Marketing Events Coordinator

Department: Marketing

Employment Type: Full Time

Location: Portland, ME, USA

Compensation: $50,000 - $65,000 / year

Description

Key Responsibilities

• Planning and coordination of events such as trade shows, internal company events, user groups, customer events, webinars, conferences, and on-site sales trips 
• Complete event registrations and coordinate with attendees for travel & lodging
• Identify, secure, and coordinate speaking engagements (in-person & virtual)
• Complete virtual booth setups, submit logos and company descriptions
• Procure, organize, and maintain branded and printed promotional items
• Coordinate and meet with event attendees on pre-event, during-event, and post-event activities to include digital communications and event checklists to drive awareness with our audiences
• Curate event attendee lists, manage uploads to CRM, and create leads from events
• Work within an established budget and contribute updates with actual costs, in addition to collaborating with the Accounting team for invoicing
• Identify creative opportunities to differentiate Arkatechture, its solutions, and services from competitors at events
• Participate in regular sales and marketing meetings
• Contribute updates to project management for event marketing activities & deadlines
• Create & define requirements for branded promotional materials 
• Collaborate with the marketing team on social media promotions, marketing analytics, and industry trends
• Support speaker preparation, including presentation materials, talking points, and coordination with internal subject matter experts for speaking engagements
• Coordinate logistics for sponsored or co-hosted partner events
• Facilitate post-event evaluations, surveys, and reporting to gather feedback and improve future event performance
• Track event ROI and KPIs in collaboration with marketing operations and sales 
• Other duties as assigned, including but not limited to general office administration, mailing client gifts, participation in fun committee planning, and more
• Able to travel to the office for tradeshow booth preparation, shipments, and event locations up to 25% of the time

Skills, Knowledge and Expertise

• Two (2) years of relevant marketing or events coordination experience 
• Candidate must be well-organized and able to manage projects efficiently 
• Effective communicator who is resourceful, innovative, and a proactive problem solver 
• Ability to work collaboratively and independently, as each task requires

• Bachelor's degree in Marketing, Communications or comparable work experience. 
• CRM experience with HubSpot or Salesforce
• Analysis and reporting on event activities and results
• Familiarity with a remote work environment (Gmail, Slack, JIRA, Excel, Zoom, etc.)
• Certificate or degree in Events Management & Planning or similar 
• Experience managing vendor relationships (e.g., booth design, A/V, catering, promotional item suppliers)