Manager, Event Center Marketing & Sales

Job Title

Manager, Event Center Marketing & Sales

Agency

Tarleton State University

Department

Campus Operations Event Center

Proposed Minimum Salary

Commensurate

Job Location

Stephenville, Texas

Job Type

Staff

Job Description

The Event Center Manager for Marketing and Sales works under the supervision of the Event Center Executive Director to provide support and oversight for all aspects of marketing and sales plans for the EECU Center. This position is responsible for driving revenue through strategic marketing and sales of venue spaces and related assets.

The manager leads the development and execution of marketing initiatives that enhance the Center’s visibility, attract user groups, and promote event bookings. Serving as the facility’s primary sales representative, the manager builds and maintains relationships with internal stakeholders and external partners, including regional hospitality organizations. Key responsibilities include managing promotional campaigns, creating content for digital and print platforms, overseeing social media and website updates, and tracking campaign performance. The role also supports budget planning, reporting, and logistical coordination for marketing events, all aimed at maximizing facility usage and long-term growth.

Position is in Stephenville, Texas with normal work hours of Monday to Friday from 8:00am to 5:00pm or as work requirements indicate which may include the ability to work flexible hours and extended schedules to support events. Serves as a Campus Security Authority (CSA).

Responsibilities:   

• Assist in the development and implementation of goals, objectives, policies, and priorities of all Marketing and Sales programs and activities for the EECU Center.

• Assist in all aspects of Marketing and Sales plans.

• Track and manage daily, weekly, monthly Marketing and Sales reports.

• Represents the facility as a sales representative and coordinates strategic planning and development with other university stakeholders.

• Contacts prospective user groups and individuals to initiate the sales effort.

• Assists in developing and implementing the Marketing and Sales activities of the facility including developing budget submissions and follow-through systems and procedures.

• Meets specified goals and objectives for facility usage.

• Fosters coordinated sales efforts with other members of the region’s hospitality industry and maintains effective relations with representatives of local user groups.

• Communicates problems and proposed solutions to management/supervisor.

• Designs and creations Marketing and Sales materials.

• Manage promotional giveaways including research, vendor relations, creative input, ordering, and fulfillment of all giveaway items.

• Serve as logistical lead on marketing event coordination.

• Assist with developing and achieving marketing initiative for EECU Center.

• Create content and update the EECU Center’s social media accounts and venue website.

• Track results of all Sales and Marketing campaigns.

Minimum Qualifications:

Education and Experience

• Bachelor’s degree in applicable field or equivalent combination of education and experience.

• Five years of related experience.

Knowledge, Skills, & Abilities:

• Strong management, motivational, & organizational skills.

• Strong verbal and written communication skills.

• Knowledge of fundraising, public relations, marketing, and/or sales.

• Ability to multitask and work cooperatively and harmoniously with others.

• Problem-solving skills, creativity, positivity, and the ability to manage several assignments simultaneously.

• Ability to always maintain confidentiality.

• Strong interpersonal skills with a demonstrated record of establishing effective working relationships, both internal and external to the organization.

• Demonstrated ability to work with multiple stakeholders to create a culture of service and continuous improvement.

• Ability to communicate effectively and articulately in both oral and written communication, while taking into account multiple perspectives and competing interests.

• Strong problem-solving and analytical skills with the ability to prioritize in a rapidly changing environment.

• Knowledge of Public relations, including writing press releases, and conducting interviews.

• Demonstrated proficiency with Microsoft Office, Adobe InDesign, Adobe Photoshop, etc.

• Graphic design/illustration skills.

• Competent in all digital and print marketing avenues.

• Knowledge of marketing and advertising/sponsorship program development.

• Ability to work flexible hours and extended schedules to support events and duties that take place outside the normal operating hours.

This description represents the major duties, responsibilities, and authorities of this job, and is not intended to be a complete list of all tasks and functions. Other duties may be assigned.

Salary

Commensurate with experience

Salary Range

The target base annual salary range is $53,745 to $76,321 and may be negotiable based on funding availability and candidate experience/skillset in relation to the minimum requirements of this position. Tarleton State University offers a career filled with purpose and opportunity in addition to competitive wages. As part of the Tarleton family, the following benefits are also available to full time and qualifying part time employees:

Educational Benefits - employee perks that help enrich, grow, and foster career and professional development:

• Family Education Benefit (Tuition Scholarship) – scholarship opportunities for Tarleton employees, their spouses, or their dependents available after 6 months of continued full-time employment. Click the link to learn more about this incredible Texan benefit!

• Masters Educational Assistance – is designed to invest in and assist employees further their knowledge, skills, and job effectiveness through 100% of eligible tuition and fees being paid on enrollment. Click link for additional guidelines and details!

Employee Health, Wellness, and Financial Planning

• Fully covered employee health insurance

  • Reimbursement of Insurance Premium Deductions! The State of Texas contributes to eligible employees’ insurance coverages as of the 1st day of the month following 60 days of employment in an eligible position. For those who elect coverage PRIOR to the first of the month after 60 days of employment, Tarleton State University will reimburse employees the State contribution towards health coverage during those first 60 days.

• Dental insurance

• Vision insurance

• Retirement and Insurance programs

Paid Leave

Tarleton employees enjoy one of the greatest PTO packages in the area!

• Paid sick leave

• Holiday pay

• Vacation

• Longevity pay

• Paid Birthday Leave – Tarleton State University awards all leave-eligible employees paid time off for their birthday!

Other

• Complimentary tickets to all Athletic and Performing Fine Arts events!

  • Tarleton Employees enjoy two complimentary general admission tickets for athletics and performing fine arts events on campus! Join Texan Nation on the bleachers or in the auditorium.

• Employee Wellness Release Time

• Staff Gym Membership Discount with Campus Recreation

• and other Tarleton Discounts

Qualified candidates are encouraged to submit a completed application for consideration. Initial review of applications will begin immediately and continue until position is filled.

Application Procedure:

During the application process applicants have one opportunity to enter the requested information, upload documents and Submit the application. Applicants will not be able to make changes or add additional documents once the application materials have been submitted via "Submit" action.

Employment applications must include:

• Completed online application

• Cover Letter / Letter of Interest addressing qualifications

• Curriculum Vitae or Resume

• At least 3 current professional references and their full contact information

Applications received by Tarleton State University must have all job application data entered.  Failure to provide all job application data could result in an invalid submission and a rejected application.  “See resume” is not an acceptable entry in the job application.  Incomplete applications will not be considered.

All positions are security-sensitive. Applicants are subject to a criminal history investigation, and employment is contingent upon the institution’s verification of credentials and/or other information required by the institution’s procedures, including the completion of the criminal history check.

Equal Opportunity/Veterans/Disability Employer.