Business Development Representative-1

Williams Lea by RRD is a global business support services company with a strong legacy—over 200 years of experience delivering world-class business solutions. We specialize in delivering skilled administrative support, document production, presentation design, and marketing and communications services to leading companies around the world—especially within legal, financial, and professional services industries.

We’re a people-powered organization. With a presence in North America, the UK, Europe, and Asia Pacific, we have thousands of employees globally, all working together to help our clients operate more efficiently and effectively. Whether it’s supporting law firms with critical document production or helping financial institutions manage high-volume print and digital communications, we’re the behind-the-scenes team making everything run smoothly

Pay: $60,000/year

The Business Development Representative will be responsible for sales growth by setting qualified appointments with new clients. This role will funnel the leads to a sales representative to further qualify and close the sale. This position is purely a lead generation role and will not be responsible for further steps in the sales cycle.

Responsibilities :

• Leverage proven prospecting techniques to initiate contact with prospective new clients
• Generate interest in a discovery meeting with an established Sales Executive.
• Identify multiple contact points within a supplied list of targets and position the value proposition of our products and services to entice the prospect to learn more about the company through a discovery meeting
• Conduct online research to better understand the prospect and contact points’ business objectives to better position our services
• Generate a high-value sales pipeline through both strategic and targeted prospecting
• Collaborate with the sales team to develop a list of target prospects
• Develop and run a pipeline of prospects and provide top-class customer experience
• Effectively & smoothly transition a lead to the sales team following the first discovery meeting
• Actively utilize Salesforce for all activities related to Lead Generation
• Meet with Sales Leaders to evaluate strategy

Level of Independence and Decision Making:

• Under Minimal Supervision and is an Individual Contributor role
• Preferred Qualification: 2 Year Associate's degree in Business, Communications, or a related field and 2+ years of sales and telemarketing experience with an emphasis on cold calling.

Skills and Certifications:

• Proven track record of meeting or exceeding lead generation targets
• Proficiency in Salesforce CRM and other sales technology tools
• Excellent written and verbal communication skills, with the ability to articulate complex value propositions
• Strong time management and organizational skills
• Self-motivated with the ability to work independently and as part of a team
• Demonstrated proficiency in prospecting techniques and lead-generation strategies
• Experience using multiple channels for outreach, including email, phone, and social media
• Strong research skills for identifying potential clients and understanding their business needs
• Ability to handle objections and maintain a positive attitude in the face of rejection
• Adaptability to changing market conditions and evolving sales strategies
• Professional demeanor and a customer-focused approach to business development

Pay: $60,000/year

It is the policy of Williams Lea to ensure equal employment opportunity without discrimination or harassment on the basis of race, color, creed, religion, national origin, alienage or citizenship status, age, sex, sexual orientation, gender identity of expression, marital or domestic/civil partnership status, disability, veteran status, genetic information, or any other basis protected by law.

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All employment offers are contingent upon the successful completion of both a pre-employment background and drug screen.

RRD is an Equal Opportunity Employer, including disability/veterans