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Marketplace Operations Lead

Mento is a human + AI coaching company helping professionals perform their best through 1:1 coaching and scalable AI-enabled experiences. We’re seeking a creative, data-driven Marketplace Operations Lead (Marketing Strategy & Growth Lead) to own brand narrative, drive engagement, and build integrated campaigns across web, product, and social during a period of rapid growth.

Skills

  • Exceptional writing and storytelling for web, product, social, and press
  • Brand strategy and visual narrative development
  • End-to-end campaign planning and execution
  • Content creation across long-form, video, and social
  • PR and external communications management
  • Strong analytics and data-driven optimization skills
  • Experience with AI tools applied to marketing
  • Cross-functional collaboration and remote communication
  • Event and partner marketing coordination
  • Project management and operational rigor

Responsibilities

  • Define and evolve Mento’s brand identity and narrative across web, product, and social
  • Plan and execute integrated brand campaigns and go-to-market initiatives from concept to measurement
  • Create and manage content across formats—long-form, web, video, and social—and own editorial workflows
  • Manage external communications and PR, including press releases and agency partnerships
  • Coordinate event and partner marketing to drive demand and community growth among CHRO/CPOs, L&D, and talent leaders
  • Establish experimentation processes, run marketing tests, and optimize for ROI using data insights
  • Track campaign performance and report impact, ensuring cross-functional alignment with sales, product, and design

Education

  • Bachelor’s degree in Marketing, Communications, or related field, or equivalent experience
  • Advanced degree (MBA, MA) or specialized training preferred but not required

Benefits

  • Remote-first with hybrid offices in San Francisco Bay Area and LA
  • Competitive salary and equity
  • Medical, dental, and vision coverage
  • 401(k) plan
  • Unlimited vacation
  • Access to your own Mento coach
  • Commuter benefits for Bay Area employees
To read the complete job description, please click on the ‘Apply’ button
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SALARY RANGE
$120,000/yr - $180,000/yr
EMPLOYMENT TYPE
Full-time, remote
DATE POSTED
October 20, 2025
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