Sr. Marketing Operations & Technology Manager
Skills
- Deep domain expertise in B2B marketing operations including lead & pipeline management and multi-touch attribution.
- Proven experience with marketing automation platforms and CRM systems (e.g., Marketo, Salesforce, Demandbase).
- Strong data analysis skills and experience delivering performance measurement and attribution insights.
- Experience integrating marketing data into enterprise BI/reporting environments.
- Project management and cross-functional stakeholder management capabilities.
Responsibilities
- Design, document, and manage scalable marketing workflows, systems, and processes to support global initiatives.
- Oversee campaign execution frameworks (ABM, MQA, multi-touch programs) and ensure consistency across regions.
- Evaluate and improve lead scoring, routing, and nurturing processes to maximize pipeline conversion.
- Partner with BI and analytics teams to integrate marketing data into enterprise reporting and deliver actionable insights.
- Manage marketing technology stack evaluation, implementation, and integrations (marketing automation, CRM, ABM tools).
- Collaborate with revenue operations, sales enablement, demand generation, field, and product marketing to align operations and execution.
- Communicate operational performance, campaign effectiveness, and recommendations to leadership and stakeholders.
Education
- Bachelor's degree in marketing, business, or related field required.
- MBA preferred.
Benefits
- Competitive base salary and equity compensation
- Comprehensive health, dental, and vision benefits
- 401(k) or equivalent retirement plan
- Hybrid work model with office presence in Austin
- Professional development and training opportunities
- Inclusive culture and employee resource programs
- Reasonable accommodations for applicants with disabilities
Average salary estimate
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