People Ops Generalist

About Firework

Join Firework – Where Innovation Meets Impact

Firework is revolutionizing connected commerce with the world’s most advanced and largest AI-powered video commerce platform, trusted by global brands and leading retailers. We bring the energy of in-store experiences online, transforming how businesses engage, convert, and build lasting customer relationships.

At Firework, you’ll be part of a high-growth, team-centric environment where innovation thrives and collaboration fuels success. Having raised over $235m to date led by investors such as the SoftBank Vision Fund 2 and operating at a global scale, we offer unparalleled opportunities to work cross-functionally, solve complex challenges, and drive meaningful impact in the future of connected digital commerce.

If you’re curious, ambitious, and energized by big ideas, Firework is the place to grow, lead, and shape the next era of online shopping—together.

Summary

We’re rapidly growing around the globe and we’re excited to add to the team! This visible role will be the go-to partner for all things related to the employee lifecycle - from onboarding to offboarding - and will own initiatives that enhance engagement, learning, and performance. This role combines hands-on program buildout and management with data-driven insights to ensure our People and Talent strategies, initiatives, and feedback mechanisms are effective, scalable, and aligned with our business goals.

• Champion a positive and inclusive workplace culture across all levels and teams as a trusted partner and point of contact for employee inquiries and support
• Manage and continuously optimize the end-to-end onboarding and integration process to ensure a smooth, consistent, and effective experience for new hires around the globe
• Own and create all people-related content including internal and external facing materials such as the People & Talent website pages, infographics, presentation decks, talent fliers, surveys, and other collateral throughout the employee lifecycle that showcase and communicate our culture, values, programs, and initiatives
• Coordinate offboarding activities, including exit interviews, knowledge sharing, and systems access removal logistics
• Manage People Ops reporting and analytics, including headcount, turnover, engagement, and performance metrics; provide actionable insights to leadership 
• Support and lead audits to ensure compliance with data accuracy and reporting requirements
• Own, build, and manage company-wide training programs, workshops, and professional development activities including owning the metrics to measure success
• Manage and administer performance review cycles, including goal-setting, training, and reporting on calibration and overall metrics and trends

• 3-5 years of experience as a People Ops generalist in a high-growth, global start-up environment, specifically in employee experience, learning and development, and performance management
• Strong knowledge of HR processes across the entire employee lifecycle; best practices are great but creative, out-of-the-box solutions-oriented thinking is better!
• Exceptional project management and reporting skills with superb attention to detail
• Demonstrated skills in content creation, including design tools and clear, engaging writing
• Outstanding interpersonal and communication skills (speaking, writing) with the intuitive ability to build trust and influence across all levels
• Team player with a scrappy win together mindset adaptable to change and ambiguity
• Must be able to work partial APAC hours
• Preference if you speak either Japanese or Mandarin

Location

This role is hybrid and we are looking for candidates in the Bay Area.

Compensation 

The following represents the expected range of compensation for this role: The estimated pay range for this role is $75,000-$95,000. Other factors that impact compensation include stock options.

The posted pay range represents the anticipated low and high end of the compensation for this position and is subject to change based on business need. To determine a successful candidate’s starting pay, we carefully consider a variety of factors, including primary work location, an evaluation of the candidate’s skills and experience, market demands, and internal parity. Candidates may receive more information from the talent partner.

Don’t hold back

We understand some candidates may see the above and not apply because they don’t meet all the qualifications. We encourage you to apply anyway; we often find talented candidates that fit many other opportunities we have and look for potential too, not just what you did in the past.  As an equal employment opportunity employer, we are a diverse team that strives for an inclusive environment for all. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, age, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws.