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Head of Demand Generation

About Monte Carlo

As businesses increasingly rely on data + AI for competitive advantage, reliability has become a non-negotiable. Named a CBInsights AI100 company and described by Forbes as the "New Relic for data", Monte Carlo supports some of the world's most prestigious companies, including Fox, Roche, Honeywell, and CreditKarma to deliver trustworthy data + AI at scale.

Backed by Accel, Redpoint Ventures, Notable Capital, ICONIQ Growth, and Salesforce Ventures, Monte Carlo is powering the future of reliable data + AI.

About the role:

We are seeking a senior marketing leader to own and scale Monte Carlo’s demand and growth channels; spanning events, paid media, webinars, social, email, analyst relations (AR), and public relations (PR). This is a rare opportunity to lead a portfolio that blends both pipeline-driving demand programs and awareness-building amplification channels. Outside of the CMO role, few positions offer this breadth of ownership and impact. You will be responsible for ensuring Monte Carlo shows up in each key market conversation, balancing strategic narrative amplification with measurable pipeline growth. The role requires a unique combination of strategic vision, creative instincts, and operational rigor, and offers an exceptional career path for a demand generation leader ready to expand into broader growth leadership.

Here’s what you’ll be doing:

  • Design and execute an integrated, cross-channel marketing plan that ensures Monte Carlo shows up in key conversations around Data + AI Observability.

  • Own channel budgets, optimize spend, and measure ROI to maximize reach and efficiency.

  • Lead bold, creative initiatives that break through the noise and put Monte Carlo in the top consideration set.

  • Establish a culture of data-driven experimentation, testing, and continuous improvement in campaign design and execution.

  • Build, manage, and mentor a high-performing team; oversee agencies and contractors as needed.

  • Partner closely with Product Marketing, Sales, and SDRs to ensure alignment between narrative amplification and pipeline growth.

We’re excited about you because you have:

  • 12+ years of B2B marketing experience, with 5+ years in demand generation leadership.

  • Demonstrated success scaling demand gen organizations and building repeatable growth engines.

  • Proven experience developing strong partnerships with sales and SDR teams to drive pipeline growth.

  • A track record of running integrated, multi-channel campaigns that combine demand programs with brand amplification (events, PR/AR, paid, social, email).

  • Deep expertise in pipeline forecasting, revenue attribution, and performance reporting.

  • Executive presence with the ability to influence senior leadership and align demand strategy with company priorities.

  • Strong background in SaaS or technology with global go-to-market experience.

You Stand Out If You Have:

  • Experience in both sales led and product led motions.

  • Have built systems and processes for operating a demand function at scale.

  • Have a strong understanding and relationship with executing events.

  • Creative instincts with a bias for bold, market-shaping ideas.

#LI-REMOTE

#BI-REMOTE

Come As You Are

Equality is a core tenet of Monte Carlo's culture. We are committed to building an inclusive global team that represents a variety of backgrounds, perspectives, beliefs, and experiences. 

Monte Carlo is an equal-opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

We are proud to be recognized for our world-class employee experience:

Monte Carlo Named to American's Most Loved Workplace List 2024

Monte Carlo Named an Inc. Best Workplace for 2024

Monte Carlo Named A Top 20 ORG For Venture Capital Funded Companies, Spring 2024

Monte Carlo Named A Top 5 ORG in San Francisco, Spring 2024

Monte Carlo Named the 2025 Databricks Governance Partner of the Year

Monte Carlo #1 Data Observability Platform G2 for 8th Consecutive Quarters 2025

Beware of Imposter Recruiters and Job Scams

  • All official communication from our recruiting team will come from an @montecarlodata.com email address.

  • We will never ask candidates to provide sensitive personal information (such as bank details, social security numbers, or payment) at any stage of the recruitment process.

  • We will never request payment for equipment, training, or application processing.

  • Our open positions are always listed on our official careers page: https://jobs.ashbyhq.com/montecarlodata.

If you are contacted by someone claiming to represent Monte Carlo but you’re unsure of their legitimacy, please reach out to us directly at [email protected] before sharing any personal information.

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Average salary estimate

$220000 / YEARLY (est.)
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$180000K
$260000K

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Full-time, remote
DATE POSTED
October 16, 2025
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