Madewell is seeking an Influencer + Community Associate to join our dynamic team. In this role, you will support shaping and elevating Madewell’s brand identity. In partnership with Influencer Manager + Sr. Social Media Manager, you will support driving the development of effective strategies that marry brand creative & results in the Social & Community team.

The ideal candidate will have 2-3 years of relevant experience. Must be highly motivated, proactive, collaborative, a self-starter, solution-oriented, resilient, interested in customer data and comms planning, and above all --- a champion of the creative process and building strategies that lead to compelling work.

Responsibilities

• Partner with the Director of  Social & Community + Senior Manager on the Creative Partner Program – from strategy development, identifying talent, contract, to finalizing content needs and product needs.

• Support performance-driven partnerships and campaigns, collaborating with key team leaders to maximize content across paid and digital channels.

• In partnership with Influencer Manager, execute day-to-day influencer marketing efforts, including outreach, campaign execution, briefing, content tracking, and ongoing communication.

• Collaborate cross-functionally with multiple departments to drive programs forward, ensuring accountability and follow-through;  comfortably operate within a matrixed organization.

• Support team on cultivating, growing, and retaining strong relationships with key influencers and creators, building a robust and engaged community.

• In partnership with the Senior Manager of Social, support the creation of monthly reports to provide actionable insights; integrate data into broader creative campaigns to deliver data-driven content.

• Support managing the whole campaign lifecycle: from sourcing and outreach to contracting, product placement, sample coordination, briefings, managing approvals, invoicing, and performance tracking.

• Provide regular reporting (weekly, monthly, and ad hoc) on influencer content performance, reach, engagement, and ROI.

• Contribute to the management of Tribe Dynamics and Dash Hudson, tracking monthly performance and scaling both short- and long-term objectives.

• Support the development of briefs for influencer campaigns, ensuring that content aligns with the brand's storytelling.

Qualifications

• 3+ years related experience in brand and influencer marketing in a creative-first setting.

• Proven success managing influencer campaigns with measurable ROI.

• Demonstrated experience collaborating across teams and managing complex workflows within a matrixed environment.

• TikTok native - you understand social media inside and out as an avid user of all platforms.

• Extensive experience in the content creator economy, ensuring creativity and community remain at the forefront.

• Experience working with content management tools and/or social media analytics tools is a plus.

• Ability to navigate among multiple constituents, platforms, and communities to ensure strategies/goals are understood and met.

• Understanding of how to create “brand appropriate (non-corporate) voice” in social media to build authentic, relevant, interactive consumer relationships.

• Confident, collaborative, and communicative with a desire to thrive in a fast-paced environment.

• Proactive problem solver and critical, creative thinking are a must.

• A strong team player and a self-starter – collaborative, proactive, and enthusiastic to drive teams to results

• Excellent organization, communication, interpersonal, and project management skills

• Exemplary written and oral communication skills with experience producing content for C-Suite presentations.

• Previous experience handling product, sample coordination, logistics, and tracking is a plus.