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Revenue Growth & Field Activation Specialist

Justworks is a mission-driven HR and payroll platform helping small businesses focus on running their business. The company is seeking a Field Activation Specialist to design and execute GTM plays, build practical field toolkits, activate campaigns across Sales, Customer Success, and Partnerships, and use data and enablement tools (including AI) to measure and optimize impact.

Skills

  • Experience designing and deploying GTM plays and field toolkits
  • Proficiency with Salesforce, Gong, Salesloft and common LMS/content platforms (Highspot, Spekit, Articulate, Synthesia)
  • Strong data analysis skills to track adoption and measure revenue influence
  • Project management and stakeholder management
  • Excellent written and verbal communication for creating content and change communications
  • Familiarity using AI tools to personalize enablement and accelerate content creation
  • Ability to translate strategic goals into tactical resources for frontline teams
  • Customer-first mindset and experience working with Sales and CS teams

Responsibilities

  • Design multi-modal enablement programs (live training, e-learning, microlearning, videos, workshops) aligned to GTM plays
  • Create and maintain field toolkits: scripts, email templates, decks, battlecards, and on-the-job resources
  • Plan and lead campaign activation communications to maximize field engagement and adoption
  • Serve as SME on enablement and revenue tools (Salesforce, Gong, Salesloft, LMS, content platforms) and apply AI to improve efficiency
  • Collaborate with Product, Sales, Marketing, and Ops to design programs and feedback loops
  • Measure program effectiveness using adoption, engagement, pipeline influence, and revenue metrics; iterate based on data
  • Manage project timelines and stakeholder communication to transition initiatives from planning to execution

Education

  • Bachelor’s degree preferred or equivalent practical experience
  • Relevant enablement, instructional design, or analytics certifications are a plus

Benefits

  • Competitive benefits and Total Rewards program
  • Wellness program offerings
  • Company retreats and opportunities to learn from startup leaders
  • Inclusive workplace with DEIB commitments and reasonable accommodations
  • Hybrid work model with NYC office presence
To read the complete job description, please click on the ‘Apply’ button

Average salary estimate

$128100 / YEARLY (est.)
min
max
$122000K
$134200K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

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We started Justworks to free entrepreneurs to focus on what matters: growing their business and creating a better place to work.

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CULTURE VALUES
Rise from Within
Growth & Learning
Transparent & Candid
Diversity of Opinions
SENIORITY LEVEL REQUIREMENT
TEAM SIZE
SALARY RANGE
$122,000/yr - $134,200/yr
EMPLOYMENT TYPE
Full-time, hybrid
DATE POSTED
October 2, 2025
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