Business Development Analyst – Marketing Technology, CRM & E-Marketing

About Latham & Watkins

Latham & Watkins is a global law firm consistently ranked among the top firms in the world. The success of our firm is largely determined by our commitment to hire and develop the very best and brightest, creating a team that provides our clients with the highest quality of work and service. We are driven by our core values: respect, innovation, and collaboration. 

About the Role

The Business Development Analyst – Marketing Technology, CRM & E-Marketing is an integral part of Latham’s Business Development team. This role will be responsible for working closely with the Business Development Manager – Marketing Technology, CRM & E-Marketing to support and advance the firm’s CRM & E-Marketing initiatives as part of the firm’s Marketing Technology strategy, supporting on project management, analysis, training, implementation, and communications, while delivering CRM & E-Marketing projects successfully to support the strategic objectives of Business Development as well as individual partner goals. This role will be located in our New York office. Please note that this role may be eligible for a flexible working schedule that allows for a hybrid and in-office presence. 

Responsibilities & Qualifications

Other key responsibilities include:

• Actively championing the firm's CRM system by organizing training sessions, creating clear user guides, providing continuous support, and empowering staff at all levels to fully leverage the system's capabilities
• Serving as a key contact for assigned region(s), providing guidance and support in CRM management, and e-marketing activities.
• Managing and executing e-marketing campaigns for assigned regions, from delivery to performance analysis.
• Supporting data analysis and the creation of powerful and compelling reports and presentations summarizing data for the firm, which includes assisting with preparing and delivering reporting for the firm’s leadership to support strategic decision making
• Supporting internal communications and collaboration efforts to ensure the program delivers value and supports revenue goals, working closely with Business Development teams across the firm
• Protecting and maintaining any highly sensitive, confidential, privileged, financial, and/or proprietary information that Latham & Watkins retains 

We’d love to hear from you if you:

• Demonstrate very strong attention to detail, and the ability to work methodically
• Display solid communication skills, both written and verbal, including effective interpersonal communications and the ability to interact with people at all organizational levels
• Exhibit familiarity with large data sets, databases, and Microsoft Office programs (Microsoft Word, Excel, and PowerPoint)

And have:

• A Bachelor’s degree or equivalent
• A minimum of three (3) years’ experience supporting business development or marketing initiatives

Benefits & Additional Information

Successful candidates will not only be provided with an outstanding career opportunity and welcoming environment, but will also be provided with a generous total compensation package with bonuses awarded in recognition of both individual and firm performance. Eligible employees can participate in Latham’s comprehensive benefit program which includes:

• Healthcare, life and disability insurance
• A generous 401k plan
• At least 11 paid holidays per year, and a PTO program that accrues 23 days during the first year of employment and grows with tenure
• Well-being programs (e.g. mental health services, mindfulness and resiliency, medical resources, well-being events, and more)
• Professional development programs
• Employee discounts
• Affinity groups, networks, and coalitions for lawyers and staff

Latham & Watkins is an equal opportunity employer. The Firm prohibits discrimination against any employee or applicant for employment on the basis of race (including, but not limited to, hair texture and protective hairstyles), color, religion, sex, age, national origin, sexual orientation, gender identity, veteran status (including veterans of the Vietnam era), gender expression, marital status, or any other characteristic or condition protected by applicable statute.

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