Manager, Device Partner Marketing- Growth

NBCUniversal is one of the world's leading media and entertainment companies. We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our theme parks and consumer experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through Universal Filmed Entertainment Group and Universal Studio Group, and have world-renowned theme parks and attractions through Universal Destinations & Experiences. NBCUniversal is a subsidiary of Comcast Corporation.

Our impact is rooted in improving the communities where our employees, customers, and audiences live and work. We have a rich tradition of giving back and ensuring our employees have the opportunity to serve their communities. We champion an inclusive culture and strive to attract and develop a talented workforce to create and deliver a wide range of content reflecting our world.

Comcast NBCUniversal has announced its intent to create a new publicly traded company ('Versant') comprised of most of NBCUniversal's cable television networks, including USA Network, CNBC, MSNBC, Oxygen, E!, SYFY and Golf Channel along with complementary digital assets Fandango, Rotten Tomatoes, GolfNow, GolfPass, and SportsEngine. The well-capitalized company will have significant scale as a pure-play set of assets anchored by leading news, sports and entertainment content. The spin-off is expected to be completed during 2025.

About Platform Distribution & Partnerships:

Platform Distribution and Partnerships is a division of NBCUniversal's media group responsible for the distribution and monetization of the company’s multi-billion-dollar linear and streaming services portfolio to pay-tv providers, NBC broadcast affiliates, consumer technology platforms and devices, and consumer brands. A key revenue-generator, the division is comprised of content distribution, affiliate relations and strategic partnerships across NBC, Peacock, Bravo, Telemundo and various FAST channels. 

Job Description: The Manager, Device Partner Marketing will play a critical role overseeing the strategy and day-to-day management of our key platform distribution partners including, but not limited to, Roku, Apple, Samsung, PlayStation and more. This role will be responsible for managing the growth, editorial, paid and content marketing strategy across Peacock's streaming distribution partner platforms. This is a high profile, cross-functional role with touch points across Peacock and the larger NBCU enterprise. This role will provide consultative recommendations to internal teams regarding device marketing strategy, as well as directly execute media campaigns on device partner platforms.

Day to Day

• Manage Partner Relationships: Serve as the primary point of contact for external and internal partners and cross functional teams, fostering strong and collaborative relationships to drive mutual success.
• Scale, nurture, and optimize partnerships beyond launch, identifying incremental, mutually beneficial opportunities to grow the partnership with a focus on building a marketing roadmap that drives growth and engagement
• Collaborate closely with internal stakeholders including BD, Partner Managers, Media Analytics, Title Marketing, and more
• Measure against multiple KPIs including CPiA, CLV, ROAS, engagement, retention, awareness, etc.
• Develop and activate marketing and media strategy across devices aligned with company goals and KPIs
• Work with analytics team to integrate device marketing and media into larger marketing strategy using tools such as MMM and MTA
• Provide data-driven recommendations and insights guiding the marketing budget allocation and forecasting

• 4+ years of experience in marketing function or partnerships, preferrable paid media
• Prior experience tracking and organizing multiple projects, which require senior-level approvals
• Strong Excel and PowerPoint skills

Desired Characteristics:

• Media and Entertainment experience strongly preferred
• Must be an excellent communicator and relationship manager, both internally and externally
• Ability to see the bigger picture and how devices fit into a larger marketing and streaming ecosystem
• Strong analytical skills with a history of deep diving into data to tell the larger story
• Experience in paid media with multiple KPIs
• Excellent communication skills with a focus on getting messages across concisely

Additional Requirements:

Hybrid: This position has been designated as hybrid, generally contributing from the office a minimum of three days per week

This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks. Learn more about the benefits offered by NBCUniversal by visiting the Benefits page of the Careers website. Salary range: $80,000 - $110,000 (bonus eligible).

As part of our selection process, external candidates may be required to attend an in-person interview with an NBCUniversal employee at one of our locations prior to a hiring decision. NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.

NBCUniversal will consider for employment qualified applicants with criminal histories, or arrest or conviction records, in a manner consistent with relevant legal requirements, including the City of Los Angeles' Fair Chance Initiative For Hiring Ordinance, the Los Angeles County Fair Chance Ordinance for Employers, and the California Fair Chance Act, where applicable.

If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to [email protected].