Technical Marketing Specialist - Workforce Identity
Get to know Okta
Okta is The World’s Identity Company. We free everyone to safely use any technology, anywhere, on any device or app. Our flexible and neutral products, Okta Platform and Auth0 Platform, provide secure access, authentication, and automation, placing identity at the core of business security and growth.
At Okta, we celebrate a variety of perspectives and experiences. We are not looking for someone who checks every single box - we’re looking for lifelong learners and people who can make us better with their unique experiences.
Join our team! We’re building a world where Identity belongs to you.
Technical Marketing Specialist – Workforce Identity
Do you like building things, explaining how they work, and helping others succeed? Join Okta's Product Marketing team and help define the IAM industry with our Workforce Identity platform. Where we help IT and Security teams manage the lifecycle, access and governance of all identities (human and non-human).
About the Role
We're looking for a Technical Product Marketing Specialist (TPMS) who enjoys working hands-on with technology and explaining it clearly. In this role, you'll help bring Okta's identity products to life through demos, content, and tooling that showcase how they work. You’ll configure the Okta platform for different scenarios, integrating with 3rd party applications. You'll also help create marketing assets — from videos to walkthroughs — that support product launches, customer adoption, and sales conversations.
This is a great opportunity if you have some experience building technical content and want to grow your skills in Identity/Access Management and product storytelling.
Job Duties/Responsibilities:
- Write technical content such as blog posts, how-to guides, internal enablement, and demo scripts.
- Create and record product demos using tools like Camtasia, Figma, Adobe Premiere, or After Effects.
- Collaborate with product, product marketing, and sales teams to support product launches and customer conversations.
- Learn and explain platform capabilities and IAM use cases, including authentication, authorization, user management, governance, privileged access management, and orchestration. .
- Develop and maintain a deep understanding of Okta’s IAM platform, including its features, benefits, and target use cases.
- Create compelling technical content, such as demos, tutorials, and best practices guides, to help developers integrate and utilize Okta’s IAM solution.
- Deliver technical presentations and demonstrations at conferences, webinars, and customer meetings.
- Work closely with product management and engineering to translate technical product information into clear and concise marketing materials.
- Provide technical enablement and training to sales teams and partners.
- Gather and analyze feedback from sales and customers to improve product messaging and marketing strategies.
- Stay up-to-date on the latest trends and technologies in IAM and the broader identity management space.
Minimum Knowledge/Skills/Abilities:
- 1–2 years of experience in product marketing, or technical writing — or equivalent experience..
- Ability to explain complex topics simply through writing, video, or demos.
- Familiar with design or editing tools like Figma, Adobe Premiere, or Camtasia.
- Excellent written and verbal communication skills, with the ability to present technical information to both technical and non-technical audiences.
- Experience creating technical content, such as blog posts, tutorials, and documentation.
- Ability to work independently and collaboratively in a fast-paced environment.
- A degree in Computer Science, Engineering, or a related field is helpful but not required.
- Experience with identity and access management concepts (e.g., OAuth, OpenID Connect, SAML) and/or platforms (e.g. Auth0, Okta) is a plus.
#LI-Hybrid
Below is the annual base salary range for candidates located in California, Colorado, New York and Washington. Your actual base salary will depend on factors such as your skills, qualifications, experience, and work location. In addition, Okta offers equity (where applicable), bonus, and benefits, including health, dental and vision insurance, 401(k), flexible spending account, and paid leave (including PTO and parental leave) in accordance with our applicable plans and policies. To learn more about our Total Rewards program please visit: https://rewards.okta.com/us.
Below is the annual salary range for candidates located in Canada. Your actual salary will depend on factors such as your skills, qualifications, and experience. In addition, Okta offers equity (where applicable), bonus, and benefits, including health, dental, and vision insurance, RRSP with a match, healthcare spending, telemedicine, and paid leave (including PTO and parental leave) in accordance with our applicable plans and policies. To learn more about our Total Rewards program, please visit: https://rewards.okta.com/can.
What you can look forward to as a Full-Time Okta employee!
- Amazing Benefits
- Making Social Impact
- Developing Talent and Fostering Connection + Community at Okta
Okta cultivates a dynamic work environment, providing the best tools, technology and benefits to empower our employees to work productively in a setting that best and uniquely suits their needs. Each organization is unique in the degree of flexibility and mobility in which they work so that all employees are enabled to be their most creative and successful versions of themselves, regardless of where they live. Find your place at Okta today! https://www.okta.com/company/careers/.
Some roles may require travel to one of our office locations for in-person onboarding.
Okta is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, ancestry, marital status, age, physical or mental disability, or status as a protected veteran. We also consider for employment qualified applicants with arrest and convictions records, consistent with applicable laws.
If reasonable accommodation is needed to complete any part of the job application, interview process, or onboarding please use this Form to request an accommodation.
Okta is committed to complying with applicable data privacy and security laws and regulations. For more information, please see our Privacy Policy at https://www.okta.com/privacy-policy/.
Average salary estimate
If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.
Forbes Advisor is hiring a technical CRM Automation Specialist to architect lifecycle campaigns and optimize marketing automation across email, SMS, and web push for revenue-driving engagement.
Capstone seeks a senior marketing leader to manage the PebbleGo marketing team and own product launch strategy, full-funnel campaigns, and sales enablement for K–5 edtech SaaS.
Drive category-defining GTM and storytelling for OpusClip, shaping how creators and brands discover and use the world's leading AI video agent.
Ironclad is seeking a Sr. Demand Gen Manager to lead multi-channel integrated campaigns that drive pipeline and revenue for its enterprise contract lifecycle platform.
Lead editorial strategy at Chime to build search-informed content programs that drive organic visibility, audience growth, and brand storytelling.
Abbott Diabetes Care is hiring an Integrated HCP Communications Manager in Alameda, CA to lead global HCP communications, congress strategy and brand marketing across launch lifecycles.
Neo4j is hiring a Senior Federal Marketing Manager to lead federal demand generation, events, and partner programs that drive pipeline and revenue across DoD, Intelligence, and civilian agencies.
Walrus is hiring a Partner Marketing Coordinator to manage co-marketing campaigns and event partner logistics for a fast-moving, global Web3 initiative.
Lead end-to-end production of high-impact corporate and marketing video content for Saviynt, combining creative direction, technical execution, and cross-functional collaboration to elevate brand storytelling.
RRD seeks a Media Strategy Director to lead integrated, insights-driven media planning and optimization across digital, traditional, and emerging channels for enterprise clients.
Lead Coca-Cola's North America Cultural Marketing efforts to develop toolkits, bespoke programs, and playbooks that drive authentic connections with multicultural consumers and support brand growth.
Support Informa Festivals' marketing teams in San Francisco as a Marketing Automation (Eloqua) Specialist, driving campaign execution, automation, and data integrity across Eloqua and Salesforce.
Lead global multi-channel CRM/lifecycle campaigns at Deel to increase activation, engagement, retention and expansion across B2B customer journeys.
Okta is a leading identity and access management company headquartered in San Francisco, California that is committed to allowing people to access applications on any device at any time, while still enforcing strong security policies.
13 jobs
🔮
Hi, I'm Risa! Your AI Career Copilot
you, just ask me below!
