Digital Strategy & Innovation
Establish a centralized Digital Strategy Center of Excellence to own all social media channels, governance, and performance analytics.
Drive a digital-first, social-first strategy that anticipates trends, leverages emerging platforms, and amplifies brand storytelling.
Build scalable systems, tools, and workflows that enable seamless content creation, campaign execution, and measurement.
Strategic Planning & Operations
Centralize communications planning and operations to create a future-focused, proactive function rooted in strategic foresight.
Develop governance models, editorial calendars, communications campaigns/media/project dashboards to ensure clarity, consistency, and accountability across the organization—creating transparency and visibility for executive leadership and across the enterprise.
Oversee budgeting, measurement, and process optimization to maximize efficiency and impact.
Employer Brand Leadership
Own and evolve Gap Inc.’s Employer Brand strategy, partnering with Talent Acquisition, Inclusion & Belonging, and Purpose teams to position us as a top employer.
Craft compelling narratives that showcase our culture, values, and commitment to innovation.
Cross-Functional & External Partnerships
Collaborate with global teams, agency partners, and vendors to deliver integrated campaigns that elevate our brand and business priorities.
Serve as a trusted advisor to executive leadership, ensuring alignment and influence across all communications initiatives.
Innovation & Continuous Improvement
Stay ahead of emerging technologies, platforms, and cultural trends to keep Gap Inc. at the forefront of digital engagement.
Foster a culture of experimentation and agility, driving new ideas that push boundaries and create measurable impact.
12+ years in communications strategy, digital marketing, or employer branding with proven success in complex organizations.
A strategic thinker and operational leader who thrives in fast-paced, high-stakes environments.
Deep expertise in digital platforms, analytics, and content workflows.
A creative storyteller with a passion for technology-driven engagement.
Exceptional leadership skills with a track record of building high-performing teams.
Strong organizational and communication skills with the ability to influence at all levels.
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Our mission is to democratize fashion and make shopping fun again. To bring incredible style and quality to families the world over. Whether it’s providing inclusive sizing or building an inclusive workplace, our co-founders Doris and Don Fishe...
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