Technical Marketing Generalist

Salary Range: $70,000–$100,000/year

Equity Range: 0.05%–0.15%

Location: San Francisco, CA (Hybrid)

Job Type: Full-Time

Experience: 3+ years

Visa: US Citizenship/Visa Only

About Firecrawl

Firecrawl is the easiest way to extract data from the web. Developers use us to reliably convert URLs into LLM-ready markdown or structured data with a single API call. In just a year, we’ve hit millions in ARR and 43k+ GitHub stars by building the fastest way for developers to get LLM-ready data.

Previously, we built Mendable, one of the first commercially available “chat with your data” applications. We sold to companies like MongoDB, Coinbase, Snapchat, and more. To do this, we spent a surprising amount of time building reliable infrastructure for getting clean data from the web. When we started to see our founding friends rebuilding the same thing, we thought we might be on to something.

Why Firecrawl

• Technical ownership – Lead critical browser technology and infrastructure

• Real impact – Directly shape how our browser stack drives our entire product

• High velocity – Rapid iteration and deployment of your work

• Small team, big ambition – Collaborate closely with founders, influencing key decisions and future directions

About the Role

In just a year, we’ve hit millions in ARR and 43k+ GitHub stars by building the fastest way for developers to get LLM-ready data. We’re a small, fast-moving team building essential tools for the AI era. We value autonomy, clarity, and shipping fast.

We need an air-traffic controller for our content runway—someone who keeps the Linear board humming, HubSpot contacts engaged, and n8n/Zapier bots doing the boring stuff so the team can focus on shipping and shouting wins. If you thrive in organized chaos, write fluently for engineers, and turn manual toil into slick automations, this is your gig.

What You’ll Do

• Own the Content Calendar (Linear) Keep every topic, deadline, and asset on track. Nothing ships late, nothing falls through the cracks.

• Creator CRM Wrangler (HubSpot) Build and maintain pipelines for influencers and freelance dev-writers: source talent, recruit the right voices, and automate follow-ups.

• Technical Writing & Content Polish Transform AI drafts or contributor posts into crystal-clear docs, tutorials, and release notes that delight developers.

• Automation Architecture (n8n/Zapier) Design flows and quick scripts to eliminate repetitive tasks—publishing, reporting, outreach, you name it.

• Multi-Channel Coordination Keep content flowing across blog, social, email, and community. Track performance and iterate fast.

• Asset & Design Support (Figma) Jump in for quick graphic tweaks, thumbnails, or lightweight video trims when needed.

Who You Are

• Systems thinker — You bring clarity and structure to moving pieces.

• Fluent in dev speak — You can explain webhooks without losing the reader.

• Automation-first — You build systems once instead of repeating tasks.

• Speed over polish — You ship content in days, not weeks.

• Self-starter — You don’t wait for permission.

• Internet native — You know what’s working in dev marketing and what’s noise.

Bonus Points

• Led content ops or DevRel at a seed–Series C startup

• Shipped your own content or product with traction

• Can point to systems you’ve built that scaled ops or marketing

• Have founder DNA or were a solo content engine at a startup

• Ran a creator or ambassador program with lots of moving parts

What it means to join Firecrawl

• High Leverage — Your processes directly amplify our growth.

• Autonomy — Own your domain; we care about outcomes, not hours.

• Remote-First Culture — Work at our new SF office, while collaborating with our remote team.

• Growth Opportunity — Early equity and a role that scales with the company.

• Creative Freedom — Experiment with new channels, formats, and automations. If it works, we run with it.

Benefits & Perks

• Salary that makes sense — $70,000–$100,000, based on impact, not tenure

• Own a piece — 0.05%–0.15% equity in what you’re helping build

• Full coverage, no red tape — Medical, dental, and vision plans that cover stuff

• Parental leave — 12 weeks fully paid, for moms and dads

• Take a break (seriously) — Unlimited PTO, minimum of 3 weeks off

• Gear up — Get the tools you need to do your best work, no approvals circus

• Wellness stipend — Use it for the gym, therapy, or whatever keeps you human

• SF HQ perks — Snacks, drinks, lunches, and the occasional chaotic energy

• Pet insurance — Because fur babies are family too

• Team offsites — A change of scenery, minus the trust falls

• Sabbatical — 3 paid months off after 4 years, do something fun and new

Interview Process

1. Application Review – Send us your stuff, and a quick note on why you're excited

2. Intro Chat (15-min) – Quick alignment call with the CMO

3. Interview with Founders (45 min) – Conversation with two of our founders, or we may move straight to the take-home if schedules align.

4. Take-Home Challenge (2–3 hrs) — A real prompt (e.g., build a Linear content workflow or n8n outreach flow).

5. Paid Work Trial (1–2 weeks) – Work on something real with us

6. Decision – We move fast

If you thrive in organized chaos, write fluently for engineers, and turn manual toil into slick automations, this is your gig. Apply now and let’s talk.