Senior Manager of Field Sales

Reports to: Director of Sales

Location: Los Angeles, CA — Hybrid

Travel: 30–40%

Mane is seeking an experienced, strategic, and high-energy Senior Manager, Field Sales to build and lead our field presence across key markets, starting with Los Angeles. This role is critical to how Mane shows up in stores: driving sell-through, educating Beauty Advisors, building strong retailer partnerships, and executing high-impact brand moments.

This is a hybrid strategic + executional role — you’ll build scalable programs, manage field operations, and analyze door-level performance while spending meaningful time in stores with teams, consumers, and retail partners. You will also manage the backend operations that keep our specialty and Sephora accounts running smoothly, including order management, logistics, and performance tracking.

If you thrive in retail environments, know how to grow a brand at the shelf, and love building education programs that make teams feel empowered and excited, this role is for you.

Key Responsibilities

Field Leadership & Retail Partnership

• Serve as Mane’s primary field leader across key Los Angeles doors, with expansion into NY, Miami, Chicago, and Texas as footprint grows.
• Build authentic, high-trust relationships with store managers, Beauty Advisors, district leadership, and retailer partners.
• Own consistent store coverage: in-person visits, trainings, events, and relationship-building.
• Provide exceptional account service — resolving needs, advocating for the brand, and ensuring Mane is always represented with excellence.

Sales Performance & Business Management

• Drive velocity, awareness, and advocacy in priority doors; meet and exceed regional sales targets.
• Analyze weekly and monthly door-level data to identify opportunities, gaps, and category trends.
• Partner cross-functionally (Sales, Marketing, Education, Operations) to activate insights into action.
• Manage backend specialty retail operations: order management, allocations, tracking performance, and supporting account growth through data-driven planning.

Education Development & Training Execution

• Lead all in-store education for Sephora and retail partners, including 3-hour trainings, team visits, and client-facing moments.
• Build and maintain world-class product education materials: decks, protocol guides, FAQs, selling strategies, videos, and tools.
• Create scalable training programs for Beauty Advisors, estheticians, freelancers, and internal teams.
• Continuously refine education content based on performance, feedback, and new launches.

Freelance Team Leadership

• Hire, manage, and coach a freelance field education team across multiple markets.
• Ensure consistent brand standards, execution quality, and impactful store coverage.
• Provide ongoing feedback, tools, and training to ensure high performance.

Merchandising & In-Store Excellence

• Ensure all Mane displays, fixtures, testers, and shelves are immaculate, stocked, and aligned with brand standards.
• Resolve merchandising, stock, tester, or assortment concerns with urgency.
• Capture and report competitive insights, store conditions, and retail trends.

Events, Activations & Brand Moments

• Plan and execute in-store activations, sampling initiatives, consumer-facing events, and launch moments.
• Partner with Marketing and Creative to bring high-impact Mane experiences to retail floors.
• Support seasonal priorities and key campaign moments with strong field execution.

Cross-Functional Collaboration

• Serve as the bridge between field realities and HQ teams.
• Share qualitative and quantitative insights to guide forecasting, training strategy, merchandising, and future launches.
• Collaborate with Marketing on field materials, education tools, and ongoing event needs.
• Champion Mane’s brand values, storytelling, and consumer experience at every touchpoint.

Who You Are

• 4–8+ years in beauty field education, field sales, account management, or retail operations (Sephora experience required).
• Deep understanding of retail environments and how to grow a brand at the shelf.
• Strong trainer, presenter, and communicator — confident leading both small team visits and large-scale trainings.
• Highly organized and detail-obsessed; exceptional at juggling logistics, data, relationships, and multiple markets.
• Proven track record of driving sales and building strong retailer relationships.
• Experienced in coaching or managing field teams or freelancers (preferred).
• Creative, proactive, solutions-oriented, and energized by in-store advocacy.
• Reliable transportation, valid driver’s license, and ability to travel between stores regularly.
• High EQ, people-first, passionate about education and creating joyful, impactful brand experiences.

ABOUT MANE

Founded in 2023 by celebrity hairstylist Jen Atkin, Mane is the brainchild of Mane Addicts, a beauty website founded in 2014 dedicated to hair as a medium for identity, education, and self-expression. The company provides consumers with top quality hair care products including, hot tools, brushes, clips, hair ties, headbands and corresponding accessories that are expert-vetted and deliver high-performance results for beginners, experimenters and hair stylists. Mane’s products are priced between $12-$125 USD and available on HeyMane.com, Sephora.com and at Sephora stores across the U.S. and Canada. Find us at @mane_____

Mane is an Equal Opportunity Employer.