Regional Vice President Sales, Western Division - job 1 of 2

This position is posted by Jobgether on behalf of Palm Bay International. We are currently looking for a Regional Vice President Sales, Western Division in California (USA).

This leadership role is responsible for driving sales strategy and execution across the Western Division, focusing on building strong partnerships and delivering sustained revenue growth. The successful candidate will oversee a high-performing sales team, fostering a culture of accountability, innovation, and collaboration. This role involves strategic planning, performance management, and close collaboration with distributor partners to ensure market expansion and profitability. You will have a significant impact on shaping the division’s future through data-driven decisions and by cultivating a motivated and empowered team.

Accountabilities:

• Develop and execute a multi-year sales strategy that accelerates business growth within the Western region.
• Lead the annual sales planning process to achieve targets for sales, distribution, revenue, and shipments.
• Manage and coach a team of direct reports across multiple states to ensure goal attainment and professional growth.
• Oversee the divisional P&L, driving profitability and operational efficiency.
• Implement distributor programs aligned with brand initiatives and ensure adherence to pricing strategies.
• Monitor market trends, competitive activity, and customer insights to identify growth opportunities.
• Foster a high-performance culture by setting clear priorities, creating urgency, and holding the team accountable.

• Bachelor’s degree required.
• Minimum 10 years of sales leadership experience in the wine & spirits industry with proven track record of achieving growth and profitability.
• Strong expertise in retail customer headquarters sales and distributor management.
• Ability to analyze consumer data (IRI, AC Nielsen) and translate insights into actionable sales strategies.
• Excellent organizational skills with the ability to manage multiple priorities and deadlines.
• Outstanding communication, negotiation, and presentation skills.
• Proficient in Microsoft Office Suite and skilled in creating compelling sales presentations in collaboration with Sales, Marketing, and Consumer Insights.
• Deep knowledge of wine products and retail category management.
• Ability to travel up to 60% within the region.
• Strong leadership qualities with the ability to recruit, develop, and motivate teams in a dynamic environment.

• Competitive salary and performance-based incentives.
• Comprehensive healthcare and benefits package.
• Opportunities for professional development and leadership growth.
• Dynamic, supportive work culture focused on collaboration and success.
• Flexible work environment with resources to support productivity.

Jobgether is a Talent Matching Platform that partners with companies worldwide to efficiently connect top talent with the right opportunities through AI-driven job matching.

When you apply, your profile goes through our AI-powered screening process designed to identify top talent efficiently and fairly.
🔍 Our AI evaluates your CV and LinkedIn profile thoroughly, analyzing your skills, experience, and achievements.
📊 It compares your profile to the job’s core requirements and past success factors to determine your match score.
🎯 Based on this analysis, we automatically shortlist the 3 candidates with the highest match to the role.
🧠 When necessary, our human team may perform an additional manual review to ensure no strong profile is missed.

The process is transparent, skills-based, and free of bias — focusing solely on your fit for the role. Once the shortlist is completed, we share it directly with the company that owns the job opening. The final decision and next steps (such as interviews or additional assessments) are then made by their internal hiring team.

Thank you for your interest!

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