Director, Product Marketing _ Memory

Position Summary

Headquartered in Englewood Cliffs, N.J., Samsung Electronics America, Inc. (SEA), the U.S. Sales and Marketing subsidiary, is a leader in mobile technologies, consumer electronics, home appliances, enterprise solutions and networks systems. For more than four decades, Samsung has driven innovation, economic growth and workforce opportunity across the United States—investing over $100 billion and employing more than 20,000 people nationwide. By integrating our large portfolio of products, services and AI technology, we’re creating smarter, sustainable and more connected experiences that empower people to live better. SEA is a wholly owned subsidiary of Samsung Electronics Co., Ltd. To learn more, visit Samsung.com. For the latest news, visit news.samsung.com/us.

Role and Responsibilities

The Director of Product Marketing for Memory Devices including Solid State Drives, Memory Cards and USB will build and lead a team of product marketing professionals to establish clear goals, go-to-market strategies and oversee successful executions to deliver measurable results.

• Leadership & General Management: Lead and mentor a team of product marketing professionals. Manage overall category P&L of the category, strategize and execute to deliver bold business targets and KPI
• Business Planning & Execution: Own monthly financial target planning process to set product/channel sales targets and manage promotional and MDF allocation.
• GTM Strategy: Oversee team to develop comprehensive launch plans including pricing, integrated marketing, channels and promotional strategies. Define key performance indicators (KPIs) to track category success.
• Sales Forecast Optimization: Closely monitor and analyzes market performance, sales feedback and channel inventory to resolve business challenges.
• Channel Management: Represents the face of the category. Collaborates with sales teams and customers to develop key customer-specific strategies, programs and pricing, requiring pitch presentations to national retailers, distributors and buying groups.
• Product Lifecycle Planning: Drives product launch planning and go-to-market implementation for a strategic product line-ups including supply chain alignment, integrated marketing, assortment planning and merchandising
• Demand Generation: Collaborates with integrated marketing teams to create Above-the-Line (ATL), Below-the-Line (BTL), and advertising materials, online assets, collateral, and training
• Market Analysis and Segmentation: Enable teams to conduct market research to understand customer needs, pain points, and competitive landscape.

Skills and Qualifications

• Bachelor’s degree (B.A. or B.S.). MBA Preferred

• 10-12 years of experience in product management, with a successful P&L management experience and business acumen

• Experience in Fortune 500 organization and/or consumer electronics, semiconductors, relevant storage solution industries preferred.

• Detail-oriented and has strong analytical capability to estimate promotional sales lifts, sales forecasts, and sales opportunities.

• Strong understanding of multiple channels including ecommerce, national retailers, distributors, resellers and system integrators

• Strong team player who can build and thrive in a cross-functional environment, with proven ability to build positive relationships with Sales and other internal teams. Ability to communicate effectively with all employee and management levels – internally and externally.

• A strong story teller with experience in creating and presenting compelling presentations to internal executives and customers.

• Advanced PowerPoint and Excel skills (presentation creation, v-look ups, pivot tables, etc.)

• Up to 15% domestic or international travel required

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Life @ Samsung - https://www.samsung.com/us/careers/life-at-samsung/

Benefits @ Samsung - https://www.samsung.com/us/careers/benefits/

The salary range for this role is expected to be between $194,000 and $212,500.  Actual pay will be determined considering factors such as relevant skills and experience, and comparison to other employees in the role.

Regular full-time employees (salaried or hourly) have access to benefits including: Medical, Dental, Vision, Life Insurance, 401(k), Employee Purchase Program, Tuition Assistance (after 6 months), Paid Time Off, Student Loan Program (after 6 months), Wellness Incentives, and many more.  In addition, regular full-time employees (salaried or hourly) are eligible for MBO bonus compensation, based on company, division, and individual performance.

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Reasonable Accommodations for Qualified Individuals with Disabilities During the Application Process

Samsung Electronics America is committed to providing reasonable accommodations for qualified individuals with disabilities in our job application process. If you have a disability and require a reasonable accommodation in order to participate in the application process, please contact our Reasonable Accommodation Team (855-557-3247) or SEA_Accommodations_Ext@sea.samsung.com for assistance. This number is for accommodation requests only and is not intended for general employment inquiries.