Marketing Specialist - Google Ads & Facebook Ads
We’re looking for a Digital Marketing Specialist who can own client relationships, manage campaigns, optimize strategy, and deliver measurable results. Since this portfolio is relatively small, delivering white-glove service is exceptionally important
- Proven experience managing Google Ads and Facebook Ads campaigns (portfolio or case studies required).
- Excellent communication skills; confident leading client and prospect Zoom calls.
- Strong understanding of conversion tracking, attribution, and lead generation.
- Must be located within driving distance of Tempe, AZ.
Responsibilities
- Manage and optimize Google Ads and Facebook Ads campaigns for escape room clients.
- Conduct keyword research, audience targeting, and creative testing to maximize ROI.
- Handle incoming, pre-vetted sales calls and assess whether prospects are a good fit for our portfolio (Zoom only, no cold calling).
- Oversee onboarding for new clients, including account setup, tracking, and campaign launches.
- Provide clear weekly reporting with insights and optimization plans.
- Contribute to marketing content by creating a “Win of the Week” YouTube Short every three weeks (rotation with other team members). You can see our current efforts on our service page: https://birchriverdg.com/services/escape-room-marketing
- Stay current with ad platform changes, trends, and competitive strategies.
- Support our small team on additional projects outside of core ad management as needed.
We’d Love This Also
While this role is focused on running campaigns for our escape room portfolio, we’d love to work with someone who’s:
- Entrepreneurial at heart - excited about growing with a company.
- Interested in broader marketing strategy, not just ads.
- Curious about SaaS and tech - we’re building Sydnee, a client portal platform for freelancers and agencies, and this role could naturally grow into helping drive that side of the business.
- $50k salary
- Hybrid working conditions (remote + in-person collaboration)
- All federal holidays off + PTO
- 401k & Health Insurance benefits.
How to Apply
If this role sounds like a fit, we’d love to see your work. Please include your portfolio or case studies showing Google Ads and Facebook Ads campaigns you’ve managed in addition to your resume.
Our Process
This is the start of the process. We are looking to fill this position within three weeks:
- Step 1: A quick 15-minute Zoom call to get to know you and answer questions.
- Step 2: An in-person interview at our office in Tempe, AZ.
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