Marketing Design Lead

📝 Company Mission

Our mission is to give the world access to the best products by empowering great brands to reach their growth potential.

💼 About Wayflyer

Today's consumer brands need a capital provider that keeps pace with their growth ambitions. Traditional financing options are slow, cumbersome and often out of reach. That's why we built Wayflyer.

Our unique technology allows us to assess businesses in minutes, generate financing offers that reflect their growth potential and send funds in as little as 24 hours.

Since launching in April 2020, we've deployed over $4.5bn to thousands of brands worldwide, backed by Tier 1 banks like J.P. Morgan. We've become a trusted financing partner for some amazing brands, like True Classic, Little Words Project and Kekoa Foods.

Teams at Wayflyer are truly cross-functional. You'll be collaborating with ambitious colleagues from around the world - all striving to deliver on a huge opportunity. Check out this video to hear directly from them.

💛 Culture & Values at Wayflyer

At Wayflyer, we value being sound people, excellent operators, and ambitious overachievers, working together with integrity, creativity, and bold optimism to deliver exceptional results. To learn more, please visit our website.

🚀 Your Role at a Glance:

At Wayflyer we believe that brand is more than a logo. It is a living breathing experience that must earn trust, inspire, belief and deliver clarity across every touchpoint. We are seeking a high-agency Communications Designer/Brand Art Director with exceptional visual craft and a strategic mind to evolve and own our global brand identity. This role blends hands-on design conceptual thinking and creative leadership to drive consistent high quality storytelling across marketing campaigns, product launches and internal initiatives.

You will collaborate closely with cross functional partners in marketing growth and product to bring the Wayflyer story to life across channels shaping everything from paid campaigns to pitch decks from thought leadership to onboarding flows. We are looking for a visual thinker who moves fluidly between execution and direction, thrives in ambiguity and consistently raises the bar on craft cohesion and brand impact.

The key ways you'll bring value to the team

• Own and evolve the Wayflyer visual language across channels including paid media email, web, video, social, events and more ensuring cohesion relevance and brand distinction.

• Lead concepting and execution of integrated campaigns that deliver both brand lift and measurable performance adapting visuals for multiple personas markets and formats.

• Translate complex ideas into clear compelling storytelling balancing creative vision with strategic business goals.

• Drive end to end design processes from brief development and moodboarding to comps prototyping production and final QA.

• Mentor and guide external collaborators including agencies and freelancers and internal partners to ensure high design standards, brand alignment and consistent creative output.

• Push creative boundaries with conceptual ideas that feel fresh, culturally relevant and bold yet grounded in clarity and creative rigor.

• Champion a culture of feedback iteration and continuous improvement fostering a high standard of execution without losing speed.

• Translate complexity into simple, elegant solutions that scale across user types and business models.

• Work across systems and features to help scale quality and coherence through shared components and principles.

🔨 What Makes You a Great Fit:

• Six or more years of experience in brand art direction or communications design ideally within fast moving or tech driven industries.

• A portfolio that shows exceptional craft visual storytelling and a deep understanding of brand systems and campaign design.

• Demonstrated ability to take full ownership of creative projects from blank page to final execution operating with autonomy, urgency and creative conviction.

• Experience designing for both brand awareness and performance marketing including social, display, lifecycle, email, push and landing pages.

• Proficiency in Figma Adobe Creative Suite and motion or video fundamentals. Bonus iComfort adapting design to different audiences such as executives, investors and customers while keeping the brand DNA intact.

• Strong presentation and communication skills. You know how to sell ideas, justify decisions and get stakeholder alignment without compromising vision.

• A passion for designing within constraints. You love turning complexity into simplicity and driving coherence in fast paced environments.

• A point of view on what makes modern brands great and the curiosity to keep evolving with culture, technology and design trends.

Nice to have:

• Hands on skills in animation.

• Familiarity with accessibility best practices.

• Background in fast moving Orgs environments.

🤝 What to Expect After You Apply

You can expect to hear from a member of our Talent Acquisition team soon. If we believe you're a good fit, the first step will be a conversation with a recruiter who will guide you through the next stages of the process. The full interview process, which includes meeting the Hiring Manager and completing a case study or interview loop, typically takes approximately four to six weeks.

🏖️The Perks of Being at Wayflyer

🌴 Time Off That Matters

Recharge with 25 days of paid annual leave, plus public holidays.

🧘 Your Wellbeing

Access support and resources to support your wellbeing, including our Wellbeing @ Wayflyer ERG.

🫀 Comprehensive Health & Protection

Stay covered with private healthcare, life insurance, and critical illness cover.

👵 Secure Your Future with Our Pension Plan

Our pension plan helps you build a strong foundation for tomorrow, starting today.

🍼 Family-First Policies

We offer generous parental and adoptive leave, including 6 months of paid leave for Primary Caregivers and 3 months of paid leave for Secondary Caregivers.

💰 Share in Our Success

With our equity scheme, you're not just an employee; you're a stakeholder in our journey.

🌴 Work From Abroad!

Enjoy the freedom to work remotely from anywhere in the world for up to 60 calendar days a year.

📍Global Offices and Working Policy

🇮🇪 Dublin, Our Buzzing HQ

Our headquarters operates a hybrid model. The number of in-office days depends on your team, but the majority of teams and our SLT are typically in 3-4 days per week, giving you valuable exposure to senior leadership.

🇬🇧 London, One Big Family

Home to around 30 employees, our brand-new London office also runs on a hybrid model. You’ll often find our CEO working alongside the team with regular visits.

🇦🇺 Sydney, Small but Mighty

Our close-knit Sydney office has around 20 employees and follows a flexible hybrid model, fostering strong collaboration.

🇺🇸 Atlanta, New York & Charlotte, Stateside Collaboration

Each of our US offices has 8-10 employees and operates with a flexible hybrid approach, blending in-person connection with remote freedom.

🌍 Remote, Across the US & Europe

The majority of our Tech org works remotely across the UK and Europe, coming together throughout the year for off-sites, company kick off and technical kick off. We also have a growing number of remote team members across the US.

💡 How We Handle Your Personal Data

By submitting your application, you acknowledge that Wayflyer Limited will process your personal data for the purpose of evaluating your suitability for the role. Such processing is based on the need to take steps prior to entering into a potential employment agreement. To learn more about how we handle your personal data, you can contact our privacy team at [email protected] or review our privacy notice at https://wayflyer.com/privacy-notice.

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