Digital Consumer Experience Advocate

At GE Appliances, a Haier company, we come together to make “good things, for life.”  As the fastest-growing appliance company in the U.S., we’re powered by creators, thinkers and makers who believe that anything is possible and that there’s always a better way.  We believe in the power of our people and in giving them the freedom to explore, discover and build good things, together.  

The GE Appliances philosophy, backed by three simple commitments defines the way we work, invent, create, do business, and serve our communities: we come together, we always look for a better way, and we create possibilities. 

Interested in joining us on our journey? 

As a Digital Consumer Experience Advocate, you’ll be the front-line ambassador for GE Appliances, delivering exceptional service to both current and potential customers across our family of brands. You will connect with consumers through digital channels, providing expert guidance during the pre-purchase journey and support after purchase. By engaging customers through our “Ask a Question” and “Ratings & Reviews” sections, as well as other platforms, you will resolve inquiries, build brand loyalty, and create meaningful sales opportunities.

This role is ideal for someone who thrives in a fast-paced digital environment, enjoys problem-solving, and takes pride in turning customer interactions into positive experiences.

Work Schedule:
Wednesday–Friday: 3:30 PM–8:30 PM ET
Saturday–Sunday: 10:30 AM–4:30 PM ET

Compensation: $17.00 per hour + comprehensive benefits (401(k), medical, dental, vision, paid vacation)

Position

Digital Consumer Experience Advocate

Location

USA, Louisville, KY

How You'll Create Possibilities

Key Responsibilities:

Customer Engagement & Support (90%)

• Respond promptly and professionally to digital consumer inquiries related to pre-purchase questions, installation guidance, troubleshooting, product care, and complaint resolution.

• Engage with customers via GE Appliances-owned websites and internal platforms, including “Ask a Question” and “Ratings & Reviews” sections.

• Navigate internal systems efficiently (Knowledge Base, eDoc, Salesforce Service Cloud, GEAppliances.com, SMC, and other tools) to provide accurate and timely information.

• Maintain high standards of communication and adherence to company protocols.

Driving Business Growth (10%)

• Identify potential sales opportunities during customer interactions.

• Follow established processes to refer prospects to the appropriate sales teams or complete private store referrals to convert inquiries into revenue opportunities.

What You'll Bring to Our Team

Qualifications:

Minimum Requirements:

• Excellent written communication skills (grammar, spelling, sentence structure).

• Strong computer literacy with the ability to quickly learn new applications.

• Customer service or contact center experience, particularly with written communication channels or chat-based support.

• Positive attitude and ability to collaborate effectively with team members.

• Strong typing skills.

Preferred Qualifications:

• Associate’s degree or equivalent work experience (6 months+).

• Bilingual proficiency in written English & Spanish.

• Experience with GE Appliances Call Centers or similar customer service environments.

Working Conditions

• Normal office environment.

• Weekend and/or evening work may be required.

Work Schedule:
Wednesday–Friday: 3:30 PM–8:30 PM ET
Saturday–Sunday: 10:30 AM–4:30 PM ET

Compensation: $17.00 per hour + comprehensive benefits (401(k), medical, dental, vision, paid vacation)

Our Culture

Our work is centered on our People and Culture as reflected in our Zero Distance philosophy and we recognize the importance of reaffirming our commitment to inclusion and diversity (I&D). This underscores our commitment to fostering an environment where every individual feels valued, connected, and empowered to contribute, while positioning our organization to adapt seamlessly to the evolving needs of our workforce and communities.

This reflects our dedication to creating solutions that: Empower colleagues by fostering an environment where all voices are heard, valued, and encouraged to contribute. Strengthen communities where we live and work. Reinforce a culture of belonging, purpose, and engagement. Reflect the diversity of the communities we serve through our workforce, products, and practices.

By further embedding Zero Distance into our People and Culture framework, we will continue to build a deeply connected organization. We are cultivating a culture of engagement, belonging, and connection, because while attracting new talent remains a priority, retention is a cornerstone of our strategy.

GE Appliances is a trust-based organization. It is important we offer our employees the flexibility they need to do their best work while balancing the needs of the business and individuals. When you join GE Appliances, you will have the opportunity to work with your leader to create a flexible work arrangement that balances the needs of the individual, team, and organization.

GE Appliances is an Equal Opportunity Employer.  Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law.

GE Appliances participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S

If you are an individual with a disability and need assistance or an accommodation to use our website or to apply, please send an e-mail to ask.recruiting@geappliances.com