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Vice President of Business Development, International

Compensation: This role will be compensated with a base annual salary plus an annual bonus percentage

  • Base Annual Range: $130,000-$160,000

Location: On-site/Hybrid at GOLFTEC’s Headquarters in Englewood, CO

About GOLFTEC Enterprises:

GOLFTEC Enterprises is a dynamic and innovative organization that encompasses two leading companies in the golf industry: GOLFTEC and SkyTrak. With a shared mission to help people play better golf and have more fun, GOLFTEC Enterprises is at the forefront of revolutionizing golf instruction and technology.

GOLFTEC, the world leader in golf lessons, utilizes cutting-edge training systems and proprietary swing motion capture technology called OptiMotion, which provides Students and Coaches with instant and data-driven feedback to improve their game.

SkyTrak is golf's most popular consumer launch monitor and golf simulator, offering golfers the data and insights needed to track performance, play better golf and have more fun. Together, GOLFTEC Enterprises is revolutionizing the way golf is learned, practiced, and enjoyed by golfers of all levels.

Position Summary:

The Vice President of Business Development, International will lead SkyTrak’s global growth strategy by owning the P&L across multiple international divisions, including Europe/UK, Dubai, South America, Australia, Asia, and Canada. This executive will be responsible for establishing international sales channels, managing distributor and 3PL relationships, and expanding SkyTrak’s presence in hardware, studio, and software markets. The ideal candidate is a strategic, results-driven leader with a proven track record of building international business operations, achieving sales growth targets, and leading profitable market expansion.

Key Responsibilities:

  • Develop and execute country-specific strategies to drive revenue growth and profitability.
  • Manage forecasting, annual budgets, and performance targets across regions.
  • Channel Development: Identify, establish, and scale new sales channels in each assigned region. Build direct account relationships while creating a structured distributor and reseller network to maximize reach.
  • Market Entry Strategy: Design tailored go-to-market strategies for each region, factoring in local consumer behaviors, pricing sensitivities, regulatory requirements, and competitive landscapes.
  • Distributor & Partner Management: Recruit, onboard, and manage distributors, resellers, and retail partners. Negotiate agreements, set clear performance expectations, and ensure ongoing alignment with growth objectives.
  • Account Expansion: Drive new account development with golf retailers, training facilities, golf course operators, academies, and sports technology resellers to accelerate adoption of SkyTrak’s ecosystem (hardware, studio, and software).
  • Sales Forecasting & Pipeline Management: Maintain accurate pipeline forecasting, quarterly targets, and reporting through CRM systems. Monitor performance against KPIs and adjust strategies as needed.
  • Pricing & Commercial Strategy: Create region-specific pricing strategies that align with market realities while maintaining brand equity and profitability. Partner with finance on currency, taxation, and compliance considerations.
  • Solution Selling: Position SkyTrak as an integrated ecosystem rather than standalone products. Train and enable partners on hardware/software/studio synergies and unique differentiators.
  • Competitive Intelligence: Continuously monitor international competitors, pricing models, and regional dynamics to inform strategy and maintain market leadership.
  • Partnership Building: Develop alliances with complementary brands (golf simulators, academies, software companies) to expand reach and strengthen SkyTrak’s global value proposition.
  • Trade Shows & Events: Represent SkyTrak at international trade shows, conferences, and industry events to promote the brand and build relationships.
  • Customer Relationship Management: Cultivate senior-level relationships with top accounts, providing executive-level support and partnership.
  • Partner with the International Marketing Manager to amplify the SkyTrak brand story across all global regions.
  • Collaborate on tailored campaigns, product launches, and promotional strategies designed to maximize regional impact.
  • Build scalable systems and processes to support international expansion.
  • Ensure compliance with trade regulations, policies, and local business laws.
  • Drive operational efficiency in international logistics, pricing execution, and supply chain performance.

The deadline for this position is Friday 10/31/2025.

  • Job posting may come down early due to volume of applicants
  • 5+ years of international sales, business development, or general management experience.
  • Proven success managing P&L statements and driving profitable growth in international markets.
  • Demonstrated track record of building sales channels and expanding into new geographies.
  • Experience managing distributors, 3PLs, and regional sales partners.
  • Strong negotiation, financial, and forecasting skills.
  • Excellent communication, cross-cultural collaboration, and leadership capabilities.
  • Ability to travel internationally as needed.
  • Entrepreneurial mindset with a global perspective.
  • Thrives in fast-paced, high-growth environments.
  • Hands-on operator with the ability to think strategically and execute tactically.
  • Passion for sports technology, innovation, and brand-building worldwide.
  • Ability to stand up new 3PL warehouses and identify partners for distribution.
  • This position offers a path toward full P&L ownership, with increasing responsibility as expertise and business impact grow.
  • Six (6) company observed holidays: New Year’s Day, Memorial Day, Independence Day, Labor Day, Thanksgiving Day, and Christmas Day
  • GOLFTEC observes a Flexible Time Off policy for exempt employees
  • Health Insurance (Company pays 50% of individual & family)
  • 401(k) Plan available with employer match
  • Dental and Vision Benefits available
  • Short-Term Disability (paid for by employer)
  • Long-Term Disability available
  • Employee Pricing on golf lessons and golf merchandise
  • Continuing education allowance of $500 per year

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CEO of GOLFTEC
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Joe Assell
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Average salary estimate

$145000 / YEARLY (est.)
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$130000K
$160000K

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To help people play better golf.

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Full-time, hybrid
DATE POSTED
October 3, 2025
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