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Head of Political Sales

PREMION, part of TEGNA, is an award-winning CTV/OTT advertising platform powering local and regional streaming campaigns across 210 DMAs. We are looking for an experienced Head of Political Ad Sales to own go-to-market strategy, grow revenue for the 2026 election cycle, manage senior agency relationships, lead pitches and RFP responses, and partner cross-functionally to enhance targeting and reporting.

Skills

  • Proven relationships and track record with national political agencies (DC and NY-based).
  • Experience selling streaming, local/broadcast TV or digital video solutions.
  • Strong presentation, negotiation and closing skills.
  • Ability to create and respond to RFPs and craft compelling proposals.
  • Comfort working cross-functionally with product, data and operations teams.
  • Experience managing external third-party sales partners or consultancies.

Responsibilities

  • Develop and execute the 2026 political go-to-market strategy and sales execution plan.
  • Manage and cultivate relationships with senior and day-to-day decision makers at national political agencies, PACs and campaign groups.
  • Lead agency pitches, pricing strategy, RFP responses and new business proposals.
  • Coordinate across pre-sales, sales operations, marketing, account management, channel partners and third-party consultancies to maximize results.
  • Partner with product and technology teams to define targeting, data enrichment and reporting requirements.
  • Mentor and manage the Manager, Political Advertising and other direct reports.
  • Represent PREMION at key political events and industry forums to build network and pipeline.
  • Communicate strategy, performance and market insights to PREMION and TEGNA senior leadership.

Education

  • Bachelor's degree or equivalent experience in advertising, media, communications or related field.
  • Relevant professional training or certifications in sales, media or political advertising preferred.

Benefits

  • 401(k) retirement matching with company match up to first 4% and immediate vesting
  • Medical, dental, vision, disability and life insurance options
  • Health Savings Account (HSA) and flexible benefits
  • 12 free annual therapy sessions with Spring Health for employees and family
  • Nine free virtual Teladoc visits and generous PTO plus nine paid holidays
  • Employee discounts (retail, travel, tech, memberships) and volunteer opportunities
To read the complete job description, please click on the ‘Apply’ button

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Tegna Inc. is an American publicly traded broadcast, digital media and marketing services company headquartered in Tysons, Virginia. It was created on June 29, 2015, when the Gannett Company split into two publicly traded companies.

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$160,000/yr - $300,000/yr
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Full-time, hybrid
DATE POSTED
October 17, 2025
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