Let’s get started
By clicking ‘Next’, I agree to the Terms of Service
and Privacy Policy, and consent to receive emails from Rise
Jobs / Job page
Analyst, Marketing Data image - Rise Careers
Job details

Analyst, Marketing Data

Company Description

NBCUniversal is one of the world's leading media and entertainment companies. We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our theme parks and consumer experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through Universal Filmed Entertainment Group and Universal Studio Group, and have world-renowned theme parks and attractions through Universal Destinations & Experiences. NBCUniversal is a subsidiary of Comcast Corporation.

Our impact is rooted in improving the communities where our employees, customers, and audiences live and work. We have a rich tradition of giving back and ensuring our employees have the opportunity to serve their communities. We champion an inclusive culture and strive to attract and develop a talented workforce to create and deliver a wide range of content reflecting our world.

Comcast NBCUniversal has announced its intent to create a new publicly traded company ('Versant') comprised of most of NBCUniversal's cable television networks, including USA Network, CNBC, MSNBC, Oxygen, E!, SYFY and Golf Channel along with complementary digital assets Fandango, Rotten Tomatoes, GolfNow, GolfPass, and SportsEngine. The well-capitalized company will have significant scale as a pure-play set of assets anchored by leading news, sports and entertainment content. The spin-off is expected to be completed during 2025.

Job Description

Fandango is looking for a highly talented individual to join the Product & Marketing Analytics team. The team is responsible for providing deep analysis of the performance of Fandango’s portfolio of sites and apps. The ideal candidate will have exceptional quantitative skills, a passion for data analysis, and the ability to synthesize learnings into actionable insights.

A Marketing Data Analyst is responsible for collecting, analyzing, and interpreting data to help businesses make informed marketing decisions. They use various data sources and analytical techniques to measure campaign performance, customer behavior, and market trends.

Key Responsibilities:

  • Collect and analyze marketing data from multiple sources (Adobe Analytics, social media, CRM, email marketing platforms, etc.).
  • Build/maintain revenue-focused reports and dashboards to monitor the performance of our Paid, CRM, OTT (e.g. Roku, Vizio, Samsung), and trade marketing campaigns
  • Develop reports and dashboards to track key performance indicators (KPIs) and campaign effectiveness.
  • Identify trends and insights to optimize marketing strategies and improve ROI.
  • Measure A/B testing, customer segmentation, and predictive modeling to enhance targeting and personalization.
  • Partner with Marketing teams to solve problems, identify trends and opportunities, and provide data-driven recommendations
  • Use analytics tools and data visualization techniques to present findings in a clear and actionable way.
  • Monitor and assess competitor activities and market trends to identify new opportunities.
  • Ensure data accuracy, consistency, and integrity by maintaining proper data governance practices.
  • Provide analysis and support for marketing and product teams
  • Deliver persuasive presentations that simplify complex analyses into actionable insights and recommendations
  • Media mix modeling or multi-touch attribution modeling experience
  • Support ad hoc projects as necessary
  • Be curious: Proactively look at data to come up with insights that can help drive growth

Qualifications

  • Bachelor’s degree in Business, Marketing, Data Science, Statistics, Economics, or other relevant field
  • Strong proficiency with SQL
  • Advanced spreadsheet skills

Qualifications

Desired Characteristics

  • Ability to initiate and drive projects to completion with minimal guidance
  • Ability to communicate the results of analyses in a clear and effective manner
  • Basic understanding of statistical analysis and/or machine learning (e.g. classification & clustering techniques, regression modeling, etc.)
  • Experience analyzing user behavior across digital, consumer-facing products (e.g. entertainment, e-commerce, etc.)
  • Intellectual curiosity and a passion for media
  • Technical skill and experience with Python, R, Tableau, Looker, Amazon Redshift, and/or Adobe Analytics

Additional Information

  • Hybrid: This position has been designated as hybrid, generally contributing from the office a minimum of three days per week. Subject to change based on Manager discussion or business need.
  • This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other benefits and perks. Learn more about the benefits offered by NBCUniversal by visiting the Benefits page of the Careers website. 
  • Salary range: $62,000 - $80,000 

Additional Information

As part of our selection process, external candidates may be required to attend an in-person interview with an NBCUniversal employee at one of our locations prior to a hiring decision. NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.

