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Hubspot Platform Expert

The HubSpot Platform Expert is a technically focused marketer who blends marketing and sales technology with process, automation, and data governance to deliver client value. Partnering with the Supervisor, Orchestration & Integrations, and Martech Solutions Architects, this role helps design and execute programs such as nurtures, lead scoring, trigger-based communications, segmentation, email campaigns, reporting, and analytics.

This data-driven contributor implements and maintains tactical solutions, integrates third-party data, and troubleshoots issues spanning deliverability, duplicates, responsive/accessibility, and integrations. Candidates bring a strong demand gen/marketing ops background, deep HubSpot expertise (Salesforce proficiency preferred), and the ability to lead projects in a tech-enabled environment—leveraging PM, communications, testing, and QA tools while upholding accountability, transparency, and timely collaboration.

  • Acts as a trusted advisor to clients by designing and implementing innovative, cost-effective HubSpot Solutions that align with business needs and industry best practices.
  • Develop, manage and optimize advanced lead scoring models to support the lead lifecycle and customer journey, including backfill requirements
  • Build data-driven reporting frameworks and provide actionable insights for our clients’ acquisition and engagement programs.
  • Create, document, and implement scalable business processes and workflows, including comprehensive testing and delivery of client-facing documentation and operational playbooks.
  • Support the implementation and program execution in marketing and sales platforms, including marketing automation, CRM and ancillary platforms
  • Delivery on administrative tasks for our client’s marketing and sales technology platforms
  • Provide strategic guidance and hands-on support for campaign execution, data governance, CRM hygiene, and database management.
  • Lead client conversations, ensure projects stay on track, and deliverables meet quality standards.
  • Staying ahead of the curve on HubSpot features and industry trends, serving as a subject matter expert for our internal teams and clients.
  • Use a creative and innovative approach to leverage marketing, sales and service technologies for projects such as advanced engagement and nurture programs, lead lifecycle management programs and systems, account-based marketing and sales, end-to-end email preferences centres, microsites, event management, integrating marketing, sales and services systems and data, etc.

This role is specifically aligned to support the North America region clients. The working hours for this position are 9:00 AM to 5:00 PM ET/CET.

EDUCATION AND EXPERIENCE

  • Minimum Bachelor’s degree in a technical or marketing field
  • 3-5 years of marketing/demand generation experience
  • 3+ years of HubSpot experience in an administrative capacity
  • 2+ years of Salesforce experience (Microsoft Dynamics experience a plus)
  • 1+ years relevant marketing data analysis experience
  • At a minimum, holds a Hubspot Marketing Hub Software certification; other relevant Hubspot certifications are considered a plus (e.g. Solutions Architecture Foundations, Marketing Hub Implementation, Platform Consulting Certification etc.)

  • Monthly Utility Allowance
  • Personal and Professional Development Funding
  • Flexible Work Environment
  • Work From Home
  • Collaborating with senior marketing professionals with years of experience, pushing the envelope
  • The freedom to have fun, experiment, explore, and get creative in a supportive environment.
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DemandLab is a technology-focused marketing consultancy that accelerates revenue for its clients by aligning marketing, sales, and customer success functions through customized Revenue Ecosystem™ solutions that leverage system architecture, data s...

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Full-time, remote
DATE POSTED
October 22, 2025
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