Sr. Manager, Product Marketing
Skills
- Strong knowledge of live event ticketing, promotions, and venue operations.
- B2B SaaS and B2C marketplace product marketing expertise.
- Leadership and cross-functional team management skills.
- Exceptional written and verbal communication abilities.
- Analytical and strategic thinking skills.
- Proficiency in PowerPoint and presentations.
- Experience with integrated content distribution strategies.
- Familiarity with marketing automation and CRM tools.
Responsibilities
- Drive strategic B2B and B2C product marketing initiatives, including strategy, frameworks, and roadmaps.
- Develop and maintain comprehensive product taxonomy for consistent product categorization.
- Clarify product positioning and messaging across core products and services.
- Plan and execute go-to-market strategies for key product releases.
- Implement integrated content distribution to increase product knowledge and adoption.
- Produce data-driven marketing content and thought leadership materials.
- Facilitate collaboration among Product, Design, Business Development, and other departments.
- Align product, sales, and account management to deliver cohesive B2B sales narratives.
Education
- Bachelor's degree (BA/BS) required.
- Advanced degree preferred, MBA preferred.
Benefits
- Medical, dental, and vision insurance.
- Paid holidays, vacation, and sick time.
- Company paid basic life insurance and voluntary life insurance.
- Parental leave.
- 401k plan with 3% employer match.
- Flexible spending and health savings accounts.
- Wellness programs and offerings.
Average salary estimate
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