive salary and performance-based incentives.
• Flexible work environment promoting work-life balance.
• Comprehensive healthcare including medical, dental, and vision plans.
• Retirement plans with company matching.
• Professional development and growth opportunities.
• Inclusive and diverse company culture recognized for excellence.
• Access to cutting-edge technologies and collaborative tools.

Jobgether is a Talent Matching Platform that partners with companies worldwide to efficiently connect top talent with the right opportunities through AI-driven job matching.
When you apply, your profile goes through our AI-powered screening process designed to identify top talent efficiently and fairly.
🔍 Our AI evaluates your CV and LinkedIn profile thoroughly, analyzing your skills, experience and achievements.
📊 It compares your profile to the job’s core requirements and past success factors to determine your match score.
🎯 Based on this analysis, we automatically shortlist the 3 candidates with the highest match to the role.
🧠 When necessary, our human team may perform an additional manual review to ensure no strong profile is missed.
The process is transparent, skills-based, and free of bias — focusing solely on your fit for the role.
Once the shortlist is completed, we share it directly with the company that owns the job opening. The final decision and next steps (such as interviews or additional assessments) are then made by their internal hiring team.

Thank you for your interest!

#LI-CL1