Sales Development Representative

About Silna Health

Silna Health is a health technology company that streamlines front-end insurance workflows for healthcare providers nationwide. We reduce providers' administrative burden, allowing them to become financially fit while focusing on what they do best - providing great care to patients.

Our platform manages prior authorizations, benefit checks, and eligibility checks on providers' behalf using cutting-edge technology to reverse engineer and automate insurance workflows, supported by our talented in-house team of experienced authorization specialists.

Based in New York City, we work with healthcare providers nationwide and have raised two rounds of funding from Accel and Bain Capital Ventures.

The Opportunity

As Silna experiences explosive growth, we're seeking a hungry and driven Sales Development Representative to join our team in NYC. This is a ground-floor opportunity to build our lead generation engine and be the foundation of our sales success as we transform how healthcare providers clear patients for care.

Reporting directly to our Account Executive, you'll own the top of our sales funnel, develop and execute prospecting strategies, and contribute to defining our lead qualification process. This role demands someone who thrives on the grind, obsesses over continuous improvement, and approaches each day with relentless energy.

Key Responsibilities

Prospecting & Lead generation

• Execute multi-channel outreach campaigns (email, phone, LinkedIn, events)

• Research and identify ideal customer profiles across clinics, practices, and health systems

• Build and maintain comprehensive prospect databases using CRM and sales intelligence tools

• Generate qualified meetings and demos for the Account Executive team

Pipeline Development

• Qualify prospects based on fit, need, and buying authority

• Nurture leads through strategic follow-up sequences until ready for handoff

• Track and optimize key metrics: calls made, emails sent, meetings scheduled, conversion rates

• Collaborate with marketing to refine messaging and campaign effectiveness

Process Building & Optimization

• Develop and refine SDR playbooks, scripts, and qualification frameworks

• Test new prospecting channels and techniques to improve results

• Analyze what's working and iterate on approaches daily

• Create templates and workflows that can scale with team growth

Market Intelligence

• Stay current on healthcare industry trends and pain points

• Research competitor solutions and positioning

• Provide feedback on prospect objections and market insights

What Sets You Apart

Experience & Skills

• 1+ year in sales development, lead generation, or high-activity sales roles

• Proven track record of consistently hitting or exceeding quota

• Strong written and verbal communication skills with healthcare professionals

• Ability to articulate value propositions clearly and compellingly

Character & Mindset

• Relentless hunger and drive to be a top performer every single day

• Growth obsession - constantly seeking ways to improve performance and learn new skills

• Resilience and grit - thrives on overcoming rejection and obstacles

• Process-oriented - disciplined about tracking activities and optimizing approaches

• Ownership mentality - takes full accountability for results and pipeline contribution

This role is perfect for someone who wakes up every morning ready to outwork yesterday's version of themselves. If you're obsessed with the grind, hungry for growth, and want to be instrumental in building something transformative in healthcare, we want to talk to you.

What We Offer

• A rapid-paced work environment with an incredibly enthusiastic and motivated team.

• The opportunity to work with customers that actually love the product.

• The ability to work on a technology that is materially improving health outcomes

• Competitive compensation and benefits package

• 401k

• Unlimited PTO

Location

This position is based in our New York City office.