Marketing Lead
Who We Are
Stork is building the next generation of blockchain oracles, creating accessible, high-quality data solutions for on-chain developers. Backed by $4M in seed funding from top crypto venture firms, including Lightspeed Faction, Lattice, and Wintermute Ventures, we’re uniquely positioned to redefine the oracle space through our innovative approach. Our team of driven self-starters, primarily based in NYC, and we're looking for individuals passionate about revolutionizing verifiable data to join us as we scale up our marketing efforts.
The Role
As Marketing Lead at Stork, you’ll own the full marketing strategy across all of our customer segments—DeFi, real-world assets (RWAs), and prediction markets. This role combines product marketing, communications, PR, and event planning into one highly visible leadership position.
You’ll shape our story, execute cross-channel campaigns, and drive awareness and adoption. You’ll also be the face of Stork at industry events and help cultivate relationships with partners, the media, and the broader crypto community.
Responsibilities
Define and execute the overarching marketing strategy across DeFi, RWA, and prediction markets.
Develop full-funnel campaigns that support acquisition, activation, and retention.
Craft and maintain compelling narratives, positioning, and messaging that differentiate Stork.
Create marketing assets including web pages, decks, one-pagers, case studies, and thought leadership.
Build and run Stork’s communications and PR strategy, including press relationships and announcements.
Plan and manage first- and third-party events—conferences, panels, community activations, and workshops.
Partner with Product, Sales, and Community teams to align marketing with pipeline and adoption goals.
Collaborate with Design to build engaging content experiences (web, video, social).
Requirements
5+ years of experience in product, content, or growth marketing (B2B SaaS, crypto, or fintech preferred).
Strong storytelling ability and experience crafting narratives for technical products.
Proven track record of developing campaigns that drive measurable results.
Experience with PR, communications, or events planning is a plus.
Deep interest in DeFi, RWAs, and prediction markets (crypto-native a strong advantage).
Customer-obsessed with ability to empathize with diverse user needs (traders, developers, institutions).
Strategic thinker who can also execute tactically in a startup environment.
Comfortable working cross-functionally and engaging with senior stakeholders.
Proficiency with AI tools for content creation and productivity.
If you’re passionate about creating impactful brands and shaping the narrative in verifiable data, we’d love for you to join us in building the future of Stork.
Average salary estimate
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