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Senior Product Marketing Manager- HaloAI

SmartBear is a renowned software company focused on quality and innovation, trusted by millions of developers worldwide. They are seeking a Senior Product Marketing Manager for their HaloAI team to drive AI-powered software development marketing initiatives, craft customer narratives, and lead product launches.

Skills

  • Strong understanding of AI/ML technologies and ability to communicate their business applications
  • Experience using data analytics to measure and optimize marketing performance
  • Proven ability to manage cross-functional marketing campaigns from concept to launch
  • Excellent written and verbal communication skills translating complex technical concepts

Responsibilities

  • Create and execute launch strategies for HaloAI features and capabilities
  • Define positioning and messaging targeting developers, QA engineers, and technical decision-makers
  • Collaborate with sales and enablement teams to develop effective sales tools
  • Develop technical marketing content for both practitioner and executive audiences
  • Track and report key business metrics demonstrating impact on customer outcomes
  • Produce compelling customer success stories and use cases
  • Work cross-functionally with engineering, marketing, sales, customer success, and developer relations
  • Optimize HaloAI's digital marketing presence and customer journey

Education

  • Bachelor's degree required, preferably in marketing, business, computer science, or related field

Benefits

  • Career growth opportunities at every level
  • Supportive people and culture organization
  • Celebration of personal milestones like birthdays off
  • Inclusive workplace valuing diversity and respect
To read the complete job description, please click on the ‘Apply’ button
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CEO of SmartBear
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Frank Roe
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Average salary estimate

$130000 / YEARLY (est.)
min
max
$110000K
$150000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

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FUNDING
DEPARTMENTS
SENIORITY LEVEL REQUIREMENT
TEAM SIZE
SALARY RANGE
$110,000/yr - $150,000/yr
EMPLOYMENT TYPE
Full-time, remote
DATE POSTED
August 11, 2025
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