Manager, Marketing Events

Job Overview & Responsibilities

The Manager, Marketing Events is responsible for leading the strategy, planning, execution, and performance analysis of external-facing events—such as trade shows, partner events, webinars, and customer engagements—that support brand visibility, lead generation, and pipeline acceleration. This role oversees the entire event lifecycle from concept to post-event analytics, ensuring seamless execution and measurable business impact. In addition to executing high-quality events, this role manages staff, providing guidance, mentorship, and oversight to support successful logistics, communications, and post-event lead handling. The Manager, Marketing Events works cross-functionally with Sales, Marketing, and OEM partners to align event activities with business goals and ensure optimal ROI.

Responsibilities and Essential Duties

Event Strategy, Planning & Execution

• Develop and manage an annual event calendar aligned with marketing and sales goals, including trade shows, customer-facing events, webinars, executive briefings, and partner events.
• Own the planning and execution of all aspects of events—pre-event logistics, budget management, registration, venue selection, vendor sourcing, travel coordination, branding, signage, shipping, and staffing.
• Collaborate with internal stakeholders and OEM partners (e.g., Oracle, Red Hat, Adobe) to identify key events, sponsorship opportunities, and co-branded engagement strategies.
• Partner with the Marketing Communications and Content teams to develop event-specific messaging, presentations, booth experiences, and follow-up campaigns.

Lead Management & Event Technology

• Work with Marketing Operations to manage lead capture processes before, during, and after events using CRM and marketing automation tools (e.g., HubSpot, Salesforce).
• Ensure timely and accurate lead entry, tagging, routing, and follow-up processes to optimize lead quality and sales enablement.
• Leverage event tech platforms (e.g., registration tools, badge scanners, QR codes) to streamline data collection and enhance the attendee experience.

Event Performance & Analytics

• Define and track event KPIs, including attendance, engagement, cost per lead, ROI, and influence on pipeline.
• Analyze event performance and present post-event reports and insights to internal stakeholders and OEM partners.
• Use insights to optimize future events, recommend improvements, and justify continued investment in events as a growth channel.
• Manage post-event surveys, feedback collection, and audience insights to refine strategy.

Cross-Functional Collaboration & Partner Management

• Serve as the key liaison between Marketing, Sales, and OEM/partner teams for all event initiatives.
• Align event strategy and deliverables with sales priorities and regional business needs.
• Manage third-party vendors and contractors (e.g., A/V, booth builders, caterers) to ensure high-quality execution.
• Coordinate with content, creative, and digital teams to promote events through email campaigns, social media, landing pages, and paid media as needed.

Qualifications

Minimum Education & Experience

• Bachelor’s degree in Marketing, Communications, Business, or a related field.
• 5+ years of experience in corporate or enterprise-level event planning, preferably in a B2B tech, government, or VAR environment.
• Proven track record of successfully managing multi-channel events that drive measurable business impact.
• Experience working with OEM marketing programs and MDF-funded events (e.g., Oracle, Red Hat).
• Leadership and supervisory work experience.
• Certified Meeting Professional (CMP) or similar credential is a plus.

Knowledge, Skills & Abilities

• Strong project management and organizational skills with an ability to manage multiple events simultaneously.
• Excellent communication and interpersonal skills, with experience interfacing with executive stakeholders and external partners.
• Knowledge and expertise in event tools and platforms (e.g., Cvent, Splash, Eventbrite, Zoom/Webinar platforms).
• Familiarity with CRM and marketing automation systems (e.g., HubSpot, Salesforce).
• Analytical mindset with ability to interpret event metrics and make data-driven decisions.
• Creative thinker with high attention to detail and a customer-first mentality.
• Proactive and flexible team player comfortable working in fast-paced, deadline-driven environments.
• Ability to lead and motivate a high performing team.

Company Overview

As a federal government contractor and a recipient of federal funding, Mythics and Emergent is required to abide by the Drug-Free Workplace Act, which requires Mythics and Emergent to provide a drug-free workplace, among other obligations.  As part of this effort, Mythics and Emergent requires pre-employment drug tests for all candidates for employment.  Please note that marijuana (including medical marijuana) is designated as a controlled substance under federal law and will be screened for in the drug test.

Why work at Mythics?

Because at Mythics, YOU count! At Mythics, our Corporate Values are at the foundation of everything we do. Our values, Respect – Empathy – Excellence – Fun (REEF), have created an environment that fosters creative thinking, respects your contributions, and accepts nothing less than excellence in serving our customers.  At Mythics, you will experience a truly enjoyable corporate culture. But don’t just take our word for it! 

Enjoy Tailored Benefits to Suit Your Needs with our Flexible Options. Our benefit options include:  

• Comprehensive Health, Dental, and Vision plans 
• Premier 401k retirement plan with corporate matching and a 529 college saving plan
• Tax-advantaged Health Savings Account and Dependent Care Flexible Spending Account options
• Legal Resources

 Unlock Exclusive Benefits for Full-Time Employees: 

• Generous work/life balance opportunities supported by a PTO bank, paid holidays, leave programs and additional flex time off
• Employee referral program
• Employee recognition, gift and reward program 
• Tuition reimbursement for continuing education
• Remote or hybrid work options
• Engaging company events such as team building activities, annual awards and kick-off parties
• Health and wellness-focused activities
• Relaxation Spaces
• In-office gourmet coffee, tea, fresh fruit and healthy snacks
• Corporate GREEN approach – tracking energy consumption for reduction and purchasing only environmentally friendly products for our offices

Founded in 2000, Mythics is an award-winning Oracle systems integrator, consulting firm, managed services provider and elite Oracle platinum resale partner. Our business model is all about deep knowledge of Oracle technologies and business processes. We offer procurement and Oracle systems integration expertise across the full range of Oracle cloud, software, support, hardware, engineered systems, and appliances.  It’s a focus that gives us the critical business experience and the Oracle technology advantage you need to succeed.

Mythics, LLC is an equal opportunity employer. In accordance with applicable federal, state, and/or local law, all qualified applicants will receive consideration regardless of race, color, religion, national origin, sex, disability, sexual orientation, gender identity, age, marital status, medical condition, veteran status, or other factors protected by law. We offer equal opportunity in compensation, advancement opportunities, and all other terms and conditions of employment. As a federal government contractor, Mythics has developed and maintains a written Affirmative Action Program relating to individuals with disabilities and protected veterans, which sets forth the policies, practices and procedures to which the Company is committed in order to ensure that its policy of nondiscrimination and affirmative action for qualified individuals with disabilities and protected veterans is followed. For those unable to complete an online application, alternative methods are available by contacting [email protected]. For more information about Federal laws prohibiting job discrimination, please read Know Your Rights.