Manager - Commercial Sales

The Commercial Sales Manager will drive revenue growth and market expansion by leading, developing, and inspiring a team of Territory Account Executives. This role is accountable for building a high-performance sales culture, ensuring consistent execution of strategic initiatives, and delivering against ambitious sales and revenue targets.

The successful candidate will bring deep expertise in telecommunications or technology sales and a proven ability to motivate teams in selling complex communications solutions. Core offerings include fiber-based DIA, P2P, SD-WAN, Hosted Voice, SIP, Bulk and Hospitality services, and coax-delivered Internet, Video, and Voice.

Working closely with the VP/GM and Director of Commercial Services, the Commercial Sales Manager will oversee the execution of a Team Territory Plan designed to increase penetration, expand market share, and strengthen Armstrong’s competitive position within the SMB and Enterprise space.

What’s In it For You:

• Competitive hourly wage and incentive plan
• Attractive benefits package including medical, dental, vision, 401k and more, effective immediately upon hire
• Generous Paid time off & holidays

What You Will Be Doing:

• Lead, coach, and manage a team of 10–12 Commercial Sales Representatives, including recruiting, onboarding, training, and ongoing performance management.
• Consistently achieve team sales and revenue goals through rigorous accountability, regular 1:1 coaching, and data-driven performance reviews.
• Partner with Account Executives to build and execute territory-specific prospecting strategies targeting serviceable and near-serviceable businesses.
• Drive proactive network and referral development, equipping team members to effectively cultivate external business networks and engage referral partners.
  • Ensure consistent lead generation through timely follow-up, relationship management, and structured engagement strategies.
• Strengthen collaboration between Account Executives and internal stakeholders—including General Managers and Community Marketing Managers—to elevate Armstrong’s presence within local business associations, chambers of commerce, and professional networks.
• Guide team efforts to identify and engage key commercial real estate developers and construction partners in assigned markets.
  • Provide hands-on coaching to secure Rights of Entry (ROEs) early in development cycles to maximize service opportunities.
• Conduct regular field ride-alongs with Account Executives to reinforce best practices, observe selling behaviors, and provide in-the-moment coaching.
• Champion a culture of accountability, collaboration, and continuous improvement across the sales team.

What You Will Need:

• 3–5 years of proven success in sales leadership or management, preferably in telecommunications, technology, or related industries.
• 5+ years of direct B2B sales experience, with a track record of exceeding revenue and growth objectives.
• Telecom/cable sales experience strongly preferred.
• Demonstrated ability to recruit, coach, and motivate high-performing sales teams.
• Exceptional communication skills, with the ability to deliver compelling presentations to executives, customers, and community stakeholders.
• Strong organizational, analytical, and time management skills with the ability to prioritize competing initiatives.
• Servant-leadership mindset: committed to the professional development and success of team members while achieving corporate goals.
• Proven ability to develop and execute strategic sales plans that drive measurable business results.
• Bachelor’s degree preferred; Master’s degree a plus.
• Project management expertise and CRM proficiency are a plus.

Armstrong is an Equal Opportunity Employer.

Who We Are
The Armstrong Group is a family owned and operated collection of diverse companies. What began in 1946 as Armstrong County Line Construction, founded by Jud L. Sedwick in Kittanning, PA, has now grown into an organization that encompasses multiple industries and employs over 2,400 individuals nationwide. Our brands include Armstrong Utilities, Guardian Protection, Armstrong Development, 4Front Solutions, Twin Pops, and Armstrong Comfort Solutions.   
 
Armstrong is an Equal Opportunity Employer.