Title:
Senior Vice President & Franchise Head, US OncologyCompany:
Ipsen Biopharmaceuticals Inc.
Ā
About Ipsen:
Ipsen is a mid-sized global biopharmaceutical company with a focus on transformative medicines in three therapeutic areas: Oncology, Rare Disease and Neuroscience. Supported by nearly 100 years of development experience, with global hubs in the U.S., France and the U.K, we tackle areas of high unmet medical need through research and innovation.
Ā Our passionate teams in more than 40 countries are focused on what matters and endeavor every day to bring medicines to patients in 88 countries. We build a workplace that champions human-centric leadership and fosters a culture of collaboration, excellence and impact. At Ipsen, every individual is empowered to be their true selves, grow and thrive alongside the companyās success. Join us on our journey towards sustainable growth, creating real impact on patients and society!
For more information, visit us at https://www.ipsen.com/Ā and follow our latest news on LinkedIn and Instagram.
Job Description:
The Senior Vice President & Franchise Head of the US Oncology Business Unit for Ipsen will lead strategy development around commercializing our Oncology products in the US marketplace. The Senior Vice President is a key member of the North America leadership team and reports directly to the Executive Vice President of North America. The Oncology Franchise comprises of the US Oncology sales and marketing organizations, with responsibility to global and life cycle management of the oncology products, as well as a Head liaison responsibility to cross-functional partners, such as Medical Affairs, Business Ethics, and Legal.
Main responsibilities / job expectations
Support overall development and implementation of local and global launch plans, in alignment with Global Product and Portfolio Strategy (GPPS) that leverage best practices in Oncology
Develop a credible and engaging long term vision and story for the US Oncology Franchise that guides the year-by-year strategic and tactical plans, in alignment with GPPS Oncology
Manage and support local market development activities and launch planning for regions
Lead US Franchise team to ensure alignment of marketing strategies, product positioning, messaging and branding
Develop and maintain strong relationships with brand teams and other functional areas
Define US strategy to provide commercial support in development, develop a North American Oncology vision and strategy that meets or exceeds growth goals for 2021 and draws a growth path to FY2025+
Flawlessly execute core oncology priorities (e.g., sales marketing, new product launch, life cycle management), delivering results on time, on budget and with clear accountability
Drive revenue while optimizing spend and efficiently allocating resources in the US Oncology Franchise
Provide US marketing support for the development and implementation of life-cycle management strategies which maximize the value of the brand
Develop US strategies and tactics, with a focus on solid implementation of tactics through aĀ combination of individual and team efforts
Oversee and support promotional material development for US launches, and ensure full compliance
Develop and drive the annual franchise strategic and tactical plan in partnership with Medical Affairs Oncology Lead, through internal and external sources including successful supervision of direct reports and communication with cross-functional departments
Meet or exceed growth objectives while maintaining a high standard of quality for new franchisees
Ensure that global plans for current and future products adequately meet the needs of the US market
Interface and influence with global team to ensure alignment of the US objectives
Assist other executive team members to ensure the overall health of the franchise network by supporting existing franchisees
Recruit, train, manage, and optimize a team of franchise sales staff
Effectively manage overhead and expense budget for franchise
Prioritize and attend industry trade shows
Lead market study efforts coordinating with team resources and third-party service providers
Enable strong partnerships with BD, R&D and GPPS on next generation pipeline early and late stage
Assemble final packages including franchise business plans
Exhibit ethical behavior and operate in a compliant manner
Provide potential Franchise Partners with accurate and thorough information within the boundaries of disclosure legalities; maintain working knowledge of franchising law as it relates to new business development
Develop and provide reports outlining results compared to key performance metrics/targets
Provide monthly and quarterly business review reports and presentations to executive management
Key functional areas include: Sales, Marketing, Liaise with Medical Affairs and Liaise with Commercial Operations
Liaise with compliance, HR, legal, global, government affairs, Value and Access, and other therapeutic business units
Knowledge, abilities & experience
Experience & Expertise:
A minimum of a bachelor's degree; an MBA is preferred
Leadership experience: Demonstrated ability to build and lead talent and teams through inspirational as well as hands-on leadership. Ability to influence stakeholders in a global, matrixed environment.
US product launch/commercialization experience: Demonstrated experience in successfully conceiving, developing, and executing U.S. innovative pharmaceutical product launches. Ideally, with experience helping a smaller biopharmaceutical company transform from an R&D organization to a balanced R&D and commercial organization. Expertise in digital channels would be of particular interest.
Global experience and mindset:
Success in commercial roles outside the US, demonstrating cultural agility, a strategic mindset, and an ability to think beyond oneās specific market.
Strong business acumen: Proven ability in managing businesses, and in financial understanding. Experience with business development and negotiation skills. Can work under pressure and is well-organized with data sensitivity. Brings business leadership and ideally I.R. experience to the role needed to raise confidence with investor audiences.
Market Access experience: Thorough knowledge of US market access and pricing challenges and processes, notably in the context of product launch and ideally in area of rare disease market access.
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