Director, Channel Marketing

About 1Password

At 1Password, we’re building the foundation for a safe, productive digital future. Our mission is to unleash employee productivity without compromising security by ensuring every identity is authentic, every application sign-in is secure, and every device is trusted. We innovated the market-leading enterprise password manager and pioneered Extended Access Management, a new cybersecurity category built for the way people and AI agents work today. As one of the most loved brands in cybersecurity, we take a human-centric approach in everything from product strategy to user experience. Over 165,000 businesses and millions of people trust us to provide seamless, secure access to their most critical information. 

If you're excited about the opportunity to contribute to the digital safety of millions, to work alongside a team of curious, driven individuals, and to solve hard problems in a fast-paced, dynamic environment, then we want to hear from you. Come join us and help shape a safer, simpler digital future.

Following the successful launch of 1Password Extended Access Management and a surge in partner interest, we are expanding our channel efforts to meet growing demand. We’re seeking a dynamic Director, Channel Marketing to lead the next phase of our global channel strategy.

As Director, Channel Marketing, you’ll be accountable for building a high-impact channel marketing function that enables, co-markets with, and incentivizes distributors, resellers, and managed service providers (MSPs) to drive adoption of 1Password. You will architect how we engage, enable, and accelerate partner performance — from program design to execution.

This role requires a strategic, hands-on leader who can define scalable partner programs, lead cross-functional alignment, and own the results. You’ll work closely with the GTM Partnerships team, Product Marketing, and Field Marketing to deliver impactful initiatives that drive partner-sourced pipeline and ARR.

You are relationship-oriented, operationally strong, and excited to roll up your sleeves to drive results. You bring the experience and executive presence needed to make 1Password a channel-first organization.

This is a remote opportunity within Canada and the US.

What we're looking for:

• 8+ years of experience in channel or partner marketing, ideally in cybersecurity or B2B SaaS

• Proven success building and scaling partner marketing programs with measurable revenue impact

• Deep understanding of MSPs, distributors, and reseller ecosystems, with experience engaging both SMB and enterprise partner types

• Track record of leading cross-functional initiatives with GTM teams, including Sales, Product Marketing, and Partnerships

• Hands-on experience with MDF/co-marketing programs, incentives, and partner lifecycle management

• Experience managing and evolving partner portals (Zift experience strongly preferred)

• Executive presence with strong communication skills — able to influence internal stakeholders and build trust externally

• Experience hiring and leading a team, and a passion for developing talent

• Data-driven mindset with strong program management and analytical skills

What you can expect:

• Lead the global channel marketing strategy, priorities, and performance metrics in partnership with GTM Partnerships and the broader Marketing team

• Build and execute a multi-tier partner marketing program to engage MSPs, resellers, and distributors, drive pipeline, and support sales goals

• Define and operationalize our partner enablement strategy, including sales collateral, marketing resources, and training materials

• Plan and manage co-marketing campaigns and MDF programs that activate partners and incentivize performance

• Operate a partner incentive program to motivate partner sales reps and accelerate deal velocity

• Oversee and evolve our partner portal, ensuring access to up-to-date and relevant assets

• Accelerate time-to-first-deal for newly onboarded partners and ensure consistent partner-sourced pipeline

• Hire, manage, and develop a high-performing channel marketing team as we scale globally

• Build strong, strategic relationships with priority partners to establish 1Password as a preferred vendor and displace competitors

• Partner with GTM leaders to support partner acquisition, onboarding, and joint go-to-market efforts

• Own and report on channel marketing KPIs, including sourced pipeline, program ROI, and partner engagement

USA-based roles only: The annual base salary for this role is between $183,000 USD and $ 247,000 USD, plus immediate participation in 1Password's benefits program (health, dental, 401k and many others), utilization of our generous paid time off, an equity grant and, where applicable, participation in our incentive programs.

Canada-based roles only: The annual base salary for this role is between $177,000 CAD and $239,000 CAD, plus immediate participation in 1Password’s generous benefits program (health, dental, RRSP and many others), utilization of our generous paid time off, an equity grant and, where applicable, participation in our incentive programs.

At 1Password, we approach each individual's compensation with a promise of fair market value and internal equity commensurate with experience and specific skill set.

Our culture
At 1Password, we prioritize collaboration, clear and transparent communication, receptiveness to feedback, and alignment with our core values: keep it simple, lead with honesty, and put people first.

You’ll be part of a team that challenges the status quo, and is excited to experiment and iterate in search of the best solution. That said, 1Password is not for everyone. Our work is demanding, we strive for excellence, and the pace is fast. We need people who are keen to take on challenging problems, who seek feedback to grow, and who are driven to make an impact. If you're looking for a place where you can settle into a comfortable routine, this might not be the right fit for you. We’re looking for individuals who are proven experts in their fields, as well as those who are highly adaptable, can thrive in ambiguity and through change, are curious, and above all deliver results.

We are committed to leveraging cutting-edge technology—including AI—to achieve our mission. We also understand that thinking critically about AI in its current forms will help us create better solutions for our customers and ourselves with its future forms, which will help us continue to close the gap between security and privacy and achieve our mission. We want team members at all levels to take the approach of actively learning AI best practices, identifying opportunities to apply AI in meaningful ways, and driving innovative solutions in their daily work. Embracing the future of AI isn't just encouraged at 1Password—it's an essential part of how we will be successful at 1Password.

Our approach to remote work
We believe in the power of remote work, but recognize that in-person connection is important to help us achieve our mission. While we are a remote-first company, travel for in-person engagement is a part of most roles. Frequency will depend on role and responsibilities, and may include, but is not limited to: annual department-wide offsites, team meetings, and customer/industry events.

What we offer
We believe in working hard, and rewarding that hard work through our benefits. While not an exhaustive list, here is a glance at what we currently offer:

Health and wellbeing
👶 Maternity and parental leave top-up programs
🏝 Generous PTO policy
💖 Four company-wide wellness days

Growth and future
📈 Company equity for all full-time employees
💸 Retirement matching program
🔑 Free 1Password account

Community
🤝 Paid volunteer days
🌎 Employee-led inclusion and belonging programs and ERGs
🏆 Peer-to-peer recognition through Bonusly

You belong here.

1Password is proud to be an equal opportunity employer. We are committed to fostering an inclusive, diverse and equitable workplace that is built on trust, support and respect. We welcome all individuals and do not discriminate on the basis of gender identity and expression, race, ethnicity, disability, sexual orientation, colour, religion, creed, gender, national origin, age, marital status, pregnancy, sex, citizenship, education, languages spoken or veteran status. Be yourself, find your people and share the things you love.

Accommodation is available upon request at any point during our recruitment process. If you require an accommodation, please speak to your talent acquisition partner or email us at [email protected] and we’ll work to meet your needs.

Remote work is a part of our DNA. Given that our company was founded remotely in 2005, we can safely say we're experts at building remote culture. That said, remote work at 1Password does mean working from your home country. If you've got questions or concerns about this, your talent partner would be happy to address them with you.

Successful applicants will be required to complete a background check that may consist of prior employment verification, reference checks, education confirmation, criminal background, publicly available social media, credit history, or other information, as permitted by local law.

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