Global Marketing Manager

The Opportunity

QuidelOrtho unites the strengths of Quidel Corporation and Ortho Clinical Diagnostics, creating a world-leading in vitro diagnostics company with award-winning expertise in immunoassay and molecular testing, clinical chemistry and transfusion medicine. We are more than 6,000 strong and do business in over 130 countries, providing answers with fast, accurate and consistent testing where and when they are needed most – home to hospital, lab to clinic.

Our culture puts our team members first and prioritizes actions that support happiness, inspiration and engagement. We strive to build meaningful connections with each other as we believe that employee happiness and business success are linked. Join us in our mission to transform the power of diagnostics into a healthier future for all.

The Role

We are seeking a Global Marketing Manager to join our team.  This role will lead Global downstream marketing efforts in developing portfolio commercial strategies and tactics for QuidelOrtho’s Clinical Labs VITROS platforms and provides support for regional execution. Areas of focus include marketing planning, product and sales playbooks, competitive positioning, regional training plans and launching global sales tools.

This position can be based in Raritan, NJ, Rochester, NY or San Diego, CA.  Remote work options may be considered.

The Responsibilities

• Develops and executes worldwide marketing plan, including market assessment, strategies and prioritization of sales and marketing tool development.

• Works across Quidel Ortho’s Clin Labs platforms, assays, and automation, and informatics businesses to develop total solution strategies and commercial execution.

• Partners with Marketing Communications on developing solution and product messaging, engages on content and collateral development through launch and training.

• Collaborates with regional marketing teams and sales enablement to align global marketing plans in each region and define and track regional marketing and sales metrics.

• Develops/maintains a clear understanding of current Clinical Chemistry and Immunoassay market trends and vision of expected market evolution with an understanding of the implications on customer needs. Translates needs and pain points into solution-based messaging strategies

• Supports Product launch strategies by providing marketing leadership to develop a customer focused approach to product development and launch

• Understands key market development needs in partnership with regions through relationships with key opinion leaders in the laboratory, public health, hospital, lean and other appropriate areas related to platform usage and adoption

• Perform other work-related duties as assigned.

The Individual

• BA/BS degree required, preferably within a technical area of focus

• 7+ years of experience in global strategic marketing product management in life science companies with a focus on downstream marketing, product and portfolio management and/or brand strategy.

• Demonstrated strategic thinking and implementation skills; proven analytical skills with the ability to translate data and insights into actionable plans

• Demonstrated ability to develop and implement marketing and product strategies, convert them into tactical marketing plans, execute and deliver results.

• Flexibility to travel globally to regions and customer sites at least 20% of the time

The Key Stakeholders

This role will work closely with the Clinical Labs Global Product Management Team and Regional Marketing and Commercial leaders to develop annual marketing plans, product launches, and drive execution. They will also partner with Global MarComm, Sales enablement, and Training to ensure a seamless integration of initiatives into our customer engagement model and sales process.

• External Partners:  Clinical Labs Global Customer base

• Internal Partners:  Regional Marketing, Regional Commercial Leadership, Global Product Management, Global MarComm, Global Sales Enablement

The Work Environment

Hybrid office environment. Must have the discipline, organization skills, and self-motivation to work autonomously and collectively with internal team members that are office or remotely based. Travel up 20% including airplane, automobile, or train. Some overnight travel is required. Some global travel required.

Physical Demands

No strenuous physical activity, though occasional light lifting of files and related materials is required. 30% of time in meetings, working with team, or talking on the phone, 70% of the time at the desk on computer, doing analytical work. Minimal travel required. Travel includes airplane, automobile travel and overnight hotel.

Salary Transparency

The salary range for this position takes into account a wide range of factors including education, experience, knowledge, skills, geography, and abilities of the candidate, in addition to internal equity and alignment with market data. At QuidelOrtho, it is not typical for an individual to be hired at or near the top range for their role and compensation decisions are dependent on the facts and circumstances of each case. The salary range for this position is $120,000 to $150,000 and is bonus eligible. QuidelOrtho offers a comprehensive benefits package including medical, dental, vision, life, and disability insurance, along with a 401(k) plan, employee assistance program, Employee Stock Purchase Plan, paid time off (including sick time), and paid Holidays. All benefits are non-contractual, and QuidelOrtho may amend, terminate, or enhance the benefits provided, as it deems appropriate.

Equal Opportunity

QuidelOrtho believes in Equal Opportunity for all and is committed to ensuring all individuals, including individuals with disabilities, have an opportunity to apply for those positions that they are interested in and qualify for without regard to race, religion, color, national origin, citizenship, sex, sexual orientation, gender identity, age, veteran status, disability, genetic information, or any other protected characteristic. QuidelOrtho is also committed to providing reasonable accommodations to qualified individuals so that an individual can perform the duties. If you are interested in applying for an employment opportunity and require special assistance or an accommodation to apply due to a disability, please contact us at recruiting@quidelortho.com.

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