Social and Marketing Coordinator

Location

Dallas Hotel

The Omni Dallas Hotel, in the center of the revitalized downtown Dallas, is connected via sky bridge to the Dallas Convention Center and close to restaurants, shops, entertainment and more! The Omni Dallas Hotel is built to meet the U.S. Green Building Council LEED Gold Certification standards, placing it on the forefront of environmental awareness and conservation in the city.

The Omni Dallas Hotel’s associates enjoy a dynamic and exciting work environment, comprehensive training and mentoring, along with the pride that comes from working for a company with a reputation for exceptional service. We embody a culture of respect, gratitude and empowerment day in and day out. If you are a friendly, motivated person, with a passion to serve others, the Omni Dallas Hotel may be your perfect match.

Job Description

Reporting and under the guidance of the Director of Marketing, the Social Marketing Coordinator will lead the social media strategy for Omni Dallas Hotel, supporting the marketing team across key initiatives. This role focuses on driving awareness and audience engagement through strategic, creative storytelling across all social platforms.  The ideal candidate will possess a deep understanding of the Omni customer and leverage audience insights and performance metrics to optimize content and support key business objectives. Core responsibilities include overseeing non-branded photo and video content production, setting creative standards and managing influencer partnership and execution, as well as driving the hotel’s organic social media efforts.  In addition, the Social Marketing Coordinator will support the hotel’s integrated strategy through our earned, owned and paid media along with brand strategies and experiences. 

Responsibilities

• Ability to develop, plan and execute Brand and Hotels storytelling through creative concepts.
• Evaluate social media and promotional opportunities along with influencer partnerships presented to the hotel that aligns with our audience and voice.
• Ensure social media content calendar and monthly marketing calendars are kept up-to-date and implement day-to-day social media content across all social channels to increase the audience (Facebook, LinkedIn, Instagram).
• Monitoring and respond review responses (TripAdvisor, Yelp, Expedia, Hotels, Google, etc.).
• Manage, organize, and inventory all marketing assets including photos, videos, press packets.
• Assist with monthly invoices to ensure prompt and accurate payment to vendors.
• Assist in coordinating all vendors including, but not limited to photographers, graphic designers, videographers, media, and website development agencies.
• Coordinate hotel’s biweekly marketing meetings with key stakeholders (Spa Director, F&B Director, Culinary etc).
• Coordinate with Omni Service Center Brand Marketing, Digital and PR teams through seasonal campaign along with Food and Beverage new concepts and initiatives.
• Maintain current information on OH.com (property details, dining menus, meeting details, etc.)
• Update CVENT with the most accurate & up-to-date information (need dates, meeting offer, photos, etc.).

Qualifications

• College degree or equivalent experience in Marketing within the hospitality industry
• Strong written and verbal communication and presentation skills
• Project management experience and time-management skills for juggling numerous time-sensitive projects
• Familiarity with various marketing platforms and channels, including social media, print campaigns, digital marketing and promotions
• Experience working collaboratively across departments to achieve marketing goal

Omni Hotels & Resorts is an equal opportunity employer - vets/disability. The EEO is the Law poster and its supplement are available using the following links: EEOC is the Law Poster and the following link is the OFCCP's Pay Transparency Nondiscrimination policy statement If you are interested in applying for employment with Omni Hotels & Resorts and need special assistance to apply for a posted position, please send an email to [email protected].