About Freshpaint:

Customer data is the fuel that drives all modern businesses. From product analytics, to marketing, to support, to advertising, advanced data analysis in the warehouse, and even sales – customer data is the raw material for each function at a modern business.

For highly regulated businesses in healthcare, it’s always been a challenge to harness that customer data and get it to the marketing and analytics tools that require it while following patient privacy laws….until now.

Something as simple as running ads to get more users is simple for an e-commerce of software company to do. But common web analytics and advertising tools collect sensitive user identifiers and healthcare information automatically. Those same tools are not HIPAA compliant.

We provide a layer of data governance to make current web analytics tools HIPAA-compliant. For analytics, our customers can continue getting the insights they need to improve the patient experience. For marketing, Freshpaint safeguards health information while helping our customers promote access to care through popular advertising platforms like Facebook, Google, and others.

In short, we help healthcare marketers promote access to care and safeguard patient privacy at the same time. This is an important, complex problem in a massive market (healthcare is 20% of the US GDP).

Our customers manage their customer data with:

1. Privacy Platform. We help healthcare providers automate their website’s + app’s HIPAA compliance, and safeguard patient data. This is our core product today

2. Future additional product lines! Our core product provides a platform that we're building marketing applications on top of.

We’re fully remote. If you strongly value in-person work, Freshpaint is likely not the best fit for you. Even though we don’t care where you’re located, we only hire within the US. Many of our team is concentrated in various metro areas like SF or NYC. To balance out our remote-ness, we gather the team 2x times per year for offsites. We’re backed by leading investors including Y-Combinator, Intel Capital, and angel investors like the Head of Data from Slack, Head of Data at LinkedIn, and more.

Who we are:

Freshpaint was founded by web analytics veterans who realized how hard it was for highly regulated companies to collect and use customer data in a compliant way. We started as part of Y Combinator’s S19 cohort and have been focused on enabling healthcare companies collect, safeguard, and activate patient data since.

In 2022 the government issued updated guidance around HIPAA, basically making our software a requirement to use for healthcare companies. As a result, we're one of the fastest growing software companies on earth right now.

Our team has deep analytics and growth experience, with all of us coming from high-growth companies like Heap, Pendo, Iterable, Quantum Metric, and Retool. If you value lots of freedom and ownership in your work, interfacing with customers, and working on a product with high customer impact, then Freshpaint is your home.

About the role

We’re hiring a Business Systems Manager to own the architecture, administration, and continuous improvement of our connected GTM tech stack – with HubSpot at the core. This is a foundational role within our RevOps team, designed for a systems-oriented builder who thrives at the intersection of tools, data, and process.

You'll work closely with Sales, Marketing, Customer Success, Finance, and Product to ensure our tools are integrated, scalable, and aligned to strategy – empowering teams with frictionless workflows.

Key Responsibilities

• System Ownership

  • Act as the primary admin for HubSpot, managing configuration, objects, workflows, integrations, and system rules

  • Own the revenue tech stack, including tools like Apollo, Chili Piper, PandaDoc CPQ, Nooks, LinkedIn Sales Navigator, Zendesk, Commonroom, Gong, Reef.ai, and others

  • Design, document, and maintain scalable system architecture and workflows aligned with GTM processes

• Tech Stack & Integrations

  • Implement and manage integrations across CRM, marketing automation, customer success, billing, and BI platforms

  • Evaluate new tools and rationalize current stack based on ROI, integration fit, and user adoption

  • Monitor data sync and system health across platforms, including enrichment and deduplication

• Workflow Automation & Enablement

  • Build and optimize deal flow automations, lead routing, lifecycle stages, meeting types, and sales processes inside HubSpot

  • Develop workflows for sales plays, task triggers, alerts, and lifecycle transitions

  • Partner with Team Leads and Ops to drive adoption through training, process documentation, and system onboarding

Required Qualifications

• 5+ years experience in revenue operations, business systems, or GTM tooling — ideally in B2B SaaS

• Deep HubSpot admin experience, including configuration, workflows, custom objects, and third-party integrations

• Familiarity with a range of GTM systems across the funnel (Apollo, Commonroom, Nooks, PandaDoc, Chili Piper, Zendesk, etc.)

• Strong understanding of CRM data structures, lifecycle management, and cross-team sales processes

• Experience owning or supporting system integrations and working with APIs

• A systems thinker and builder who is energized by process design and optimization

• Strong communicator who can operate cross-functionally with technical and non-technical teams alike

Perks & Benefits

We take care of our team—here’s a peek at what you get when you join:

• Competitive pay + generous equity (10-year exercise window)

• Fully remote (U.S. only) with a $150/month coworking stipend

• Half-day Fridays, every Friday

• Unlimited PTO—with a required 2-week minimum

• Top-tier health, dental & vision (100% covered for you, 80% for dependents)

• 2 “Treat Yourself” days a year—$100 and a day off, just because

• Generous parental leave

• Epic offsites twice a year (past trips: Greece, Jackson Hole, Cabo, wine country + more)

And more—check out our careers page for the full list.