NBCUniversal will consider for employment qualified applicants with criminal histories, or arrest or conviction records, in a manner consistent with relevant legal requirements, including the City of Los Angeles' Fair Chance Initiative For Hiring Ordinance, the Los Angeles County Fair Chance Ordinance for Employers, and the California Fair Chance Act, where applicable.

If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to [email protected].

Although you'll be hired as an NBCU employee, your employment and the responsibilities associated with this job likely will transition to Versant in the future. By joining at this pivotal time, you'll be a part of this exciting company as it takes shape.

NBCUniversal Glassdoor Company Review
4.0 Glassdoor star iconGlassdoor star iconGlassdoor star iconGlassdoor star icon Glassdoor star icon
NBCUniversal DE&I Review
No rating Glassdoor star iconGlassdoor star iconGlassdoor star iconGlassdoor star iconGlassdoor star icon
CEO of NBCUniversal
NBCUniversal CEO photo
Jeff Shell
Approve of CEO

Average salary estimate

$71000 / YEARLY (est.)
min
max
$62000K
$80000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

Similar Jobs
Photo of the Rise User
NBCUniversal Hybrid 30 Rockefeller Plaza, New York, NEW YORK
Posted 22 hours ago

Lead geospatial data engineering efforts at NBCUniversal, enhancing AI/ML applications through automation, tooling, and strategic data sourcing.

Photo of the Rise User
NBCUniversal Hybrid 100 Universal City Plaza, Universal City, CALIFORNIA
Posted 14 hours ago

Lead the Studio Group's FP&A efforts at NBCUniversal, managing financial planning and analysis in a dynamic media environment.

Drive creative social media storytelling and influencer partnerships as the Social and Marketing Coordinator for the Omni Dallas Hotel.

Photo of the Rise User

Palo Alto Networks looks for a Principal Technical Marketing Engineer to drive technical marketing strategies and serve as a key evangelist in SASE and cybersecurity solutions.

Photo of the Rise User

Lead the consumer marketing strategy and brand campaigns for Allergan Aesthetics' skincare portfolio to drive engagement and brand loyalty.

Photo of the Rise User
Posted 1 hour ago

Seeking an experienced Senior Demand Generation Manager to lead multi-channel marketing campaigns at Limble, a fast-growing SaaS company revolutionizing maintenance operations.

Photo of the Rise User
Posted 3 hours ago
Inclusive & Diverse
Empathetic
Collaboration over Competition
Growth & Learning
Transparent & Candid
Medical Insurance
Dental Insurance
Mental Health Resources
Life insurance
Disability Insurance
Child Care stipend
Employee Resource Groups
Learning & Development

Lead a high-performing team to drive digital marketing growth for American Express's Customer SHOP, crafting innovative strategies that deepen card member relationships.

Posted 9 hours ago

Lead the design and execution of Braintrust's event strategy to build strong community and sales engagement in the AI sector.

Photo of the Rise User

Drive impactful content marketing efforts for Airwallex’s Americas region, enhancing brand presence and customer engagement in fintech.

Posted 12 hours ago

Lead global trend innovation for Michael Kors as Senior Director, translating cultural and digital shifts into visionary fashion strategies.

Photo of the Rise User
Jollibee On-Site West Covina, CA, USA
Posted 18 hours ago
Photo of the Rise User
Posted 9 hours ago

Lead marketing initiatives and market intelligence efforts for Beckman Coulter Life Sciences’ flow cytometry products in North America as a Market Development Manager.

Photo of the Rise User
Posted 2 hours ago

Support marketing leadership at Chime as a highly organized Executive Assistant driving operational excellence and seamless team coordination.

Photo of the Rise User
Posted 7 hours ago

Lead strategic marketing initiatives as Director, Strategic Initiatives at Allergan Aesthetics, bridging multiple teams to drive business impact in the aesthetics market.

Posted 11 hours ago

Lead partnership activations and manage key corporate relationships for a leading sports organization in Sacramento.

We are in business to create and deliver content so compelling it entertains, informs and shapes our world. We believe that the talent, creativity and diversity of our people are our greatest resources. We take our business seriously, but do no...

89 jobs
MATCH
Calculating your matching score...
FUNDING
DEPARTMENTS
SENIORITY LEVEL REQUIREMENT
TEAM SIZE
EMPLOYMENT TYPE
Full-time, hybrid
DATE POSTED
July 31, 2025
Risa star 🔮 Hi, I'm Risa! Your AI
Career Copilot
Want to see a list of jobs tailored to
you, just ask me below!