Fast Facts

WGU seeks a Senior Communications Representative to enhance the university's reputation through media relations, content creation, and strategic communications. This role includes responsibilities in event planning and promoting student acquisition efforts.

Responsibilities: Key responsibilities include media relations, content creation, event planning, and supporting promotional campaigns to enhance WGU's reputation and student acquisition.

Skills: Outstanding writing and communication skills, ability to manage multiple priorities, and proficiency in social media platforms are essential for success in this role.

Qualifications: A bachelor’s degree in a relevant field and 3-5 years of experience in public relations or a related area are required.

Location: The position is located in Salt Lake City, United States of America.

Compensation: $66300 - $99500 / Annually

If you’re passionate about building a better future for individuals, communities, and our country—and you’re committed to working hard to play your part in building that future—consider WGU as the next step in your career.

Driven by a mission to expand access to higher education through online, competency-based degree programs, WGU is also committed to being a great place to work for a diverse workforce of student-focused professionals. The university has pioneered a new way to learn in the 21st century, one that has received praise from academic, industry, government, and media leaders. Whatever your role, working for WGU gives you a part to play in helping students graduate, creating a better tomorrow for themselves and their families.

The salary range for this position takes into account the wide range of factors that are considered in making compensation decisions including but not limited to skill sets; experience and training; licensure and certifications; and other business and organizational needs.

At WGU, it is not typical for an individual to be hired at or near the top of the range for their position, and compensation decisions are dependent on the facts and circumstances of each case. A reasonable estimate of the current range is:

Grade: Professional 307Pay Range: $66,300.00 - $99,500.00

Job Description

Essential Functions and Responsibilities:

Ensure that WGU, its affiliates, colleges and systems entities have positive awareness and reputation through:

Proactive planning that supports reputation enhancement. Media relations. Content creation, including articles, web copy, press releases, social media content, speeches, presentations, and newsletters. Thought leadership initiatives. Agency and vendor management. Event planning and coordination. Social media planning and implementation. Support for promotional events, campaigns, and activities that support new student acquisition. Securing and coordination of public appearances and speaking engagements for WGU leaders to generate awareness and interest among thought leaders, employer communities, educators, and prospective students.

Knowledge, Skill and Abilities

• Ability to work effectively with all external audiences as well as WGU staff at all levels.
• Outstanding writing skills and ability to write effectively for different audiences.
• Understanding of and ability to develop relationships with media.
• Ability to work independently, conceptualize projects, and manage multiple priorities.
• Ability to perform creative writing and related activities such as conducting interviews, research, and editing.
• Ability to work calmly and maintain good judgment in a fast-paced, dynamic, and entrepreneurial environment.
• Ability to understand and interpret information accurately.
• Ability to communicate accurately and concisely.
• Ability to influence others positively.
• Ability to initiate creative and innovative promotional ideas.
• Demonstrated skill and ability in the use of social media, including Twitter, Facebook, & LinkedIn
• Demonstrated skill and ability in the effective use of equipment, computers and other resources for completion of projects such as posters, displays, PowerPoints, etc.
• Self-direction and reliability.
• Excellent communication, collaboration, and customer service skills.

Qualifications

Minimum Qualifications:

• A bachelor’s degree in marketing, communications, public relations, journalism, or related field.
• 3-5 years of experience in public relations or related field, including internships. An equivalent combination of relevant education and/or experience is acceptable.

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Position & Application Details

Full-Time Regular Positions (classified as regular and working 40 standard weekly hours): This is a full-time, regular position (classified for 40 standard weekly hours) that is eligible for bonuses; medical, dental, vision, telehealth and mental healthcare; health savings account and flexible spending account; basic and voluntary life insurance; disability coverage; accident, critical illness and hospital indemnity supplemental coverages; legal and identity theft coverage; retirement savings plan; wellbeing program; discounted WGU tuition; and flexible paid time off for rest and relaxation with no need for accrual, flexible paid sick time with no need for accrual, 11 paid holidays, and other paid leaves, including up to 12 weeks of parental leave.

How to Apply: If interested, an application will need to be submitted online. Internal WGU employees will need to apply through the internal job board in Workday.

Additional Information

Disclaimer: The job posting highlights the most critical responsibilities and requirements of the job. It’s not all-inclusive.

Accommodations: Applicants with disabilities who require assistance or accommodation during the application or interview process should contact our Talent Acquisition team at [email protected].

Equal Employment Opportunity: All qualified applicants will receive consideration for employment without regard to any protected characteristic as required by law.