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Director of Wholesale

Huckberry is making its first-ever push into strategic wholesale, and we're seeking a foundational leader to build this critical channel from the ground up. Focusing on our three apparel House Brands, this scrappy and strategic Director will define the vision and strategy for both traditional wholesale and store-in-store opportunities, and then work to execute that strategy. This is a unique, hands-on role that will involve launching and scaling an entirely new business unit for Huckberry.

Responsibilities:

As the one Huckberry employee focused solely on wholesale initially, the Director of Wholesale will utilize their strong entrepreneurial spirit to drive business results and deliver profitable growth.

  • Wholesale Strategy & Business Development: Develop and execute a comprehensive wholesale business plan, including market research, target markets, product range, and pricing. Lead "store-in-store" discussions while ensuring authentic brand execution. Identify and mitigate risks for this new venture. 
  • Key Account Management: Identify, prospect, and build strong relationships with national and regional accounts, aligning with Huckberry's selective strategy. Negotiate favorable terms with partners and suppliers.
  • Operational Management: Work with key internal business partners across the org to stand up a successful wholesale operation. Key business partners include product (design and production), inventory planning, operations, marketing, distribution and fulfillment teams. Implement efficient inventory control and demand forecasting. Ensure timely deliveries.
  • Brand & Marketing Integration: Collaborate with internal teams to ensure consistent brand messaging and product presentation across wholesale channels. Provide marketing collateral, product knowledge, and staff training to partners.
  • Financial and Analytical Oversight: Full P&L ownership. Analyze pricing and margins for profitability. Establish and monitor KPIs for data-driven decisions.

  • 7+ years in wholesale leadership within apparel/lifestyle, with proven success launching/scaling new divisions
  • Strong track record of building and managing national/regional accounts, with an ability to independently manage senior level relationships
  • Experience with "store-in-store" models highly preferred
  • Experience with diverse accounts (sporting goods vs department store)
  • Creative problem-solver, resourceful, willing to execute tasks directly
  • Articulate vision, influence stakeholders, lead and develop teams
  • Deep understanding of US market trends, consumer demands in retail/wholesale, especially outdoor/lifestyle apparel
  • Familiarity with sales tracking, inventory, Netsuite ERP, PLM, and DAM systems is a plus
  • Preference for Austin-based, but open to remote candidates who are able to frequently travel to Austin HQ
  • Medical, Dental, Vision benefits
  • 401(k) and employer match
  • Annual Huckberry shopping credits
  • Paid Sabbatical leave at 4 years
  • Summer Fridays
  • Weekly catered lunch
  • Monthly happy hours
  • Mental health resources
  • Paid Parental Leave
  • Paid Vacation & Paid Sick Leave
  • Volunteer Time Off
  • Generous employee discount
  • WFH flexibility
  • Annual offsites

Company Description

Huckberry is the ultimate one-stop men's shop for discovering the best gear and threads. Over a million guys trust us as their go-to resource for their closet, adventure inspiration, and a whole lot more. We were named one of IAB's most disruptive consumer brands, and we've collaborated with everyone from Matthew McConaughey and Leon Bridges to brands like Lululemon, Tacoma, and Coors. We look forward to meeting you.

Want to get to know us better? Check out our:

Huckberry encourages candidates of all different backgrounds and identities to apply. We are always eager to further diversify our company, and we are committed to providing an inclusive environment of mutual respect where all can flourish. All of our employment decisions are based solely on merit and business need.

Average salary estimate

$150000 / YEARLY (est.)
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$180000K

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Founded in 2011, Huckberry is an award-winning men's brand and digital magazine. Over a million young, active customers trust us as their leading resource and retailer for emerging brands, gear, and lifestyle inspiration. With industry-leading e...

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Full-time, hybrid
DATE POSTED
July 23, 2025
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