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Principal Business Intelligence

At F5, we strive to bring a better digital world to life. Our teams empower organizations across the globe to create, secure, and run applications that enhance how we experience our evolving digital world. We are passionate about cybersecurity, from protecting consumers from fraud to enabling companies to focus on innovation. 
 

Everything we do centers around people. That means we obsess over how to make the lives of our customers, and their customers, better. And it means we prioritize a diverse F5 community where each individual can thrive.

Position Summary 

The Principal PM - Product Data plays a pivotal role in product development and growth strategies for the Application Delivery and Security Platform. Equipped with and hungry for more product data across the entire F5 product portfolio, , the PM builds data assets & visibility into core insights as a primary tool to execute and track growth strategies, improve comprehensive customer experience and drive organizational alignment & accountability. This position requires an in-depth understanding of the cross-functional coordination required in a SaaS-led business to improve visibility into product adoption across the F5 portfolio to make the ownership experience of F5’s products Ridiculously Easy for Enterprise customers. 

 

Primary Responsibilities 

Product Data:  

• Define the vision and strategy for the XC SaaS Product Data, TMOS/SPK/CNF/F5OS/BNK and how that data will be leveraged across functions to achieve unified goals. 

• Oversee the product lifecycle of SaaS Product Data enhancements, from concept to delivery. 

• Monitor data health, user experience, and address challenges related to access, usability, data visualization & ad hoc analysis. 

• Aggregate data sources from across many sources to various lenses of our product performance, customers, tenants, products to inform new actions across the organization. 

• Create product performance dashboards for cross-functional consumption in CS, Services, Sales using tools like Grafana and Tableau. 

• Ensure accountability for PMs to own data outcomes and enablement of PMs to use data-backed findings during business reviews and QBRs. 

 

Market Analysis: 

Identify SaaS native metrics used to drive growth across peers 

• Incorporate market analysis of SaaS native metrics to improve F5 Distributed Cloud cross-functional execution. 

 

Customer Engagement & Feedback: 

• Engage with cross-functional stakeholders to understand their business goals, constraints, and requirements. 

• Prioritize feature enhancements based on customer feedback and business value. 

 

Team Collaboration: 

Lead technical and non-technical stakeholders in data visibility projects, including gathering requirements, driving buy-in and common utilization of end data products. 

Collaborate with stakeholders to make informed decisions on product backlog prioritization. 

• Foster strong relationships with PMs, engineering, TS, sales, marketing, and customer support teams. 

• Work with technical teams to ensure seamless data product rollouts & enablement. 

 

Knowledge, Skills, and Abilities 

SaaS Management: 

• Understand the challenges and opportunities intrinsic to managing and scaling SaaS platforms. 

• Knowledgeable about SaaS pricing models, retention strategies, onboarding techniques and execution across the customer journey from Discovery to Buy to Use to Renewal. 

 

Stakeholder Management: 

• Demonstrate strong leadership, negotiation, and persuasion capabilities. 

• Effectively manage and navigate expectations from diverse stakeholder groups, including executives. 

• Uphold a data-driven approach amidst a fast-paced, changing environment. 

• Iterate on feedback rapidly to retain the attention of stakeholders and drive adoption of dashboards. 

 

Analytical Skills: 

Expert in SQL, PromQL, Grafana, Tableau, or equivalent. 

• Ability to generate data-driven reports and transform complex data into actionable insights. 

• Proven skills in data analytics to make data-backed decisions. 

 

Qualifications 

• BA/BS degree in a computer science or data science, MBA preferred. 

10+ years in technical product management, product analytics and data science. 

Expertise in business analytics and tools like Grafana, Tableau, SQL, and PromQL to architect and build highly adopted business intelligence visualizations.Experience building data pipelines across data architectures like Snowflake, Databricks, dbt and ElasticSearch. 

Proven experience with data-driven execution & mobilizing non-technical stakeholders to be data-driven 

Track record building & scaling data platforms and analytics solutions in an agile environment to deliver tangible, identified business results 

• Fluency with SaaS native power metrics like ARR, CAC, LTV and Churn with the ability to identify leading / contributing data points to drive accountability down in an organization 

• Minimum of 8 years' experience analyzing products, markets, technology trends and customer dynamics using data analytics tools. 

The Job Description is intended to be a general representation of the responsibilities and requirements of the job. However, the description may not be all-inclusive, and responsibilities and requirements are subject to change.

The annual base pay for this position is: $150,700.00 - $226,100.00

F5 maintains broad salary ranges for its roles in order to account for variations in knowledge, skills, experience, geographic locations, and market conditions, as well as to reflect F5’s differing products, industries, and lines of business. The pay range referenced is as of the time of the job posting and is subject to change.

You may also be offered incentive compensation, bonus, restricted stock units, and benefits. More details about F5’s benefits can be found at the following link: https://www.f5.com/company/careers/benefits. F5 reserves the right to change or terminate any benefit plan without notice. 

Please note that F5 only contacts candidates through F5 email address (ending with @f5.com) or auto email notification from Workday (ending with f5.com or @myworkday.com).

Equal Employment Opportunity

It is the policy of F5 to provide equal employment opportunities to all employees and employment applicants without regard to unlawful considerations of race, religion, color, national origin, sex, sexual orientation, gender identity or expression, age, sensory, physical, or mental disability, marital status, veteran or military status, genetic information, or any other classification protected by applicable local, state, or federal laws. This policy applies to all aspects of employment, including, but not limited to, hiring, job assignment, compensation, promotion, benefits, training, discipline, and termination.  F5 offers a variety of reasonable accommodations for candidates. Requesting an accommodation is completely voluntary. F5 will assess the need for accommodations in the application process separately from those that may be needed to perform the job. Request by contacting accommodations@f5.com.

Average salary estimate

$188400 / YEARLY (est.)
min
max
$150700K
$226100K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

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EMPLOYMENT TYPE
Full-time, hybrid
DATE POSTED
August 15, 2025
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