Director, TikTok Shop (Hybrid - Marina Del Rey)

THE OPPORTUNITY

GR0 is seeking an exceptional Director, TikTok Shop to help lead our growing team of TikTok Shop experts and drive results for our diverse roster of clients. 

This person is a natural leader and expert communicator who is happy to foster a growing team while ensuring client success and identifying opportunities for continued growth of the TikTok Shop department!

• Build a best-in-class TikTok Shop team and product. 
• Develop the foundational strategy, as well as lead the tactical execution and management of GR0’s TikTok Shop marketing department.
• Manage the business development process of the TikTok Shop department to ensure rapid scale of revenue.
• Oversee the management and training of all members of the TikTok Shop team. 
• Be an expert in the TikTok Shop marketing space and industry best practices in order to better explain and communicate that information to clients, specifically around GR0's implementation of these services.
• Plan, implement, and report on comprehensive TikTok Shop marketing strategies to meet and exceed client goals.
• Act as a primary point of contact throughout the customer journey through a combination of email, slack, and video calls, helping to address customer concerns, solve problems, and remove obstacles to customer success.
• Work cross-functionally with GRO teams on strategy, opportunities and optimizations.
• Forecast website traffic, sales and CAC based on campaigns and their associated budgets.
• Identify market trends and areas of opportunities for growth across TikTok Shop programs.
• Track program’s success and regularly analyze data and metrics to improve performance and enhance efficiency.
• Own all outcomes and prioritize efforts to focus on delivering optimal results within expected timeframes.
• Other duties as assigned. 

• 10% monthly GMV growth for each shop (unique client)

• 2+ years of partnership/TikTok Shop program management experience (agency, or network).
• Affiliate marketing background a plus!
• Proven track record of building and scaling partnerships based on trust and takes an active approach to recruitment.
• An understanding of customer lifetime value and how to optimize towards profits based on client margins.

• You are empathetic with a high EQ and can read people and pivot/adapt to strengthen relationships.
• You are well-organized and can juggle competing client priorities and deadlines while remaining self-motivated and attentive to detail and accuracy.
• You have exceptional verbal and written communication skills and have experience presenting to senior-level client contacts.
• You enjoy working with project management frameworks to track and complete key deliverables and outstanding items.
• You enjoy meeting with clients and discussing results with them, and can reassure them when KPI’s are below their goals.
• You are experimental and highly analytical, and very comfortable using data to drive your decisions.
• You are passionate about working across various industries and helping small and medium businesses scale their sales and digital presence.

• This is a hybrid office position based in Los Angeles, CA. Candidates must be comfortable working onsite with cross-functional leaders and contributing to a highly collaborative environment.

• Stage 1 (Recruiter Screen) - After you submit your application, our talent recruitment team will review and reach out to candidates. During this 30-minute phone call, we’ll discuss your career journey and professional motivators while learning about GR0 overall.
• Stage 2 (Hiring Manager/Leadership Interview) - In this stage, you’ll be meeting with the Hiring Manager/Leadership to dive deeper into your experience, leadership style, and strategic approach to TikTok Shop. Expect a mix of technical and high-level questions focused on how you’ve driven sales growth, optimized storefront performance, managed teams, and collaborated across marketing, creative, and operations. It’s also a great opportunity to ask questions about the role, team structure, and GR0’s vision for TikTok Shop moving forward.
• Stage 3 (Executive Team Interview) - In this stage, you’ll meet with members of our executive team for a conversation centered around culture and team alignment. This is an opportunity for us to get to know you beyond your technical skill set and understand how you would contribute to and thrive within our company culture. Feel free to come with any questions about GR0’s values, vision, and leadership philosophy.
• Stage 4 (Co-Founders Connect) - The last conversation of the interview process is always a chance for you to connect with our CEO and Co-Founder, Kevin Miller, and our President and Co-Founder, Jon Zacharias. This conversation will focus on your long-term vision, alignment with GR0’s mission, and how you see yourself contributing at a strategic level. It’s also a great chance to ask high-level questions about the company’s direction and growth plans.
• Stage 5 (Offer) - If a #GR0mance has brewed, we will make you a competitive offer and hope you’ll accept!

• Shared Financial Success - GR0 believes strongly in equal pay for equal work, and transparency in compensation is one vehicle to achieve that. Total annual compensation for this role is market competitive - $125,000 base plus commission. OTE $150,000 (based on experience).
• A Unique Opportunity to work for a rapidly growing company alongside next-level talent in a respectful, inclusive, diverse, and inspiring environment. #GR0Together
• Health and Family Benefits - GR0 offers comprehensive medical, dental, and vision coverage options for GR0ers and their families.
• Unlimited PTO - We know that rest is vital to your wellbeing and career success, so we give you the flexibility and trust to take it when you need it.
• Community Impact - GR0 is committed to supporting the communities where we work and live by partnering with local charitable organizations to give back in various ways.

ABOUT US:

Headquartered in Los Angeles, California, GR0 is an award-winning digital marketing agency focused exclusively on igniting organic growth for direct-to-consumer and business-to-business startups and established brands. GR0 empowers these brands to build powerful online brands using a highly technical, best-in-class approach that delivers value and experience to consumers, and engagement and sales for brands.

GR0’s notable awards and achievements include: 

Glassdoor’s “Top CEOs” (2021)

Clutch’s “Top 100 Fastest Growing Companies” (2022)

Comparably’s “Best Places to Work in Los Angeles” (2021, 2022)

Comparably’s “Best Company for Career Growth” (2021)

Built In’s Moxie Women in Tech Awards (2021, 2022)

Great Place to Work (2021, 2022, 2023, 2024)

DotComm Awards (2023, 2024)

Power Partner's (2024)

At GR0, we put our people above all else. We promote an environment that celebrates diversity, fosters openness, and encourages conversations around what makes us different to further learn from one another. GR0 is proud to be an Equal Opportunity Employer. We do not discriminate based upon race, religion, color, national origin, sexual orientation, gender, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.