Director, Platform and Demand Partnerships

Position Summary

Samsung Electronics is transforming the TV landscape through its Connected TV platform, enabling consumers to engage in video content experiences like never before and allowing content providers to reach consumers directly in their living rooms. With unmatched global reach, Samsung represents the premier OTT platform in the world.

Samsung’s unique first-party data help brands connect to their audience as they explore content across desktop, mobile, tablets, and our Smart TVs. The Samsung Ads platform delivers high-quality audience targeting powered by three key components: first-party audience data at scale, world-class data science, and brand-safe cross-device ad inventory.

The Opportunity

The Director, Platform and Demand Partnerships will lead a team responsible for some of Samsung Ads’ most critical platform and demand-side relationships. This role is central to shaping and executing our partnership strategy across Samsung’s core ad tech stack and demand ecosystem. Reporting to the Sr. Director of Business Development, the Director will oversee end-to-end deal lifecycles—from negotiation and contracting to execution and optimization—while identifying new, revenue-driving opportunities that expand our market presence.

This leader will be the external face of Samsung Ads to key partners and a trusted internal stakeholder, working cross-functionally with product, legal, finance, and executive leadership to drive impactful outcomes. They will balance strategic vision with operational rigor, ensuring the team delivers against both long-term goals and day-to-day execution.

The ideal candidate brings deep knowledge of the AdTech landscape, particularly in how publishers engage with demand platforms and core programmatic technologies. They will be an exceptional communicator, a sharp analytical thinker, and a strong people manager capable of mentoring a high-performing team. Success in this role requires comfort with complexity, decisiveness in ambiguity, and a hands-on approach to leadership in a fast-paced environment.

Role and Responsibilities

• Own and drive end-to-end partnership strategy across Samsung Ads’ core ad tech stack and demand-side ecosystem, including DSPs, SSPs, measurement partners, and other programmatic infrastructure.
• Lead all phases of the deal lifecycle—from sourcing and negotiating to execution and ongoing partner management.
• Manage, mentor, and develop a high-performing team responsible for day-to-day partner execution and operations.
• Identify and evaluate new business opportunities that drive incremental revenue, market share, or technical innovation for Samsung Ads.
• Apply exceptional negotiation skills to structure high-impact, scalable deals that balance partner needs with Samsung’s strategic and commercial priorities.
• Serve as the primary external point of contact for key platform and demand partners, building strong, trust-based relationships at senior levels.
• Collaborate cross-functionally with product, legal, finance, marketing, engineering, and executive leadership to align partnerships with business priorities.
• Lead the preparation and execution of legal agreements, including MSAs, renewals, and commercial amendments, in partnership with internal legal counsel.
• Monitor and optimize performance of active partnerships, ensuring operational excellence, efficient workflows, and the delivery of agreed-upon KPIs.
• Represent Samsung Ads in strategic business reviews, industry forums, and executive partner meetings.
• Stay informed on evolving trends across programmatic advertising, ad tech, and data privacy to inform strategy and uncover growth opportunities.

Skills and Qualifications

• BA/BS required; Master’s degree preferred.
• 10+ years of experience in AdTech, with a strong focus on partnerships, business development, and platform strategy.
• Proven success leading end-to-end deal processes, including structuring, redlining, and negotiating complex commercial agreements.
• Deep understanding of the CTV and mobile advertising ecosystems, including major players, technologies, and monetization models.
• Demonstrated track record of people leadership, including managing, mentoring, and scaling high-performing teams.
• Exceptional executive communication skills—able to synthesize complex topics for senior stakeholders and represent the business externally with credibility.
• Strong strategic thinking and analytical skills; able to evaluate new opportunities, develop hypotheses, and make data-informed decisions.
• Experience driving cross-functional initiatives across global organizations, working with product, legal, finance, engineering, and marketing teams.
• Highly organized, adaptable, and able to manage multiple priorities in a fast-paced, high-growth environment.
• Self-starter with a proactive, solutions-oriented mindset and comfort navigating ambiguity.
• Hybrid role – 3 days in-office required.

NYC ONLY

Salary Range Pay Transparency: Compensation for this role, for candidates based in New York, NY is expected to be between $220,000 and $245,000.  Actual pay will be determined considering factors such as relevant skills and experience, and comparison to other employees in the role. Regular full-time employees (salaried or hourly) have access to benefits including: Medical, Dental, Vision, Life Insurance, 401(k), Employee Purchase Program, Tuition Assistance (after 6 months), Paid Time Off, Student Loan Program (after 6 months), Wellness Incentives, and many more.

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At Samsung, we believe that innovation and growth are driven by an inclusive culture and a diverse workforce. We aim to create a global team where everyone belongs and has equal opportunities, inspiring our talent to be their true selves. Together, we are building a better tomorrow for our customers, partners, and communities.

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Reasonable Accommodations for Qualified Individuals with Disabilities During the Application Process

Samsung Electronics America is committed to providing reasonable accommodations for qualified individuals with disabilities in our job application process. If you have a disability and require a reasonable accommodation in order to participate in the application process, please contact our Reasonable Accommodation Team (855-557-3247) or SEA_Accommodations_Ext@sea.samsung.com for assistance. This number is for accommodation requests only and is not intended for general employment inquiries.