Director, Software Engineering – Digital Technology GTM

It all started in sunny San Diego, California in 2004 when a visionary engineer, Fred Luddy, saw the potential to transform how we work. Fast forward to today — ServiceNow stands as a global market leader, bringing innovative AI-enhanced technology to over 8,100 customers, including 85% of the Fortune 500®. Our intelligent cloud-based platform seamlessly connects people, systems, and processes to empower organizations to find smarter, faster, and better ways to work. But this is just the beginning of our journey. Join us as we pursue our purpose to make the world work better for everyone.

At ServiceNow, we’re on a mission to make the world work better for everyone. From our roots in San Diego to becoming a global leader in enterprise cloud software, we’re transforming how people work through AI-powered, intelligent platforms. Join us in shaping the future of digital transformation.

About Digital Technology:

We’re not yesterday’s IT department—we’re Digital Technology. We lead with a mindset of transformation, experience, and AI-driven innovation. Our mission is to deliver secure, scalable, and delightful digital experiences that accelerate ServiceNow’s journey to $30B+ in revenue and beyond.

Role Overview:

As Director of Software Engineering in the Digital Technology GTM team, you will lead the engineering strategy and execution for platforms that power our global Marketing and Sales organizations. You’ll partner closely with product, architecture, and business stakeholders to deliver intelligent, scalable, and integrated solutions that drive sales productivity, customer engagement, and business growth.

This is a high-impact leadership role for a results-driven, people-first engineering leader who thrives in a fast-paced, innovation-focused environment.

What You’ll Do:

• Lead the engineering execution of GTM platforms that support marketing automation, sales enablement, and customer lifecycle engagement.
• Partner with Product, Architecture, and Business teams to define and deliver a north star vision for GTM technology capabilities.
• Architect and implement secure, scalable, and resilient systems using microservices, APIs, and public cloud infrastructure.
• Drive AI-first design and embed intelligence into GTM workflows to enhance productivity and personalization.
• Lead integration architecture across CRM, CPQ, CLM, EMS, and Martech ecosystems.
• Champion CI/CD, DevOps, and agile engineering practices to accelerate delivery and improve quality.
• Build and mentor a high-performing team with a people-first mindset, fostering inclusion, growth, and innovation.
• Collaborate cross-functionally to challenge the status quo, simplify complexity, and deliver measurable business outcomes.
• Provide technical leadership on large-scale, cross-functional initiatives with executive visibility. 

To be successful in this role you have:

• Experience in leveraging or critically thinking about how to integrate AI into work processes, decision-making, or problem-solving. This may include using AI-powered tools, automating workflows, analyzing AI-driven insights, or exploring AI's potential impact on the function or industry.
• 13+ years of experience in software engineering, with 5+ years in engineering leadership roles.
• Proven success in building and scaling enterprise-grade platforms in cloud-native environments (AWS, Azure, GCP).
• Deep expertise in API-first and microservices architecture, integration patterns, and distributed systems.
• Strong background in CI/CD pipelines, DevOps tooling, and agile methodologies.
• Experience applying design thinking and human-centered design to solve complex business problems.
• Demonstrated ability to lead GTM technology initiatives in B2B SaaS or enterprise software environments.
• Strong results orientation with a track record of delivering high-impact outcomes under aggressive timelines.
• Excellent communication and stakeholder management skills across all levels of the organization.

Preferred Qualifications:

• Experience with AI/ML platforms and embedding intelligence into GTM workflows.
• Familiarity with CRM and Martech ecosystems.
• Knowledge of the ServiceNow platform and solutions, including workflow automation and data fabric capabilities.
• Background in data engineering, digital experience platforms, or customer lifecycle technologies.
• Passion for user experience design, customer success, and long-term value realization.

Why Join Us?

This is your opportunity to shape the future of how ServiceNow goes to market. You’ll work at the intersection of technology, business, and innovation—leading a team that’s redefining how we engage with customers and scale our business.

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Work Personas

We approach our distributed world of work with flexibility and trust. Work personas (flexible, remote, or required in office) are categories that are assigned to ServiceNow employees depending on the nature of their work and their assigned work location. Learn more here. To determine eligibility for a work persona, ServiceNow may confirm the distance between your primary residence and the closest ServiceNow office using a third-party service.

Equal Opportunity Employer

ServiceNow is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex, sexual orientation, national origin or nationality, ancestry, age, disability, gender identity or expression, marital status, veteran status, or any other category protected by law. In addition, all qualified applicants with arrest or conviction records will be considered for employment in accordance with legal requirements. 

Accommodations

We strive to create an accessible and inclusive experience for all candidates. If you require a reasonable accommodation to complete any part of the application process, or are unable to use this online application and need an alternative method to apply, please contact [email protected] for assistance. 

Export Control Regulations

For positions requiring access to controlled technology subject to export control regulations, including the U.S. Export Administration Regulations (EAR), ServiceNow may be required to obtain export control approval from government authorities for certain individuals. All employment is contingent upon ServiceNow obtaining any export license or other approval that may be required by relevant export control authorities. 

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