At Graza, we believe that every kitchen deserves delicious, fresh olive oil to use every day, in
every way. Graza is looking for a Product Strategy Senior Manager to lead the strategic
direction, roadmap development, and cross-functional execution for Graza’s Olive Oil product
line and new innovations. This role will build out the product strategy function at Graza,
providing alignment throughout the organization on the goals for the product line. They will be
responsible for competitor market and consumer insight analysis to improve current products
and develop go to market strategies for new innovations.
Primary Responsibilities
Build and Drive Product Strategy: Lead the development and continuous evolution of
the strategic roadmap for Graza’s Olive Oil, including product innovation, renovation, and
format or packaging extensions.
Be the Voice of the Consumer at Graza: develop a deep understanding of consumer
preferences, needs and integrate into Graza’s product strategy.
Identify Growth Opportunities: Use consumer insights, category data, competitive
analysis, and cultural trends to identify whitespace opportunities and inform long-term
planning, partnering with category management.
Lead Cross-Functional Execution and Project Management: Work closely with
Marketing, Sales, Finance and Operations to translate strategy into action, developing
the process by which new products enter into the market.
Go-To-Market Strategy Leadership: Collaborate with Sales and Marketing teams to
shape product positioning, m
6-8+ years of experience in CPG or similar field in product strategy, brand management or innovation
Proven ability to set up processes and systems and lead and project manage
cross-functional projects in entrepreneurial environments
Excellent communicator and collaborator with a leadership presence who can influence
across levels and functions
Analytical skillset - proficiency in category data analysis, consumer insights development
and analysis, translating analysis into actionable strategies
Highly organized and self-driven, with a builder mindset and bias for action
Excel, powerpoint and CPG data metric fluency required
This role reports to the Director of Strategy and Operations and will be based out of our Brooklyn, NY office 4 days a week
Health Care Plan (Medical, Dental & Vision)
Monthly Wellness Stipend
Paid Time Off (Vacation, Sick & Public Holidays)
Lots of olive oil!
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Graza is an online oil retailer. They offer olive oil in squeeze bottles. Their products are available in online store.
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