Agency Marketing Manager

LinkedIn is the world’s largest professional network, built to create economic opportunity for every member of the global workforce. Our products help people make powerful connections, discover exciting opportunities, build necessary skills, and gain valuable insights every day. We’re also committed to providing transformational opportunities for our own employees by investing in their growth. We aspire to create a culture that’s built on trust, care, inclusion, and fun – where everyone can succeed.

Join us to transform the way the world works.

This role will be based in New York City.

At LinkedIn, our approach to flexible work is centered on trust and optimized for culture, connection, clarity, and the evolving needs of our business. The work location of this role is hybrid, meaning it will be performed both from home and from a LinkedIn office on select days, as determined by the business needs of the team. 

At LinkedIn Marketing Solutions, marketing means business. We help B2B marketers grow their brands, generate demand, and prove ROI, all on the world’s most trusted platform. Within LMS, the Agency Marketing team ensures that agencies have the insights, tools, and support they need to thrive, both for their clients and themselves.

We’re looking for an Agency Marketing Manager to support “Agency 360”: a new initiative focused on scaling LinkedIn’s impact across the unmanaged independent agency landscape. This role is built for someone who knows how agencies work, thrives in cross-functional environments, and brings a growth marketing mindset to every project. You’ll partner with agency sales, product marketing, growth marketing, GPO, and integrated marketing to drive product adoption and agency engagement through targeted campaigns, webinars, enablement resources, and performance insights. You’ll also help shape how this new function scales, building processes, influencing strategy, and adapting as we grow. This is a unique opportunity to contribute to a high-impact initiative at its early stages.

 Responsibilities:

Growth Campaign Execution

• Plan and execute multi-channel marketing campaigns (on LinkedIn’s channels, email, webinars, etc.) designed to engage agencies at scale and drive product adoption.

• Optimize tactics based on performance data, audience insights, and collaboration with growth and digital teams.s

• Test and iterate on messaging and channel strategies to improve campaign outcomes

Sales Enablement & Internal Partnership

• Collaborate with agency sales to deliver timely, strategic enablement materials aligned to LMS priorities.

• Ensure internal partners are informed and equipped to activate Agency 360 programs with their agency accounts.

Webinars & Scaled Programming

• Lead the planning and execution of webinars and programming tailored to agency needs
  manage logistics, content, speaker coordination, and follow-through

Product Marketing & Content Integration

• Work with Product Marketing & Integrated Marketing to bring product narratives to life for agency audiences.

• Support the development of messaging, toolkits, and campaign assets that align with agency workflows and language.

Measurement & Reporting

• Track and report on key performance indicators across programs (e.g., engagement, conversion, adoption)

• Surface insights that shape future campaign strategy and inform go-to-market priorities

Cross-Functional Coordination & Communication

• Drive project momentum through clear communication, documentation, and stakeholder updates

• Contribute to a culture of collaboration and shared accountability across LMS Marketing, Sales, and XFN teams.
   

Basic Qualifications:

• 4+ years of experience planning and executing growth marketing campaigns, with proven impact on KPIs such as engagement, conversion, or product adoption. 
• 2+ years of experience working directly with or targeting media or advertising agencies, with demonstrated understanding of their role in B2B buying and media planning. 

Preferred Qualifications:

• Proven ability to plan and execute campaigns across digital channels with an eye toward optimization and measurable impact
• Experience collaborating with sales, product marketing, or growth teams
• Strong project management skills and the ability to manage multiple workstreams simultaneously
• Skilled communicator with the ability to tailor messaging for internal and external stakeholders
• Comfortable with ambiguity, excited by the opportunity to build within a new and evolving team function
• Passion for B2B marketing, and a desire to help agencies unlock growth on LinkedIn

Suggested Skills:

• Strategy
• Execution
• Business Impact
• Agility and Resilience

LinkedIn is committed to fair and equitable compensation practices.   

The pay range for this role is $100,000 to $156,000. Actual compensation packages are based on several factors that are unique to each candidate, including but not limited to skill set, depth of experience, certifications, and specific work location. This may be different in other locations due to differences in the cost of labor.   

 The total compensation package for this position may also include annual performance bonus, stock, benefits, and/or other applicable incentive compensation plans. For more information, visit https://careers.linkedin.com/benefits

Equal Opportunity Statement 

We seek candidates with a wide range of perspectives and backgrounds and we are proud to be an equal opportunity employer. LinkedIn considers qualified applicants without regard to race, color, religion, creed, gender, national origin, age, disability, veteran status, marital status, pregnancy, sex, gender expression or identity, sexual orientation, citizenship, or any other legally protected class.

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Reasonable accommodations are modifications or adjustments to the application or hiring process that would enable you to fully participate in that process. Examples of reasonable accommodations include but are not limited to:

• Documents in alternate formats or read aloud to you
• Having interviews in an accessible location
• Being accompanied by a service dog
• Having a sign language interpreter present for the interview

A request for an accommodation will be responded to within three business days. However, non-disability related requests, such as following up on an application, will not receive a response.

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