Fast Facts

Tor Publishing Group is looking for a Marketing Associate/Associate Marketing Manager to lead marketing campaigns for genre fiction titles and support social media efforts, based in New York, NY.

Responsibilities: The role involves collaborating on marketing campaigns, managing author communication, supporting social media, and executing email marketing strategies.

Skills: Candidates should have experience with marketing strategies, social media content creation, multi-tasking, strong communication skills, and familiarity with digital tools.

Qualifications: Preferred candidates should have 1-2 years for Associate or 3-5 years for Associate Manager in marketing or social media roles and a college degree or equivalent experience.

Location: New York, New York, United States

Compensation: $65000 - $65000 / Annually

Tor Publishing Group, an imprint of Macmillan Publishers, is seeking an experienced and creative Marketing Associate/ Associate Marketing Manager. In this role you will spearhead marketing campaigns for our exciting list of genre fiction titles and help support our social media accounts for primarily the Tor Books and Bramble imprints.

This position reports directly to a Marketing Manager and is a key member of our large Tor Publishing group team. The ideal candidate will have experience in working directly with authors and agents and managing campaigns, as well as working both independently and collaboratively in a book environment.

This hybrid position has occasional in-office responsibilities, including but not limited to in-office meetings, author visits or events, and other ad hoc projects. We will consider candidates who can work from a commutable distance to our offices at 120 Broadway, which includes the tri-state area (NJ, CT, & PA).

What you'll do:

• Collaborate with Marketing Manager on major campaigns across Tor Publishing Group imprints
• Develop and execute marketing campaigns for their own list of titles, with an emphasis on digital and social strategy
• Handle author and agent communication for each of the assigned titles
• Provide administrative support to meet seasonal sales deadlines, update key databases, process invoices and mailings
• Support social media managers for Bramble and Tor Books accounts through content creation, scheduling, posting, and audience engagement
• Manage e-mail marketing strategy for Bramble in collaboration with TPG’s internal marketing team as well as Macmillan’s corporate marketing group
• Execute targeted outreach to booksellers and librarians
• Work collaboratively across many different departments, including marketing, editorial, publicity and more

What you'll bring:

• Understanding of effective book publishing marketing strategies and ability to develop creative approaches to achieving marketing objectives
• Experience in social media content creation and interest in ever-evolving social media trends
• Ability to multi-task and thrive in a fast-paced, deadline-driven environment
• Superb verbal and written communication skills, and confidence in presenting to internal and external stakeholders, including prospective authors and literary agents
• Strong organizational skills and excellent attention to detail
• Self-starter with excellent problem-solving abilities and curiosity to learn
• Familiarity with Google systems, Canva, social media platforms as well as general computer skills
• Awareness and understanding of current trends in Science Fiction, Fantasy, and Romance genres.

Ideal Experience:

• Associate: 1-2 years of experience working in a marketing or social media role (in publishing, media, or adjacent industries).
• Associate Manager: 3-5 years of experience in title marketing, digital marketing, content strategy, or audience development (internships included)
• College degree or equivalent professional experience.

This role will have an annual salary up to $65,000.

Macmillan Publishers is the U.S. trade company that is part of the Holtzbrinck Publishing Group, a large family-owned group of media companies headquartered in Stuttgart, Germany. Holtzbrinck Publishing Group's publishing companies include prominent imprints around the world that publish a broad range of award-winning books for children and adults in all categories and formats.

U.S. publishers include Celadon Books, Farrar, Straus and Giroux, Flatiron Books, Henry Holt & Company, Macmillan Audio, Macmillan Children’s Publishing Group, The St. Martin's Publishing Group, and Tor Publishing Group. In the UK, Australia, India, and South Africa, companies in the Holtzbrinck Publishing Group publish under the Pan Macmillan name. The German publishing company, Holtzbrinck Deutsche Buchverlage, includes among its imprints S. Fischer, Kiepenheuer & Witsch, Rowohlt, and Droemer Knaur.

We are an Equal Opportunity Employer. We are actively seeking job applicants who reflect a broad representation of differences, including race, ethnicity, religion, sex, sexual orientation, gender identity/expression, physical ability, neurodiversity, age, family status, economic background and status, geographical background and status, and perspective. We believe that the best companies reflect the incredible diversity in viewpoints, backgrounds, and identities of the world in their staffs, and are committed to inclusive hiring across departments and levels. The successful candidate for this position will be an employee of Macmillan Publishing Group, LLC.