Associate Director, Operations, GenAI Content Hub

Working with Us
Challenging. Meaningful. Life-changing. Those aren’t words that are usually associated with a job. But working at Bristol Myers Squibb is anything but usual. Here, uniquely interesting work happens every day, in every department. From optimizing a production line to the latest breakthroughs in cell therapy, this is work that transforms the lives of patients, and the careers of those who do it. You’ll get the chance to grow and thrive through opportunities uncommon in scale and scope, alongside high-achieving teams. Take your career farther than you thought possible.

Bristol Myers Squibb recognizes the importance of balance and flexibility in our work environment. We offer a wide variety of competitive benefits, services and programs that provide our employees with the resources to pursue their goals, both at work and in their personal lives. Read more: careers.bms.com/working-with-us.

Summary:

The Associate Director – Operations will oversee the governance, performance, and optimization of the GenAI Content Hub. This role is pivotal in ensuring seamless operations, managing escalations, and driving flawless, on-time delivery of campaigns and tactics. The Associate Director will act as the central point of contact, coordinating with diverse stakeholders—including brands, WCx, BI&T, MLR, Mumbai Content Hub members, and extended partner/vendor teams—to optimize processes and achieve business objectives.

Responsibilities:

• Operational Governance: Oversee the end-to-end operations of the GenAI Content Hub, ensuring efficient workflows, adherence to timelines, and error-free delivery of marketing campaigns and tactics.
• Performance Tracking: Monitor and analyze the hub’s performance metrics, identifying opportunities for improvement and implementing data-driven optimizations.
• Process Optimization: Continuously refine processes to enhance speed, scalability, and personalization of content delivery, leveraging AI/GenAI tools and technologies.
• Escalation Management: Anticipate and resolve obstacles to on-time asset delivery, facilitating quick problem-solving with relevant stakeholders and clarifying responsible parties for resolution.
• Stakeholder Collaboration: Work closely with diverse internal and external stakeholders, including brand teams, WCx, BI&T, MLR, and offshore/onsite Mumbai Content Hub members, to align resources and ensure smooth operations.
• Vendor and Partner Management: Govern extended partner and vendor teams, ensuring alignment with BMS objectives, quality standards, and delivery timelines.
• Cross-Channel Expertise: Apply deep knowledge of commercial activation and channel strategies to drive effective content deployment across multiple platforms and regions.
• Compliance and Quality Assurance: Ensure all content adheres to regulatory, MLR, and brand guidelines, maintaining high standards of accuracy and compliance.

Qualifications:

• Bachelor's degree in business, Marketing, Operations, or a related field; advanced degree (MBA or equivalent) preferred.
• Minimum 5 years of experience in operations management, preferably in marketing, content production, or creative services, with a proven track record of delivering complex projects on time.
• Deep understanding of commercial activation, omnichannel marketing, and digital content delivery across diverse platforms (e.g., web, social, email, and traditional media).
• Demonstrated ability to design, implement, and optimize processes, ideally with experience in AI/GenAI-driven workflows.
• Exceptional interpersonal and communication skills, with experience managing diverse, cross-functional, and global teams, including offshore and onsite delivery models.
• Strong ability to anticipate challenges, facilitate rapid resolutions, and clarify accountability to ensure flawless execution.
• Proficiency in tracking performance metrics, analyzing data insights, and leveraging analytics to improve operational efficiency.
• Experience managing external vendors and partners, ensuring alignment with organizational goals and quality standards.
• Working knowledge of AI/GenAI tools and their application in content creation, personalization, and process automation is a plus.
• Familiarity with marketing compliance, including MLR processes, in a regulated industry (pharmaceutical or healthcare experience preferred).
• Ability to navigate and collaborate effectively in a global, matrixed organization with diverse cultural and operational dynamics.

The starting compensation for this job is a range from [copy/paste hiring guidelines $164,000-$199,300, plus incentive cash and stock opportunities (based on eligibility).

The starting pay rate takes into account characteristics of the job, such as required skills and where the job is performed. 

Final, individual compensation will be decided based on demonstrated experience. 

Eligibility for specific benefits listed on our careers site may vary based on the job and location. For more on benefits, please visit https://careers.bms.com/life-at-bms/.

Benefit offerings are subject to the terms and conditions of the applicable plans then in effect and may include the following: Medical, pharmacy, dental and vision care. Wellbeing support such as the BMS Living Life Better program and employee assistance programs (EAP). Financial well-being resources and a 401(K). Financial protection benefits such as short- and long-term disability, life insurance, supplemental health insurance, business travel protection and survivor support. Work-life programs include paid national holidays and optional holidays, Global Shutdown Days between Christmas and New Year’s holiday, up to 120 hours of paid vacation, up to two (2) paid days to volunteer, sick time off, and summer hours flexibility. Parental, caregiver, bereavement, and military leave. Family care services such as adoption and surrogacy reimbursement, fertility/infertility benefits, support for traveling mothers, and child, elder and pet care resources. Other perks like tuition reimbursement and a recognition program.

If you come across a role that intrigues you but doesn’t perfectly line up with your resume, we encourage you to apply anyway. You could be one step away from work that will transform your life and career.

Uniquely Interesting Work, Life-changing Careers
With a single vision as inspiring as “Transforming patients’ lives through science™ ”, every BMS employee plays an integral role in work that goes far beyond ordinary. Each of us is empowered to apply our individual talents and unique perspectives in a supportive culture, promoting global participation in clinical trials, while our shared values of passion, innovation, urgency, accountability, inclusion and integrity bring out the highest potential of each of our colleagues.

On-site Protocol

BMS has an occupancy structure that determines where an employee is required to conduct their work. This structure includes site-essential, site-by-design, field-based and remote-by-design jobs. The occupancy type that you are assigned is determined by the nature and responsibilities of your role:

Site-essential roles require 100% of shifts onsite at your assigned facility. Site-by-design roles may be eligible for a hybrid work model with at least 50% onsite at your assigned facility. For these roles, onsite presence is considered an essential job function and is critical to collaboration, innovation, productivity, and a positive Company culture. For field-based and remote-by-design roles the ability to physically travel to visit customers, patients or business partners and to attend meetings on behalf of BMS as directed is an essential job function.

BMS is dedicated to ensuring that people with disabilities can excel through a transparent recruitment process, reasonable workplace accommodations/adjustments and ongoing support in their roles. Applicants can request a reasonable workplace accommodation/adjustment prior to accepting a job offer. If you require reasonable accommodations/adjustments in completing this application, or in any part of the recruitment process, direct your inquiries to adastaffingsupport@bms.com. Visit careers.bms.com/eeo-accessibility to access our complete Equal Employment Opportunity statement.

BMS cares about your well-being and the well-being of our staff, customers, patients, and communities. As a result, the Company strongly recommends that all employees be fully vaccinated for Covid-19 and keep up to date with Covid-19 boosters.

BMS will consider for employment qualified applicants with arrest and conviction records, pursuant to applicable laws in your area.

If you live in or expect to work from Los Angeles County if hired for this position, please visit this page for important additional information: https://careers.bms.com/california-residents/

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