GTM Strategic Planning, Senior Manager

It all started in sunny San Diego, California in 2004 when a visionary engineer, Fred Luddy, saw the potential to transform how we work. Fast forward to today — ServiceNow stands as a global market leader, bringing innovative AI-enhanced technology to over 8,100 customers, including 85% of the Fortune 500®. Our intelligent cloud-based platform seamlessly connects people, systems, and processes to empower organizations to find smarter, faster, and better ways to work. But this is just the beginning of our journey. Join us as we pursue our purpose to make the world work better for everyone.

This is an extraordinary opportunity for a strategic, analytical, and execution-driven leader to shape the future of how we plan, execute, and grow across our global Go-To-Market (GTM) organization. 

Leverage advanced analytics, AI-driven forecasting, and scenario modeling to influence decisions, tackle complex problems like optimizing global sales coverage while scaling to $30B, and develop actionable strategies that drive sustainable, profitable growth. This hybrid strategic planning and analytics role blends strategic thinking, data-driven problem solving, and cross-functional leadership — connecting insights to action and ensuring decisions translate into measurable business outcomes.  
 
You will work with senior sales, strategy, and operations leaders across regions and functions to define market opportunities, develop scalable investment models, and shape our annual GTM planning approach. If you're an analytical powerhouse eager to tackle global-scale problems with data and AI, join us in redefining GTM excellence. Apply now to drive the next wave of innovation! 
 

Responsibilities: 

Strategic Framing & Business Analysis 

• Shape and scope key initiatives by defining problem statements, hypotheses, and success metrics
   
• Conduct quantitative and qualitative analyses in collaboration to identify opportunities for topline expansion, seller productivity, and coverage optimization
   
• Build strategic frameworks and financial models that link data insights to business decision 

Communication & Influence 

• Develop compelling, executive-ready presentations that synthesize complex data into clear insights and recommendations
   
• Facilitate discussions across global stakeholders, promoting clarity, alignment, and shared accountability for results
   
• Champion change management by driving engagement, adoption, and consistent execution of new models and processes

Cross-Functional Alignment  

• Collaborate with Sales, Finance, Strategy, Analytics, and Operations partners to ensure GTM planning strategies are understood, adopted, and executed consistently within a global framework
   
• Represent GTM Planning initiatives in executive forums, surfacing risks and opportunities and ensuring decisions connect to strategic priorities 
   
• Serve as a trusted advisor and thought partner to GTM leaders by translating insights into strategic recommendations

To be successful in this role, you have: 

• Experience in leveraging or critically thinking about how to integrate AI into work processes, decision-making, or problem-solving. This may include using AI-powered tools, automating workflows, analyzing AI-driven insights, or exploring AI's potential impact on the function or industry
• Strong analytical and financial acumen, including experience modeling complex business scenarios and identifying levers for growth and productivity
• Strong storytelling and communication skills; ability to synthesize and present insights to executive audiences
• Experience in SaaS or recurring-revenue business models (Land, Adopt, Expand, Renew). 
• A high degree of intellectual curiosity, resilience, and a bias toward action
• 8+ years of experience of strategy, transformation, planning, or consulting within a global organization

Work Personas

We approach our distributed world of work with flexibility and trust. Work personas (flexible, remote, or required in office) are categories that are assigned to ServiceNow employees depending on the nature of their work and their assigned work location. Learn more here. To determine eligibility for a work persona, ServiceNow may confirm the distance between your primary residence and the closest ServiceNow office using a third-party service.

Equal Opportunity Employer

ServiceNow is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex, sexual orientation, national origin or nationality, ancestry, age, disability, gender identity or expression, marital status, veteran status, or any other category protected by law. In addition, all qualified applicants with arrest or conviction records will be considered for employment in accordance with legal requirements. 

Accommodations

We strive to create an accessible and inclusive experience for all candidates. If you require a reasonable accommodation to complete any part of the application process, or are unable to use this online application and need an alternative method to apply, please contact [email protected] for assistance. 

Export Control Regulations

For positions requiring access to controlled technology subject to export control regulations, including the U.S. Export Administration Regulations (EAR), ServiceNow may be required to obtain export control approval from government authorities for certain individuals. All employment is contingent upon ServiceNow obtaining any export license or other approval that may be required by relevant export control authorities. 

From Fortune. ©2025 Fortune Media IP Limited. All rights reserved. Used under license.