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Sports Partnerships Lead

Substack is building a new economic engine for culture, giving the brightest, most interesting and creative people on the internet the power of their own publishing platform. It empowers creators with financial autonomy, ownership and a direct connection to their communities. Substack’s model, based on direct subscriptions, has fueled an explosion of independent publishing and is revolutionizing culture.

As the Sports Partnerships Lead, you will be responsible for creating a thriving sports category on Substack. Your job will be to bring sports industry leaders over to Substack, help them make money and create community and continue to expand the market. Success will mean sports news, community and cultural moments happen on Substack. In this role, you’ll be a leader on the Partnerships team, overseeing strategy, budget, external relationships and goal execution for your market.

The ideal candidate will be a scrappy, innovative, creative thinker, with a deep interest in supporting creators, shaping culture, as well as deeply connected within the sports industry. They’ll be a self-starter who is ok with shifting priorities and eager to make an impact in a fast-paced, startup environment – able to both set ambitious strategy and goals and also execute those goals. They will be comfortable interfacing with creators, players, leagues, teams, industry leaders and player management. They will possess experience managing direct reports, and building and iterating on programs that can eventually scale across markets.

This role reports to the Head of Partnerships and is based in New York City or Los Angeles, or for the right candidate, remote.

Responsibilities:

  • Creator acquisition across multiple sports creator segments (athletes, journalists, analysts).

  • Relationship development with gatekeepers (agents, leagues, teams).

  • Display market leadership in the sports creator economy by recruiting and launching the market within Substack and the industry.

  • Develop strategic programs for the market in service of activating creators and bringing new users to Substack.

  • Be a leader on the Partnerships team, working cross-functionally with the communications, product business operations and leadership teams to build and execute programs for the market, and for the Substack brand.

Requirements:

  • Excellent written, verbal, and diplomatic skills, with a sharp attention to detail.

  • Experience managing a team.

  • Comfortable working with data, and using it to measure impact and develop stronger programs.

  • Rolodex/Connections point

  • A voracious reader and subscriber to Substacks, with a keen sense of the evolving tech and media landscape.

  • The ability to work quickly and effectively while managing several projects under deadline.

  • Strong people skills, with experience working directly with creators.

  • 8-10 years of professional experience in sports, publishing or tech industry.

Substack’s compensation package includes a market competitive salary, equity for all full time roles, and exceptional benefits. Our cash compensation salary range for this role is $150,000 to $170,000/year. Final offer amounts are determined by multiple factors including candidate experience and expertise and may vary from the amounts listed above.

Substack is an equal opportunity employer. All applicants will be considered for employment without regard to race, color, religion, sex (including pregnancy, sexual orientation, gender identity or transgender status), age, national origin, veteran or disability status. We’re seeking people passionate about enabling independent expression and building a better business model for creators. If you want to see what media, communities, and content can become when unmoored from advertising models, and you have the skills and experience to contribute, we’d love to meet you.

Please see our Privacy Notice for details regarding Substack's collection and use of personal information relating to the application and recruitment process by clicking here.

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$170000K

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CULTURE VALUES
Fast-Paced
Startup Mindset
Inclusive & Diverse
Collaboration over Competition
FUNDING
SENIORITY LEVEL REQUIREMENT
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Full-time, hybrid
DATE POSTED
October 25, 2025
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