North America Tech Partnership Director

Before jumping in on all the information about the role and what you can bring to the table, let us introduce ourselves real quick.

About us

We are Insider, a B2B SaaS company that drives growth for its clients around the world. How are we achieving this? We are the #1 AI-native platform for Customer Experience and Marketing—offers marketers a single platform to deliver unique experiences per person, drive profitable growth, and unleash peak productivity and efficiency. Our platform connects data across channels, predicts future behavior with AI, and individualizes experiences from a single platform.

We have just celebrated our $500M Series E funding round, led by General Atlantic. Before this, we’ve unlocked unicorn status following our Series D round. We are backed by top-notch investors, including Sequoia Capital, QIA, Riverwood, and Endeavor Catalyst, and trusted by 1200+ brands from high-growth startups to the most prestigious Fortune 500 companies such as Samsung, Coca-Cola, Nike, L’Oreal, Singapore Airlines, Virgin, Nestle, Nissan, Lenovo, Puma, IKEA, Allianz, Dominos, CNN, and the list goes on.

Having unlocked unicorn status, Insider was congratulated for becoming one of the only woman-founded, women-led B2B SaaS unicorns in the world, to achieve $200M in CARR (Committed Annual Recurring Revenue). Insider was named a leader in The Forrester Wave for Cross-Channel Campaign Management 2021, and Leader in the IDC MarketScape: Worldwide Omnichannel Marketing Platforms for B2C Enterprises 2023 Assessment. The company has been recognized in The Top 1% of all software companies worldwide in G2’s 2024 Software Awards, and named in The Top 10 Best Software Products with the most #1 rankings alongside other software legends like Google, Zoom, and Monday.com. According to G2’s Spring’24 reports. Insider is also the #1 G2 Leader in 6+ categories, including Customer Data Platforms (CDP), Personalization Engines, Personalization Software, Mobile Marketing, Customer Journey Analytics, and e-commerce Personalization.

When our team founded Insider, they not only sought to create a product company but also to build the most socially progressive technology community in the world. Through our corporate social responsibility initiatives like 100Projects SheCodes, SheLeads, and SheMarkables, our community has committed to scaling its impact into our communities across 27+ countries, spearheading transformative projects in areas such as health, education, farming, animal rights, and increasing the proportional representation of women in STEM careers. 

Behind all these achievements, there is an exceptionally talented and passionate team across 27+ countries that moves fast and agile, creates cutting-edge products, and focuses on making an impact. If you want to join us on this journey, just keep reading.

The Partnership Director will drive Insider’s growth through supporting formation and management of mutually beneficial commercial relationships with Insider’s channel partners in North America.

You will work cross-functionally across marketing, sales, onboarding and customer success teams, to help in the execution of go-to-market strategies and programs to drive selection, onboarding and enablement, and drive GTM with ISVs (e.g., AWS, Shopify, Snowflake, Treasure Data, Databricks, Meta, etc.) in your region. This role requires a thorough understanding of Insider’s product capabilities, sales processes and partner ecosystem to ensure our go-to-market engine is primed and enabled to collaborate with strategic partners and drive mutual growth.

Responsibilities are categorized into two broad categories - Onboarding and Transacting with the Partners driving both Referrals from the partners and co-selling with them.

The ideal candidate enjoys new challenges that test their organizational, interpersonal, and leadership skills. They flourish in a team environment and work enthusiastically with colleagues outside the immediate team to achieve organizational goals.

• BS/BA degree required
• 10+ years of experience in partner sales and business development
• Previous leadership experience working for a SaaS company and managing relationships with Independent Software Vendors
• Demonstrated ability to work cross-functionally with both large and smaller channel partners
• High analytical skills and ability to quickly understand complex issues and develop/apply simplifying frameworks to facilitate broader organizational understanding, decision-making and action.
• Deep understanding of Solution Selling
• Output oriented with very strong ability to personally create high quality, customer-facing content including presentations and datasheets
• Excellent project management skills; able to effectively manage multiple ongoing projects to meet deadlines
• Experience with B2B SaaS (Software as a Service) business model
• Experience in marketing technology space preferred but not required

• Develop commercial relationships with strategic technology partners (ISVs) in the region
• Collaborate with Product & Product Marketing team to develop deep understanding of joint value proposition for each strategic technology partner
• Ensure Insider sales & customer success teams in the region is enabled on the partner’s offering and the joint value proposition 
• Collaborate with the partner to ensure partner’s sales & customer success teams develop a deep understanding of Insider offering and the joint value proposition
• Develop and manage business plans to drive business through and with strategic technology partners in the region
• Collaborate with regional sales team members to support new acquisitions and expansions with the help of Insider’s strategic technology partners in the region
• Generate leads & manage your pipeline generated through and with your technology partners
• Collaborate with internal teams to grow Channels for Insider: Sales, Marketing, Onboarding & Customer Success teams.
• Leverage your technology partners to continually enhance Insider’s brand recognition
• Collaborate with regional field marketing team to engage your technology partners in driving co-marketing activities both at Insider organized events and Insider sponsored trade shows
• Work with Insider global offices to continually improve their partnership practice, grow their portfolio of partners, create go-to-market plans, drive expansion opportunities, and manage and grow the partnership.

• a chance to work in an international, diverse, and inclusive environment,
• access and opportunity to gain a limitless network all over the globe,
• a chance to become a Shareowner with the "Shareowner System" that we offer to all Insiders who meet certain criteria,
• to be part of an industry that’s shaping the future of customer experience
• access to many hard and soft skills pieces of training to help you improve and challenge yourself,
• access to 16,000+ online courses taught by real-world professionals on the LinkedIn Learning platform to satisfy your hunger for knowledge.
• space to share your skills through training sessions and workshops if you wish. Sharing is caring!
• That's not all. At Insider, you will find many more answers to "what’s in it for me?" but let’s discuss further details in our interview!

We are here to grow and drive growth. Together we are building a progressive culture that inspires us to create our life’s work and a bigger, bolder impact. If you are already feeling the excitement, just imagine yourself here taking part!

We provide equal opportunity in a zero-discrimination workplace and not just welcome but also embrace everyone without regard to sex, race, color, nationality, religion, gender identity, sexual orientation, disability status, citizenship, or marital status.

Please follow Insider on LinkedIn, Instagram, Youtube, and Medium!