Email Marketing Associate

Do you want to develop your career and make an impact in the fast-growth, fast-moving B2B technology space?

At Informa TechTarget, you’ll collaborate and grow alongside some of the industry’s most respected experts. You’ll work with leading brands and be exposed to world-shaping innovations. You’ll apply your energy and intellect to helping clients be faster to market and faster to revenue.

We’re a vibrant community of world-class practitioners – over 2000 colleagues strong – with offices in 19 locations around the world. We’re traded on Nasdaq and also part of Informa PLC, a global leader in business-to-business events, digital services, and academic research in the FTSE 100.

About Informa TechTarget

Informa TechTarget (Nasdaq: TTGT) informs, influences and connects the world’s technology buyers and sellers, to accelerate growth from R&D to ROI.

With an unparalleled reach of over 220 highly targeted technology-specific websites and more than 50 million permissioned first-party audience members, Informa TechTarget has a unique understanding of and insight into technology markets.

Underpinned by those audiences and their data, we offer expert-led, data-driven, and digitally enabled services that deliver significant impact and measurable outcomes to our clients. We provide our customers with:

• Trusted information that shapes the industry and informs investment
• Intelligence and advice that guides and influences strategy
• Advertising that grows reputation and establishes thought leadership
• Custom content that engages and prompts action
• Intent and demand generation that more precisely targets and converts

Our organization is committed to sustainability, diversity, wellbeing, and ethical working practices. Visit informatechtarget.com and follow us on LinkedIn.

For more information, visit informatechtarget.com and follow us on LinkedIn

Position Overview:

This role is based in our 275 Grove St, Auburndale, MA 02466, USA office. 

Are you passionate about crafting compelling email experiences that captivate audiences and drive results? Informa TechTarget is seeking a detail-oriented and creative individual to join our Audience Operations team as an Email Marketing Associate.

In this role, you'll support the execution of innovative email strategies that engage and expand our audience in the B2B technology space. You'll apply analytical thinking with creative problem-solving to help optimize deliverability, maximize organic reach, and implement approaches to audience engagement.

Your mission?

• Support the execution of email campaigns that enhance Informa TechTarget's network for product fulfillment.
• Assist with testing new tactics to engage targeted segments of Informa TechTarget's core audience.
• Work collaboratively with cross-functional teams to ensure successful email delivery and performance.
• Help analyze performance metrics and compile reports to inform strategy refinements.

As part of our fast-paced and supportive team, you’ll have the opportunity to learn, develop your skills, and contribute to how we connect with our audience. If you’re detail-oriented with a passion for email marketing and engagement, we’d love to hear from you!

Key Responsibilities:

• Support the execution of our product fulfillment email campaigns under team guidance,
• Assist in implementing strategies to maximize our member audience for organic lead generation
• Collaborate with team members to monitor email deliverability metrics and IP health,
• Collect and organize data on email performance, helping to prepare reports on deliverability efforts
• Assist in implementing optimization tactics based on team direction
• Maintain email templates and lists according to established guidelines
• Support the team with day-to-day email operations and campaign execution

• Bachelor’s degree in English, Communications, Marketing, or a related field
• Good time-management skills and ability to meet deadlines
• Effective communication skills, both verbal and written
• Basic analytical skills and attention to detail
• Entry-level experience or education in marketing, communications, or related field
• Familiarity with email marketing concepts and best practices
• Collaborative mindset and ability to work effectively as part of a team
• Proficiency with Microsoft Office suite and willingness to learn email marketing platforms

The salary range for this position is $42k-$49k based on experience.

TechTarget, Inc., doing business as Informa TechTarget, including its subsidiaries is an equal opportunity employer and complies with all applicable federal, state, and local fair employment practices laws. We strictly prohibit and do not tolerate discrimination against employees, applicants, or any other covered persons because of race, color, sex (including pregnancy), age, national origin or ancestry, ethnicity, religion, creed, sexual orientation, gender identity or expression, status as a veteran, and basis of disability or any other federal, state or local protected class. This policy applies to all terms and conditions of employment, including, but not limited to, hiring, training, promotion, discipline, compensation, benefits, and termination of employment. If you would like to request reasonable adjustments or accommodations to assist your participation in the hiring process and, or in the advertised position, please inform the appropriate Talent Acquisition Partner for the role once they have been in touch. Your request will be reviewed and considered in confidence.

Informa TechTarget complies with the Americans with Disabilities Act (ADA), as amended by the ADA Amendments Act, and all applicable federal, state or local law.

We believe that great things happen when people connect face-to-face. That's why we work in-person with each other, or with customers and partners, three days a week or more. When you’re not spending time together in one of our offices or other workplaces – like at an Informa event – you get the flexibility and support to work from home or remotely.

Our benefits include:

• Great community: a welcoming culture with in-person and online social events, our fantastic Walk the World charity day and active colleague groups and networks promoting a positive, supportive, and collaborative work environment
• Broader impact: take up to four days per year to volunteer, with charity match funding available too
• Career opportunity: the opportunity to develop your career with bespoke training and learning, mentoring platforms and on-demand access to thousands of courses on LinkedIn Learning. When it’s time for the next step, we encourage and support internal job moves
• Time out: 15 days PTO rising to 20 after three years and 25 after six years, plus 10 national holidays, a birthday leave day and the chance to work from (almost!) anywhere for up to four weeks a year
• Competitive benefits, including a 401k match, health, vision and dental insurance, parental leave and an ESPP offering company shares at a minimum 15% discount
• Strong wellbeing support through EAP assistance, mental health first aiders, free access to a wellness app and more
• Recognition for great work, with global awards and kudos programs
• As an international company, the chance to collaborate with teams around the world

This job posting will expire - 10/31/25